Planning Director

AboutWPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people planetclientsand communities. For more information visit .

WPP Media is WPPs global media a world where media is everywhere and in everything we bring the best platform people and partners together to create limitless opportunities for growth. For more information visit

AboutWavemaker:A LeadingWPP MediaBrand

Wavemaker positively provokes growth for clients by reshaping consumer decision-making and experiences through media content and technology. Our name is both our mission and our method. We do our best work for brave brands and people who relish being challenged to go further and faster together.

Role Summary and Impact

The planning team are the guardians of creating industry leading unrivalled work at Wavemaker. We are central conduits to all specialists striving to push boundaries and have a positive impact on consumers and brand.

Wavemaker UK is looking for a Planning Director to join our growing planning team to drive planning across specific clients and be a media planning expert.

Media planning craft:

• Develop an advanced understanding of media channels channel ecosystems and planning best practices.

• Start to translate strategic approach into planning practices for specific client briefs and pitches.

• Have an advanced understanding ofWavemakerssPurchase Journey thinking and planning philosophy across all client work. Including being an expert in a broad set of internal tools as well as external tools to build a deep understanding of the consumer the clientsbusinessand its specific opportunities.

• Have an expert overview of the media market landscape trends and start to build media owner relationships.

Campaign management & effective communication:

• Oversee campaign management ensuring quality control and output is of the highest standard.

• Develop a skilled understand of commercial practises and of the wider agency.

• Build andmaintainclient and agency relationships at a mid-senior level to ensure a comprehensive understanding of stakeholders and client business.

Comms planning and storytelling:

• Own planning presentations including defining the inputs needed and working with the wider teams to compile work and meet deadlines.

• Lead brainstorm and idea creation for campaigns

• Start to independently problem solve including integrating and questioning data and insights and find solutions based on knowledge and experience.

Skills and Experience

AtWPP Media we believe in the power of our culture and our elevates us to deliver exceptional experiences for both our clients and each this role it will be critical to embraceWPP &WPP Mediassharedcorevalues:

• BeExtraordinarybyLeading CollectivelytoInspire transformational Creativity.

• Create anOpenenvironment byBalancing People and Client ExperiencesbyCultivating Trust.

• LeadOptimisticallybyChampioning Growthand DevelopmenttoMobilize the Enterprise.

Practice Area Knowledge-Skilled- Develops breadth and depth of industry understanding. Becomes confident using tools technologytechniquesand systems andis able totrain others.

Comfortable presenting both direct from platform (OS Architectetc) and developing a story from data but delivered outside of platform (Telmaretc).

Can confidently answer client questions and liaise with internal teams on best solutions to use.

Problem Solving Skilled - Uses critical questioning andmaintainsa broad perspective when analyzing information to gain a deeper understanding of the problem and wider impact. Quickly generatesappropriate solutionsinformed bypreviousexperience. Understands how to resolve escalated issues and supports others to problem solve. Supports or leads troubleshooting communication for issues.

Stakeholder Relationships Skilled - Has an expert knowledge of client and agency structures. Canidentifykey decision makers and understands their perspectives which is used to build relationships. Has strong knowledge of the client sector/industry which is shared to build strategies and issues and raises questions to help stakeholders explore and understand their wider business challenges.Can easily suggest business solutions to match client/stakeholder needs and achieveobjectives.

Effective Communication-Advanced- Leads the delivery of relevant andaccurateinformation to drive maximum impact. Consistently delivers communications to influence and educate all levels of seniority appropriately judging the demands of the situation. Creatively develops presentations and comms to help with the understanding/education of complex information. Guides others on the best practices and approaches for creating clearconciseand organized communication materials to convey plans in a user-friendly way.

Campaign Management Advanced - Reviews the work of others to ensure accuracy and thoroughnessobjectiveshave been met; provides coaching on ways to improve work outputs. Applies best practice to campaign management and acts as the escalation point for insights during mid and post campaign reports to improve in-flight optimizations and future campaign brief recommendations. Oversees team members to discuss current projects workload and activities prioritises resources accordingly. Improves workload management by supporting other in setting priorities and by postponing less relevant work.

Compelling Storytelling Skilled - Applies big picture thinking in work and proactivelyleveragesan understanding of the organization and key industry trends. Understand the different elements of responses. Designs differentiated communications (content focus style presentationetc) for various internal and external audiences.

Ideas Creation Advanced - Lead new projects/activities that can create ideas to deliver effective solutions toclientsbusinessobjectives. Ability to proactively generate ideas to provoke and deliver against broader business strategies. Coaches other to gain new insights and view opportunities from different perspectives. Championing an environment that fosters innovation by encouraging others to openly share and build on othersnew ideasproductsand solutions

Comms Planning Skilled - Applies knowledge of client audience channelmarketand category to effectively deliver compelling multi-media plans. Translates learnings and trends to create marketing communication strategies that are effective with clear measurement. Application of purchase journey thinking and visualization of how the media plan works channels. Translation of strategic direction/platform/provocation into directional role for media channelroleand behaviour in recommends budget shifts as campaign is in-flight whereappropriate.

Life atWPP Media& Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work andwerejust as committed to employee growth as we are to responsible media Mediaemployees can tap into the globalWPP Media& WPP networks to pursue their passions grow their networks and learn at thecutting edgeof marketing and advertising. We have a variety of employee resource groups and host frequent in-office eventsshowcasingteam wins sharing thought leadership and celebrating holidays and milestone events. Our benefits include competitive medical group retirement plans vision and dental insurance significant paid time off preferential partner discounts and employee mental health awareness days.

WPP Mediais an equal opportunity employer and considers applicants for all positions without discrimination or regard toparticular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens whenweretogether fostering creativity collaboration and a hybrid approach with teams in the office around four days a week. If yourequireaccommodations or flexibility please discuss this with the hiring team during the interview process.

Please note this is a UK based role and requires individuals to have the right to work in this location

Please read our Privacy Notice ( more information on how we process the information you provide.

#LI-Promoted

Please read our Privacy Noticefor more information on how we process the information you provide.