B2C Channel Marketing Specialist

Bangkok - Thailand

Monthly Salary: Not Disclosed

Posted on: 2 days ago

Vacancies: 1 Vacancy

Job Summary

Our client the specializes a leading energy retailer in Thailand and overseeing a comprehensive nationwide network of service stations

Position: B2C Channel Marketing Specialist

Work based Location: Jatuchak Bangkok

Report to: Head of Marketing

Benefit: Performance Bonus 1 Month Phone Allowance Provident fund Group Insurance SSO

Roles & Responsibilities:

Drive nationwide B2C channel growth by planning and executing retail marketing strategies partnerships and campaigns that increase traffic sales and customer retention.
Drive end-to-end B2C promotion strategy and execution to grow sales volume through optimized datadriven and ROIefficient nationwide campaigns.
Strengthen retail and partner performance by driving consistent brand execution optimizing in-store activation and ensuring seamless nationwide delivery of promotional programs.
Drive seamless crossfunctional alignment by coordinating budgets resources and external partners to ensure integrated highquality execution of initiatives and national events.
Deliver accurate performance tracking and datadriven insights to optimize campaigns ensure financial governance and support strategic decisionmaking.

Qualification Requirements:

Bachelors degree in marketing Business Administration or related field (MBA preferred).
At least 5 years of experience in channel marketing trade marketing or B2C activation ideally in energy oil & gas FMCG or automotive sectors.
Strong experience managing retail networks dealer relationships and consumer programs.
Analytical skills with ability to interpret sales and customer data.
Proficiency of communication and presentation skills in both Thai and English
Stakeholder management and collaboration
Consumer-centric mindset
Project management skills
Self-leadership
Proficiency in Microsoft Excel and Power BI CRM.
Proficiency in Digital marketing tools is a plus.
Commercial strategic and thinking
Strong execution with attention to details
Be agile and innovative in fast-paced environments
Ability to travel and work outside Bangkok sometimes

Our client the specializes a leading energy retailer in Thailand and overseeing a comprehensive nationwide network of service stations Position: B2C Channel Marketing Specialist Work based Location: Jatuchak Bangkok Report to: Head of Marketing Benefit: Performance Bonus 1 Month Phone Allowance Prov...