Junior Brand Manager

Beiersdorf

Not Interested
Bookmark
Report This Job

profile Job Location:

Warsaw - Poland

profile Monthly Salary: Not Disclosed
Posted on: 18 hours ago
Vacancies: 1 Vacancy

Job Summary

Your Tasks

As a Junior Brand Manager you will plan and execute local marketing activities for your categories and manage the marketingbudget.

Your key responsibilities include:

  • Within global & regional frame and based on consumer insights & commercial data co-creating local marketing activation plan for respective categories incl. assortment steering (L/RL/gap closing) and ATL & BTL program
  • Based on the Regional/MU/local strategy co-shaping the annual local marketing (PMP) and business (ABP) plan including an optimized mix of all 4Ps to achieve market share sales and budget targets. Executing agreed brand marketing strategy and plans for respective categories in Poland ensuring the delivery of agreed KPIs building on local market opportunities and consumer insights and needs
  • Owning and steering respective category budget and allocating investments in line with local strategy and within MU & Regional guidelines
  • Fostering and driving brand love among various target segments by implementing strategies that build loyalty engagement and positive sentiment
  • Steering the adaptation of global/regional material (product artwork communication assets etc.) to match local needs
  • Monitoring and steering performance based on external (Nielsen customer media) and internal data to adjust and optimize plans
  • Closely collaborating with local commercial team to ensure cross functional alignment and steering of the brand performance throughout the year
  • Closely collaborating with Eastern Europe Marketing Team for best in class MU program shaping and execution

Your Profile

  • 2 years of experience in Marketing (FMCG experience cosmetics/beauty experience a plus)
  • Experience in and proven track record of thriving in fast-paced corporate environment with ambiguity; openness for change
  • Results and performance driven personality with eentrepreneurial and can-do mindset and high proactivity to drive business opportunities with high sense of responsibility (own the business)
  • Awareness for culture / strong / proven ability to adapt to different cultural environments with strong soft and interpersonal skills
  • Strong team player who enjoys cross-functional collaboration (we culture)
  • Fluent in English and Polish

Required Experience:

Manager

Your Tasks As a Junior Brand Manager you will plan and execute local marketing activities for your categories and manage the marketingbudget.Your key responsibilities include:Within global & regional frame and based on consumer insights & commercial data co-creating local marketing activation plan f...
View more view more

Key Skills

  • Digital Marketing
  • Marketing
  • Management Experience
  • Profit & Loss
  • Analysis Skills
  • Microsoft Powerpoint
  • Market Research
  • Project Management
  • Product Management
  • P&L Management
  • Product Development
  • Branding

About Company

Company Logo

We care for skin, we care for people and we care beyond skin. That is what makes us unique.

View Profile View Profile