Analytics Executive

21245 - Analytics Executive - DAT

AboutWPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people planetclientsand communities. For more information visit .

WPP Media is WPPs global media a world where media is everywhere and in everything we bring the best platform people and partners together to create limitless opportunities for growth. For more information visit .

About Wavemaker: A Leading WPP Media Brand

Wavemaker positively provokes growth for clients by reshaping consumer decision-making and experiences through media content and technology. Our name is both our mission and our method. We do our best work for brave brands and people who relish being challenged to go further and faster together.

Role Summary and Impact

Combining data and technology to inform analytics and insights for Wavemakers Worldwide clients is a crucial part of our commitment to driving better decisions. Wavemaker depends on a committed and motivated Analytics team to build and deliver regular reporting and insight solutions for our clients and to identify ways of utilizing emerging technologies and analytical techniques to provoke growth.

The Journey Activation department requires an Analytics Executive to support the Analytics Manager the Analytics Director and the rest of the Analytics team to define and deliver best practice Campaign Reporting Analytics and Optimization solutions across Wavemaker client requirements. The Analytics Executive will also advise where possible on the appropriate use of technology and contribute to the identification of new client opportunities.

Core responsibilities:

• Support the Analytics Manager the Analytics Director and Wavemaker clients to identify analytical requirements and solve challenges effectively and efficiently supporting external resource to do this when required.
• Support the development and delivery of existing and new reporting BI & Analytics projects including the response to client briefs securing and analysing required data preparing the story and visualisation and presenting to internal and external stakeholders where necessary
• Become familiar with the existing Analytics toolset to utilize on client business including data visualisation technologies (Power BI Data Studio) reporting and analysis tools (Microsoft Excel Google BigQuery Google Analytics) and Data Integration pillars (SQL Azure) and build an awareness in clients business systems and ways of working
• Work within and help develop an open collaborative progressive day to day culture within Analytics Wavemaker and Wavemakers clients and develop strong relationships across the Analytics team across the wider Journey Activation department and the agency as a whole.

Skills and Experience

At WPP Media we believe in the power of our culture and our people. Its what elevates us to deliver exceptional experiences for both our clients and each this role it will be critical to embrace WPP & WPP Medias shared core values:

• BeExtraordinary byLeading CollectivelytoInspire transformational Creativity.
• Create anOpen environment byBalancing People and Client ExperiencesbyCultivating Trust.
• LeadOptimistically byChampioning Growthand DevelopmenttoMobilize the Enterprise.

• Media data and technology industry experience or awareness
• Real passion for data analytics and technology and for learning new skills
• An interest in AI and how it can be used to solve problems
• Good communication skills both within Wavemaker and externally with clients
• The ability to distil data into insight and valuable information and to present back findings in a clear engaging and meaningful way
• An understanding or awareness of digital media (adserving cookies pixels) data visualisation and dashboarding web analytics data manipulation and statistical analysis software
• Some hands-on experience with relevant technologies (e.g. Power BI Tableau Data Studio Datorama Google Analytics Advanced Excel SQL R) would be useful

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work andwerejust as committed to employee growth as we are to responsible media Mediaemployees can tap into the globalWPP Media& WPP networks to pursue their passions grow their networks and learn at thecutting edgeof marketing and advertising. We have a variety of employee resource groups and host frequent in-office eventsshowcasingteam wins sharing thought leadership and celebrating holidays and milestone events. Our benefits include competitive medical group retirement plans vision and dental insurance significant paid time off preferential partner discounts and employee mental health awareness days.

WPP Mediais an equal opportunity employer and considers applicants for all positions without discrimination or regard toparticular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens whenweretogether fostering creativity collaboration and a hybrid approach with teams in the office around four days a week. If yourequireaccommodations or flexibility please discuss this with the hiring team during the interview process.

Please note this is a UK based role and requires individuals to have the right to work in this location

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