Were looking for an experienced Partner Marketing Coordinator to work closely with our core audience of ranchers as we continue expanding in the US. This person will be a co-marketing champion with experience working with partners across multiple marketing channels including social website blogs newsletters email events and product marketing materials.
Youll help share the story of how a technology like Halters supports better land stewardship improved profitability and smarter grazing management for ranchers Youll work cross-functionally to create marketing programs campaigns and content that bring these partnerships to life while being the person connecting the dots between government programs and on-the-ground ranchers who benefit from them.
Key responsibilities:
- Partnership program promotion: Develop and execute co-marketing initiatives with government agencies conservation groups universities and ranching associations to highlight shared goals and impact. Design and launch campaigns that promote Halters role in funding opportunities research partnerships conservation and rangeland programs with clear approachable materials that help ranchers understand eligibility benefits and how to get involved.
- Email nurture & digital campaigns: Plan and execute targeted email campaigns and nurture sequences to engage key audiences that range from ranchers to program administrators. Use CRM tools (like HubSpot or Salesforce) to segment audiences deliver relevant content and track conversion.
- Webinars & events: Host and support rancher education webinars field days and virtual events in partnership with agencies and associations. Develop event content manage logistics and ensure smooth execution to highlight Halters value and partner collaboration. Work with extension groups local ag industry organization and ranchers to expand further education and grant opportunities available to them.
- Advertising & awareness: Run co-branded advertising campaigns (digital print or event-based) that drive awareness and credibility among ranchers agency stakeholders and the broader agricultural community.
- Content & storytelling: Develop compelling partner case studies co-authored blogs and joint success stories. Translate complex policy programs and conservation initiatives into clear relatable narratives that resonate with
- Channel partnership-focused: Actively search for new strategic collaborative relationships and partners that are aligned with our goals and can share the value of Halter through their own channels communities and platforms.
- Co-marketing enablement: Create toolkits decks and joint messaging guidelines to help partners share Halters story effectively through their own networks and channels. Work with additional channel marketing partners in various industries to build brand awareness in the ag industry.
- Cross-functional collaboration: Work closely with Halters sales product marketing and government affairs teams to align messaging and ensure partners have the materials they need to succeed.
- Measurement & optimization: Track campaign performance lead quality and partner engagement. Use data to continuously refine strategy and demonstrate impact internally and externally.
Who we are looking for:
- Marketing acumen: You bring 2-4 years of experience in partner marketing government marketing or public-sector communications ideally within agtech sustainability or rural industries. You understand how to bridge tech policy and human stories.
- Relationship-driven: Youre a connector who is comfortable managing partnerships with multiple stakeholders across agencies associations and private sector allies.
- Strategic & analytical: You can easily go from working towards the big picture to getting in the weeds on project management planning and detail execution. Youre driven by the data and often use insights to improve outcomes and track return.
- Proactive & independent: You thrive in a fast-paced quickly-evolving environment. You take initiative stay organized and deliver results.
- Mission-minded: You care about agriculture sustainability ranching animals conservation and rural communities and want to use your marketing skills to make a real difference in these categories.
Bonus Experience (Nice to Have)
- Previous experience with ranching industry organizations university programs conservation groups government agencies
- Familiarity with government funding programs or conservation initiatives
- Background in agriculture grazing management or public-land operations
- Strong copywriting and campaign management skills
- Experience in a high-growth startup environment
What Your Day Might Look Like
- Host a webinar with one of our conservation partners highlighting the value and benefits for ranches while working with agriculture industry professionals.
- Develop a partner spotlight video featuring a ranch using a partner resource program or even cost-share funding to adopt Halter.
- Meet with the marketing and government affairs teams to plan Halters presence at a sustainability or agricultural conference. You may even lock in a speaking spot or help build the content for a panel were hosting.
- Write a newsletter update highlighting how Halter supports federal wildfire recovery programs.
- Days on ranch for customer and field visits to gather feedback strengthen relationships and create content that resonates with your audience.
Why our team loves working at Halter
- Every now and again a company comes along that disrupts and transforms an entire industry leaving society in a better place. Few people get the opportunity to work at companies like these. Halter is an incredible technology transforming an essential industry. We have a genuine and shared connection to our mission to make a difference in the world.
- Our product changes the lives of our customers directly improving their livelihoods and their lifestyle. Your work matters.
- Dedicate yourself to solving real-world problems alongside an epic team in a high-growth culture. The excitement risk and reward of a high-growth technology scale-up on the global stage. Our ideas are truly valued we are able to move fast and our impact is real.
- Our personal growth is important. Halter offers an annual USD$750 self-development budget to be used for anything that fuels personal growth.
- Health Benefits - We offer best-in-class insurance for our employees so they can care for themselves and their families.
- 12 weeks of paid parental leave for primary or secondary caregivers plus many other parental benefits that support you and your family.
- Our time to recharge is valued were offered wellness leave and unlimited paid annual leave.
- Were proud to offer 401k and make an employer match. We offer a 100% match on the first 3% you contribute and a 50% match on the next 2%.
- Importantly we offer an inclusive and attractive remuneration package made up of salary benefits and an employee stock ownership plan.
About Halter
At Halter were on a mission to enable ranchers to run the most productive and sustainable operations. Our customers are using Halter to break free from the time-intensive constraints of conventional practices. Our customers are revolutionizing grazing with Halter. Its changing lives and transforming an industry. People join Halter to do meaningful work. By joining us youll be solving challenging problems within a talented team and a culture built for high performance. Our team out-thinks out-works and out-cares. Were committed to delivering real change in the world - this isnt easy and in truth we love that its hard. Were backed to deliver on a mission that matters by Tier 1 investors including Bessemer Venture Partners DCVC Blackbird Promus Ventures Rocket Labs Peter Beck and Icehouse ventures.
Our Office First Approach
We do have flexible working hours and you can work from home when you need to but we require our team to be in the office as much as you can.
We have an office-first approach because we would like to keep the opportunity for teams to have spontaneous interactions which in turn has allowed our team at Halter to foster strong relationships. Stronger relationships make it easier to disagree give feedback do meaningful work and as a result be higher performing as a team.
Join our team
Halter is committed to promoting a diverse and inclusive workplace a place where we can each be ourselves and do the best work of our lives. Research shows that while men apply to jobs when they meet an average of 60% of the requirements women and under-represented groups of candidates tend to only apply when they meet every requirement. If you think you have what it takes but dont necessarily tick every requirement on this job description please still get in touch and apply to Halter. Wed love to chat to see if youll be an epic fit!If this opportunity sounds like you please apply below by sending through your cover letter explaining why youre excited about this role and working at Halter along with your resume and well be in touch!
We may use artificial intelligence (AI) tools to support parts of the hiring process such as reviewing applications analyzing resumes or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed please contact us.
Required Experience:
IC
Were looking for an experienced Partner Marketing Coordinator to work closely with our core audience of ranchers as we continue expanding in the US. This person will be a co-marketing champion with experience working with partners across multiple marketing channels including social website blogs new...
Were looking for an experienced Partner Marketing Coordinator to work closely with our core audience of ranchers as we continue expanding in the US. This person will be a co-marketing champion with experience working with partners across multiple marketing channels including social website blogs newsletters email events and product marketing materials.
Youll help share the story of how a technology like Halters supports better land stewardship improved profitability and smarter grazing management for ranchers Youll work cross-functionally to create marketing programs campaigns and content that bring these partnerships to life while being the person connecting the dots between government programs and on-the-ground ranchers who benefit from them.
Key responsibilities:
- Partnership program promotion: Develop and execute co-marketing initiatives with government agencies conservation groups universities and ranching associations to highlight shared goals and impact. Design and launch campaigns that promote Halters role in funding opportunities research partnerships conservation and rangeland programs with clear approachable materials that help ranchers understand eligibility benefits and how to get involved.
- Email nurture & digital campaigns: Plan and execute targeted email campaigns and nurture sequences to engage key audiences that range from ranchers to program administrators. Use CRM tools (like HubSpot or Salesforce) to segment audiences deliver relevant content and track conversion.
- Webinars & events: Host and support rancher education webinars field days and virtual events in partnership with agencies and associations. Develop event content manage logistics and ensure smooth execution to highlight Halters value and partner collaboration. Work with extension groups local ag industry organization and ranchers to expand further education and grant opportunities available to them.
- Advertising & awareness: Run co-branded advertising campaigns (digital print or event-based) that drive awareness and credibility among ranchers agency stakeholders and the broader agricultural community.
- Content & storytelling: Develop compelling partner case studies co-authored blogs and joint success stories. Translate complex policy programs and conservation initiatives into clear relatable narratives that resonate with
- Channel partnership-focused: Actively search for new strategic collaborative relationships and partners that are aligned with our goals and can share the value of Halter through their own channels communities and platforms.
- Co-marketing enablement: Create toolkits decks and joint messaging guidelines to help partners share Halters story effectively through their own networks and channels. Work with additional channel marketing partners in various industries to build brand awareness in the ag industry.
- Cross-functional collaboration: Work closely with Halters sales product marketing and government affairs teams to align messaging and ensure partners have the materials they need to succeed.
- Measurement & optimization: Track campaign performance lead quality and partner engagement. Use data to continuously refine strategy and demonstrate impact internally and externally.
Who we are looking for:
- Marketing acumen: You bring 2-4 years of experience in partner marketing government marketing or public-sector communications ideally within agtech sustainability or rural industries. You understand how to bridge tech policy and human stories.
- Relationship-driven: Youre a connector who is comfortable managing partnerships with multiple stakeholders across agencies associations and private sector allies.
- Strategic & analytical: You can easily go from working towards the big picture to getting in the weeds on project management planning and detail execution. Youre driven by the data and often use insights to improve outcomes and track return.
- Proactive & independent: You thrive in a fast-paced quickly-evolving environment. You take initiative stay organized and deliver results.
- Mission-minded: You care about agriculture sustainability ranching animals conservation and rural communities and want to use your marketing skills to make a real difference in these categories.
Bonus Experience (Nice to Have)
- Previous experience with ranching industry organizations university programs conservation groups government agencies
- Familiarity with government funding programs or conservation initiatives
- Background in agriculture grazing management or public-land operations
- Strong copywriting and campaign management skills
- Experience in a high-growth startup environment
What Your Day Might Look Like
- Host a webinar with one of our conservation partners highlighting the value and benefits for ranches while working with agriculture industry professionals.
- Develop a partner spotlight video featuring a ranch using a partner resource program or even cost-share funding to adopt Halter.
- Meet with the marketing and government affairs teams to plan Halters presence at a sustainability or agricultural conference. You may even lock in a speaking spot or help build the content for a panel were hosting.
- Write a newsletter update highlighting how Halter supports federal wildfire recovery programs.
- Days on ranch for customer and field visits to gather feedback strengthen relationships and create content that resonates with your audience.
Why our team loves working at Halter
- Every now and again a company comes along that disrupts and transforms an entire industry leaving society in a better place. Few people get the opportunity to work at companies like these. Halter is an incredible technology transforming an essential industry. We have a genuine and shared connection to our mission to make a difference in the world.
- Our product changes the lives of our customers directly improving their livelihoods and their lifestyle. Your work matters.
- Dedicate yourself to solving real-world problems alongside an epic team in a high-growth culture. The excitement risk and reward of a high-growth technology scale-up on the global stage. Our ideas are truly valued we are able to move fast and our impact is real.
- Our personal growth is important. Halter offers an annual USD$750 self-development budget to be used for anything that fuels personal growth.
- Health Benefits - We offer best-in-class insurance for our employees so they can care for themselves and their families.
- 12 weeks of paid parental leave for primary or secondary caregivers plus many other parental benefits that support you and your family.
- Our time to recharge is valued were offered wellness leave and unlimited paid annual leave.
- Were proud to offer 401k and make an employer match. We offer a 100% match on the first 3% you contribute and a 50% match on the next 2%.
- Importantly we offer an inclusive and attractive remuneration package made up of salary benefits and an employee stock ownership plan.
About Halter
At Halter were on a mission to enable ranchers to run the most productive and sustainable operations. Our customers are using Halter to break free from the time-intensive constraints of conventional practices. Our customers are revolutionizing grazing with Halter. Its changing lives and transforming an industry. People join Halter to do meaningful work. By joining us youll be solving challenging problems within a talented team and a culture built for high performance. Our team out-thinks out-works and out-cares. Were committed to delivering real change in the world - this isnt easy and in truth we love that its hard. Were backed to deliver on a mission that matters by Tier 1 investors including Bessemer Venture Partners DCVC Blackbird Promus Ventures Rocket Labs Peter Beck and Icehouse ventures.
Our Office First Approach
We do have flexible working hours and you can work from home when you need to but we require our team to be in the office as much as you can.
We have an office-first approach because we would like to keep the opportunity for teams to have spontaneous interactions which in turn has allowed our team at Halter to foster strong relationships. Stronger relationships make it easier to disagree give feedback do meaningful work and as a result be higher performing as a team.
Join our team
Halter is committed to promoting a diverse and inclusive workplace a place where we can each be ourselves and do the best work of our lives. Research shows that while men apply to jobs when they meet an average of 60% of the requirements women and under-represented groups of candidates tend to only apply when they meet every requirement. If you think you have what it takes but dont necessarily tick every requirement on this job description please still get in touch and apply to Halter. Wed love to chat to see if youll be an epic fit!If this opportunity sounds like you please apply below by sending through your cover letter explaining why youre excited about this role and working at Halter along with your resume and well be in touch!
We may use artificial intelligence (AI) tools to support parts of the hiring process such as reviewing applications analyzing resumes or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed please contact us.
Required Experience:
IC
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