Associate Director Partner Marketing, Digital
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Job Location:
Monthly Salary:
Posted on:
20 hours ago
Vacancies:
1 Vacancy
Job Summary
JioHotstar is revolutionizing digital entertainment consumption in India offering unprecedented access to the worlds most coveted content. Our mission extends beyond streamingwere creating Indias most comprehensive entertainment ecosystem that seamlessly connects global premium content with local audiences.
We are looking for a highly drivenB2B marketing professionalwith a strong analytical bent to join our Partner Marketing team. The ideal candidate will have a solid background in B2B strategy a deep understanding of how partnerships drive business outcomes & the ability to work magic with Excel & data. Youll be instrumental in shaping & executing co-marketing strategies with our ecosystem of partnersranging from telcos CTVs to digital platforms.
Key Responsibilities
- Co-Marketing Strategy & Execution:
- Own end-to-end marketing campaigns with partners; craft GTM plans define key success metrics & track impact on business goals.
- Performance Analytics & Reporting:
- Build Excel-based models & dashboards to track campaign ROI conversion funnels & partner-specific growth metrics. Draw insights to inform future strategy.
- Stakeholder Collaboration:
- Work cross-functionally with partner managers product brandcontent & analytics teams to build cohesive campaigns.
- Market & Consumer Insights:
- Leverage internal & external data to identify audience cohorts content affinities and engagement drivers that inform partner-specific narratives.
- Enablement & Playbooks:Create scalable marketing templates & best practices that empower internal teams with consistent partner-facing narratives. Establish a regular cadence of sharing success stories campaign learnings & actionable insights to drive alignment & replication.
Preferred Education & Experience
- 10-13 years of marketing experience withat least 6-8 years in B2B marketing
- Strong analytical skills;comfortable with Excel pivot tables data slicing & ROI modelling
- Experience working withtelco OEM or CTV partnershipsis a plus
- Self-starter with an ability toown projects end-to-end
- Ability to translatedata into actionable marketing narratives
- Strong communication and presentation skills
Perched firmly at the nucleus of spellbinding content and innovative technology JioStar is a leading global media & entertainment company that is reimagining the way audiences consume entertainment and sports. Its television network and steaming service together reach more than 750 million viewers every week igniting the dreams and aspirations of hundreds of million people across geographies.
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Required Experience:
Director
Key Skills
- Business
- Business Process
- Financial Services
- Cloud
- Account Management
- CRM
- Sector
- Client Relationships
- Law
- Project Management
- Research skills
- Political Science
- Portfolio
- Speaking skills
- Analytics
About Company
JioStar combines the power of Reliance’s Viacom18 and Disney Star, delivering unmatched entertainment with 120+ TV channels and two leading streaming platforms. Explore a new era of content with JioStar.
