The Public Relations Manager supports Raising Canes local storytelling efforts by managing media strategy refining processes and leading campaign-based communications. This role is responsible for executing PR strategies pitching media writing press releases and managing relationships with reporters and media outlets across all Raising Canes markets. The Manager drives brand awareness and supports all local PR efforts including New Restaurant Openings (NROs) Active Community Involvement (ACI) fundraisers campaigns milestones and more.
Your Impact and Responsibilities:
- Lead development and execution of press releases pitches media lists messaging and PR content for local campaigns events broadcast interviews and brand activations
- Collaborate with PR local marketing and brand teams to align on messaging and maximize reach
- Lead local strategy for primary and secondary brand campaigns
- Work closely with Real Estate and Development teams to track progress on construction and opening timelines for NROs
- Monitor media coverage and trends to inform messaging and identify opportunities or risks
- Manage PR calendars and inbox reporting cadence and team deliverables to meet deadlines and maintain quality
- Produce talking points and media kits for internal and external spokespeople
- Develop and maintain working relationships with various key media outlets
Travel Requirements:
Qualifications :
- 5 years experience in public relations supporting food beverage retail or consumer brands
- Experience managing media campaigns pitching national and/or local outlets and developing relationships
- Bachelors degree in public relations business or marketing
- Strong writing and editing skills with mastery of grammar punctuation and AP style
- Proficiency in Microsoft Office and PR media tools including Muck Rack and Cision
- Detail-oriented organized and flexible for timely multi-project management
- Ability to work effectively and efficiently both independently and collaboratively
- High sense of discretion with confidential sensitive information
Preferred Qualifications
- Experience with local media and strategy development for local campaigns including NROs ACIs and fundraisers
Additional Information :
All your information will be kept confidential according to EEO guidelines.
Terms of Use
Privacy Policy
Candidate Privacy Notice
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Remote Work :
No
Employment Type :
Full-time
The Public Relations Manager supports Raising Canes local storytelling efforts by managing media strategy refining processes and leading campaign-based communications. This role is responsible for executing PR strategies pitching media writing press releases and managing relationships with reporters...
The Public Relations Manager supports Raising Canes local storytelling efforts by managing media strategy refining processes and leading campaign-based communications. This role is responsible for executing PR strategies pitching media writing press releases and managing relationships with reporters and media outlets across all Raising Canes markets. The Manager drives brand awareness and supports all local PR efforts including New Restaurant Openings (NROs) Active Community Involvement (ACI) fundraisers campaigns milestones and more.
Your Impact and Responsibilities:
- Lead development and execution of press releases pitches media lists messaging and PR content for local campaigns events broadcast interviews and brand activations
- Collaborate with PR local marketing and brand teams to align on messaging and maximize reach
- Lead local strategy for primary and secondary brand campaigns
- Work closely with Real Estate and Development teams to track progress on construction and opening timelines for NROs
- Monitor media coverage and trends to inform messaging and identify opportunities or risks
- Manage PR calendars and inbox reporting cadence and team deliverables to meet deadlines and maintain quality
- Produce talking points and media kits for internal and external spokespeople
- Develop and maintain working relationships with various key media outlets
Travel Requirements:
Qualifications :
- 5 years experience in public relations supporting food beverage retail or consumer brands
- Experience managing media campaigns pitching national and/or local outlets and developing relationships
- Bachelors degree in public relations business or marketing
- Strong writing and editing skills with mastery of grammar punctuation and AP style
- Proficiency in Microsoft Office and PR media tools including Muck Rack and Cision
- Detail-oriented organized and flexible for timely multi-project management
- Ability to work effectively and efficiently both independently and collaboratively
- High sense of discretion with confidential sensitive information
Preferred Qualifications
- Experience with local media and strategy development for local campaigns including NROs ACIs and fundraisers
Additional Information :
All your information will be kept confidential according to EEO guidelines.
Terms of Use
Privacy Policy
Candidate Privacy Notice
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Remote Work :
No
Employment Type :
Full-time
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