Marketing Automation Executive
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Job Location:
Monthly Salary:
Posted on:
11 hours ago
Vacancies:
1 Vacancy
Department:
Job Summary
The Role
The Marketing Automation Executive will support the day-to-day running optimisation and performance of Fastmarkets marketing automation tools and marketing tech stack. Reporting into the Marketing Operations Manager this role will focus on maintaining and building clean automation flows supporting the commercial marketing team in campaign executing and ensuring clean and accurate reporting.
Principal Accountabilities
Marketing automation
- Building and executing automated campaigns in our marketing automation platform ensuring best practices are followed
- Supporting the Marketing Operations Manager with the lead-scoring framework CRM integration and GTM set-up
- Supporting the commercial marketing team with implementing experiments and tests across the system
- Supporting with onboarding and roll-out of any new additions to the tech stack
Data Quality & Audience Management
- Working closely with the Email Marketing Executive to build targeted audience segments for outbound marketing campaigns
- Monitoring and maintaining the sync between Marketo Salesforce Cvent and other platforms to ensure data integrity
- Helping to identify high-value and strongly converting segments in the database and building these into campaigns
Reporting & optimisation
- Maintain and optimise existing reporting ensuring clean and accurate data
- Support the commercial marketing team with insights and analysis helping to optimise marketing campaign performance using Marketo Salesforce and a multi-touch attribution tool
Qualifications :
We recruit talented dynamic people with diverse backgrounds and experiences all united by a belief in our mission to provide the worlds leading and most trusted price reporting events and intelligence service for the markets we serve. Were proud to be an equal opportunities employer and are committed to creating a fully inclusive workplace where everyone feels able to participate and contribute meaningfully.
If you are open-minded curious resilient solutions-oriented and committed to promoting equality then read on...
KNOWLEDGE EXPERIENCE AND SKILLS
We are looking for an individual who is highly motivated driven and have a passion to be part of a fast-paced successful team. Being a strong team player is also important as well as someone who is happy to work flexibly.
Experience & Skills
- Experience working with Marketo or similar tool in a hands-on marketing role
- Strong understanding of marketing automation best practises
- Data driven mindset and experience preparing delivering marketing reports and analysis
- Experience working with a commercial marketing team
- Experience working with a project management tool ( or similar)
- Familiarity with Salesforce Cvent and multi-touch attribution tools
- Highly organised detail-oriented and comfortable managing multiple tasks
- Collaborative mindset with strong communication skills
- Basic knowledge of HTML Javascript or Python a plus
Additional Information :
Our Values
Fastmarkets people come from all different walks of life. Its this mix of brilliant personalities experiences and insights that gives us that warm open and friendly culture you can feel as soon as you meet us. But however wonderfully different we all are there are six things we all have in common and they form our Fastmarkets values.
Created by our own employees to reflect some of the personal traits that Fastmarkets people have our values are key to what makes our culture unique. They reflect who each of us are and theyre embedded in everything we do. Our values are:
- METRICS DRIVEN. We use insights to improve our customers experience and our business performance
- ACCOUNTABLE. We are accountable to ourselves and those we work with: we keep our promises and get things done
- GROWTH MINDSET. This value enables us to be nimble to the changing realities and operate with a sense of urgency
- INCLUSIVE. We are inclusive and respectful celebrating each of us and giving everyone a deep sense of belonging with the desire to bring their best self to work every day.
- CUSTOMER CENTRIC. We are customer-centric in all that we do
- COLLABORATIVE. We are collaborative able to work across teams and capitalise on the diversity of intellect perspectives and experiences.
We are committed to ensuring all candidates feel welcomed and supported. Should your application advance and you require accommodations for the interview process please inform us so we can make the necessary arrangements.
Youve read a little about us now its over to you!
If you like what youve read so far and think you can see yourself as a Fastmarkets person its time to fill in your application form. This form is an important part of the selection process: its used to determine whether or not youll be chosen to have an interview and acts as a basis for the questions well ask you on the day.
Its vital that you try to capture all the relevant information we have asked for on the form so we can get a good feel for who you are and why youre great.
Remote Work :
No
Employment Type :
Full-time
Key Skills
- Business Development
- Sales Experience
- Loyalty Marketing
- B2B Sales
- Time Management
- Marketing
- Cold Calling
- Microsoft Powerpoint
- SEO
- Social Media Management
- Customer relationship management
- Lead Generation
About Company
Who we are Fastmarkets is the most trusted cross-commodity price reporting agency (PRA) in the agriculture, forest products, metals and mining and energy transition markets. Our price data, forecasts and market analyses give our customers a strategic advantage in complex, volatile, of ... View more
