Sr. Solution Architect
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Job Location:
Dearborn, MI - USA
Monthly Salary:
Not Disclosed
Posted on:
1 hour ago
Vacancies:
1 Vacancy
Job Summary
Job Role:Sr. Solution Architect
Dearborn Hats MI
Commercial CRM Specialist who is ready to wear multiple hats: Strategist Technologist and Marketer.
You will own the full lifecycle of customer relationship management for our B2B clients. You wont just be launching campaigns; you will be architecting the data and journeys that connect our commercial fleet customers to our suite of services (Telematics Charging Software). You will work at the intersection of sales marketing and data to deliver world class experiences
What You all Do
Architect B2B Customer Journeys: Design and implement audience centric journeys across the full lifecycle from lead acquisition and nurturing to onboarding cross sell/upsell and win back. You will ensure the right message reaches the right stakeholder (Fleet Manager vs. Driver) at the right time
Technical Campaign Execution: Build and execute complex automated campaigns using Salesforce Marketing Cloud Sales Cloud and Data Cloud. You will utilize HTML CSS AMPScript and SQL to develop dynamic templated messaging and troubleshoot campaign assets.
Drive Account Based Marketing (ABM): Collaborate with Sales teams to develop ABM strategies within Salesforce targeting high value accounts with tailored messaging that supports sales conver
Master the Data Architecture: You will manage the complexities of B2B data relationships (one to many company to employees company to vehicles) and define data triggers for always on campaigns.
Optimize & Iterate: Embrace a test and learn mindset. You will analyze customer signals with our analytics teams (GDIA) to optimize open rates clicks and conversions continuously refining our segmentation and creative approach.
Skills:
Bachelorâs degree in Marketing Business Information Systems or equivalent experience.
3 5 years of experience in customer centric digital marketing and marketing automation with a specific focus on B2B CRM.
Hands on proficiency with Salesforce Marketing Cloud (Journey Builder Automation Studio) Sales Cloud and Data Cloud.
Technical proficiency in HTML CSS AMPScript and SQL for campaign customization and data segmentation.
Previous experience in Automotive or B2B marketing.
Dearborn Hats MI
Commercial CRM Specialist who is ready to wear multiple hats: Strategist Technologist and Marketer.
You will own the full lifecycle of customer relationship management for our B2B clients. You wont just be launching campaigns; you will be architecting the data and journeys that connect our commercial fleet customers to our suite of services (Telematics Charging Software). You will work at the intersection of sales marketing and data to deliver world class experiences
What You all Do
Architect B2B Customer Journeys: Design and implement audience centric journeys across the full lifecycle from lead acquisition and nurturing to onboarding cross sell/upsell and win back. You will ensure the right message reaches the right stakeholder (Fleet Manager vs. Driver) at the right time
Technical Campaign Execution: Build and execute complex automated campaigns using Salesforce Marketing Cloud Sales Cloud and Data Cloud. You will utilize HTML CSS AMPScript and SQL to develop dynamic templated messaging and troubleshoot campaign assets.
Drive Account Based Marketing (ABM): Collaborate with Sales teams to develop ABM strategies within Salesforce targeting high value accounts with tailored messaging that supports sales conver
Master the Data Architecture: You will manage the complexities of B2B data relationships (one to many company to employees company to vehicles) and define data triggers for always on campaigns.
Optimize & Iterate: Embrace a test and learn mindset. You will analyze customer signals with our analytics teams (GDIA) to optimize open rates clicks and conversions continuously refining our segmentation and creative approach.
Skills:
Bachelorâs degree in Marketing Business Information Systems or equivalent experience.
3 5 years of experience in customer centric digital marketing and marketing automation with a specific focus on B2B CRM.
Hands on proficiency with Salesforce Marketing Cloud (Journey Builder Automation Studio) Sales Cloud and Data Cloud.
Technical proficiency in HTML CSS AMPScript and SQL for campaign customization and data segmentation.
Previous experience in Automotive or B2B marketing.
Required Skills:
CSSHTMLSALES CLOUDAUTOMATION STUDIOJOURNEY BUILDERSQL
Key Skills
- Business Process
- VMware
- Cloud
- HTML5
- Windows
- Project managements
- AWS
- Infrastructure
- Web Services
- JQuery
- Java
- Computer Engineering
- Solutions design
- Technical Solutions
- Analytics
