Marketing Manager

Global Sales & Services Operations (GSSO) is the team that helps shape Gartners mission-critical sales & services priorities and works with sales & services leaders to drive tactical and analytical insights. As an associate on the GSSO team youll be at the forefront of the ongoing transformation of Gartners sales force which delivers approximately $4.9B in annual revenue and working to drive sustained double-digit growth. You will partner with business leaders across Gartner to support a global sales force comprised of more than 5000 associates who sell to every major function industry and market sector around the world.

About the Role:

The role is a part of the Global Marketing team in GSSO. Within GSSO the Global Marketing team designs digital and in-person marketing programs to help prospective customers understand how Gartners insights advice and tools can help them achieve the mission critical priorities that drive organizational performance. The team accelerates sales activity by attracting engaging and converting prospects through the delivery of compelling experiences across the buyer journey.

The Manager will be joining the Lead Enrichment Team. The primary objective of this team is to ensure that accounts are validated and routed to the appropriate sales representative based on secondary research into company firmographic data. The Lead Enrichment Manager oversees the lead enrichment team ensuring the quality accuracy and completeness of lead data. This role is responsible for developing strategies managing team performance and collaborating with cross-functional partners to optimize lead enrichment processes

What you will do:

Operations

• Lead and manage the lead enrichment team including hiring training and performance management.
• Develop and implement lead enrichment strategies and workflows to support sales and marketing objectives.
• Monitor and report on lead data quality enrichment progress and team KPIs.
• Identify and deploy new tools and technologies to improve enrichment efficiency and accuracy.
• Collaborate with sales marketing and IT teams to align enrichment efforts with business goals.
• Manage vendor relationships with data providers and enrichment tools.
• Ensure compliance with data privacy regulations and company policies.
• Continuously improve processes based on feedback and industry best practices.

Reporting and Tracking

• Track weekly progress around enriched leads win rates and communicate to internal stakeholders.
• Drive quantitative data analysis using common tools such as Excel Power BI to deep dive into data trends and insights

Collaboration and Stakeholder Management

• Drive problem-solving on strategic topics with executive-level leaders across the business and ensure total stakeholder alignment on all strategic initiatives. Present regularly to senior-level leaders to gain input and take decisive action in moving initiatives forward.
• Lead process for regular executive leadership updates on prospect conversion programs and report program and pilot results in meetings.

What You Will Need:

• 5 years of experience in an agile fast-paced environment in lead enrichment sales operations or data management.
• Strategic leadership potential: ability to synthesize a clear consistent vision and implement effective programs
• Experience accessing various data points to derive business outcomes draw conclusions and implement change.
• Ability to gain insights and build connections with global senior stakeholders
• Strong skills in program management critical thinking data-drive storytelling / charts and storytelling and presenting through PPT slides
• Demonstrated track record of running effective pilots and turning into scaled programs with full product service ownership mindset
• Demonstrated track record of designing and managing optimized processes projects and programs in a global workforce environment.
• Bachelors degree preferred
• MBA or equivalent degree a plus

What you will get:

• Competitive salary generous paid time off policy charity match program Group Medical Insurance Parental Leave Employee Assistance Program (EAP) and more!
• Collaborative team-oriented culture that embraces diversity
• Professional development and unlimited growth opportunities

#LI-AS14 #GSSO

Who are we

At Gartner Inc. (NYSE:IT) we guide the leaders who shape the world.

Our mission relies on expert analysis and bold ideas to deliver actionable objective business and technology insights helping enterprise leaders and their teams succeed with their mission-critical priorities.

Since our founding in 1979 weve grown to 21000 associates globally who support 14000 client enterprises in 90 countries and territories. We do important interesting and substantive work that matters. Thats why we hire associates with the intellectual curiosity energy and drive to want to make a difference. The bar is unapologetically high. So is the impact you can have here.

What makes Gartner a great place to work

Our vast virtually untapped market potential offers limitless opportunities opportunities that may not even exist right now for you to grow professionally and flourish personally. How far you go is driven by your passion and performance.

We hire remarkable people who collaborate and win as a team. Together our singular unifying goal is to deliver results for our clients.

Our teams are inclusive and composed of individuals from different geographies cultures religions ethnicities races genders sexual orientations abilities and generations.

We invest in great leaders who bring out the best in you and the company enabling us to multiply our impact and results. This is why year after year we are recognized worldwide as a great place to work.

What do we offer

Gartner offers world-class benefits highly competitive compensation and disproportionate rewards for top performers.

In our hybrid work environment we provide the flexibility and support for you to thrive working virtually when its productive to do so and getting together with colleagues in a vibrant community that is purposeful engaging and inspiring.

Ready to grow your career with Gartner Join us.

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