Regional Marketing Exective SER

Mews

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profile Job Location:

Barcelona - Spain

profile Monthly Salary: Not Disclosed
Posted on: 30+ days ago
Vacancies: 1 Vacancy

Job Summary

POSITION OVERVIEW

Mews is looking for an ambitious and results-driven Regional Marketing Executive for REGION. Executes regional marketing programs for one territory as key support of the GTM team in-market. Runs smaller events/webinars and localized activations supports key city focus and contributes to pipeline/MQL outcomes through disciplined execution and reporting.

You must have strong business acumen and operational aptitude exceptional people and communication skills and the ability to work collaboratively with Mewsers of all levels. You should have a hypothesis-driven approach to problem solving strong quantitative skills and comfort addressing broad-reaching and ambiguous questions.

This role is very visible in the organisation and will have significant room for growth. Mews offers flexible work locations with the ability to work remotely or make use of Mews offices in London Sweden or Amsterdam. Some travel will be required for this role.

RESPONSIBILITIES

  1. Work closely with regional teams and business leaders supporting the needs of their territory and executing regional marketing strategies

  2. Become an expert in the challenges of strategic accounts and specific regions identifying key relationships to support campaigns and events

  3. Conduct market research to understand regional and account opportunities

  4. Work in collaboration with the Marketing Team to create and execute a lead generation plan that delivers inbound qualified leads and pipeline growth to hit MQL targets

  5. Maintain a consistent brand strategy messaging and tone throughout all materials and communications

  6. Collaborate with cross-functional teams when creating new and updating existing materials presentations and/or preparing for events and tradeshows including translation and transcreation

  7. Communicate with and educate the GTM Team about new and planned marketing activities for your region

  8. Support joint partner marketing activities

  9. Ensure performance and ROI are tracked with data-led tools that effectively measure outcomes

  10. Support our flagship events

  11. Partner with Sales (AEs/BDRs/Sales Managers) to align targeting invitations and follow-up motions

  12. Maintain campaign hygiene in HubSpot/Salesforce; ensure accurate tracking and attribution inputs

  13. Support partner/co-marketing touchpoints in-region (coordination and logistics)

  14. Contribute to quarterly planning updates by sharing learnings and performance signals

  15. Track costs against agreed budgets and flag risks early

REQUIRED SKILLS

  1. Hospitality tech or B2B experience

  2. 13 years in B2B marketing (field/events/demand) to include event planning experience and marketing experience in a technology or hospitality company

  3. Driven by metrics that can demonstrate success and ROI based on budget and company/team KPIs

  4. Excellent written and oral communications skills

  5. Strong project management and ability to manage multiple initiatives

  6. Experience with Hubspot and Salesforce is a plus

  7. A proven problem solver

  8. Expert at time management prioritization and organizational skills

  9. Openness to work in a high-performing international team with positivity and accountability

POSITION OVERVIEWMews is looking for an ambitious and results-driven Regional Marketing Executive for REGION. Executes regional marketing programs for one territory as key support of the GTM team in-market. Runs smaller events/webinars and localized activations supports key city focus and contribute...
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Cloud-native, Mews PMS is an innovative hospitality management system that enables automation to boost revenue and empowers remarkable guest experiences.

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