Marketing Specialist
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Job Location:
Mansfield, OH - USA
Monthly Salary:
Not Disclosed
Posted on:
19 hours ago
Vacancies:
1 Vacancy
Job Summary
If youre looking for a special place to build or grow your career youve found it. Whether youre an experienced professional a recent college graduate or somewhere in between IDEX is a place where you can apply your existing skills and learn new ones in an environment where you can make an impact.
With interesting opportunities in engineering marketing sales supply chain operations HR finance and more across more than 40 diverse businesses around the globe chances are we have something special for you.
PRIMARY FUNCTION:
The Marketing Specialist will play an integral role in implementing Warren Rupps strategic and tactical marketing initiatives. Partnering closely with cross-functional teams this role will actively champion the Warren Rupp brands to generate high-quality leads. The ideal candidate brings a combination of creativity and technical aptitude along with a genuine passion for marketing and a strong desire to deepen their expertise in our product portfolio. Core B2B and B2C responsibilities include producing and refining video content managing social media channels updating websites designing and refreshing a wide range of marketing collateral developing both short-form and long-form content overseeing trade show assets maintaining our digital asset management system and more. This position will also serve as the primary point of contact for internal communications and campaigns.
PRIMARY DUTIES AND RESPONSIBILITIES:
- Support lead generation campaigns to create a stream of quality leads for our sales department.
- Create a library of videos to support marketing campaigns training tools and websites.
- Maintain Warren Rupp website and provide support for brand websites.
- Update Warren Rupp social media pages and provide support for brand social media pages.
- Assist with new product development introductions and product updates.
- Createproofreadand edit content for both technical (service manuals) and designed (flyers catalogs) documents.
- Content Creation (blogs emails internal and external communications).
- Conduct market research to understand trends and provide suggestions on future projects.
- Recommend and participate in continuous improvement projects to improve efficiencies.
- Trade Show and event planning
ADDITIONAL RESPONSIBILITIES:
- Trade Show asset management
- Photography
- Surveys
- Product Information Management (PIM) updates
- Annual recurring projects such as distributor awards sales meeting support and more.
- Oversee brand promo stores
- Travel required up to 10% of the time
COMPETENCIES:
- Marketing knowledge
- Critical thinking
- Video creating editing and publishing
- Graphic design
- Creative/innovative
- Proactive and self-directed/driven
- Written and oral communication
- Organization and planning
- Detail oriented
- Business Acumen
EDUCATION AND/OR EXPERIENCE REQUIREMENTS:
EDUCATION
- Bachelors degree in marketing business administration or communications; or equivalent combination of education and 3-5 years of experience
EXPERIENCE
- Graphic Design - Adobe Creative Cloud (InDesign) or similar
- Experience working in HubSpot or similar tool.
- Content Creation/Writing
- Video Production
- Social Media Platforms
- Microsoft Office Products
- Product Photography
WORK ENVIRONMENT REQUIREMENTS:
- Hybrid - working in office and home environment.
Are you ready to join a different kind of company where our people our culture and our commitments are centered around providing trusted solutions that improve lives around the world
IDEX is an Equal Opportunity Employer. IDEX gives consideration for employment to qualified applicants without regard to race color religion creed genetic information sex sexual orientation gender identity or expression marital status age national origin disability protected veteran status or any other consideration or protected category made unlawful by federal state or local laws.
Attention Applicants: If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process please let us if you are limited in the ability to access or use this online application process and need an alternative method for applying we will determine an alternate way for you to apply. Please contact our Talent Acquisition Team at for assistance with an accommodation. These contact tools may be used only by individuals with a disability for accommodation requests. Do not inquire as to the status of an application.
Required Experience:
IC
Key Skills
- Digital Marketing
- Marketing
- Google Analytics
- Pardot
- HTML5
- MailChimp
- Marketing Automation
- Salesforce Marketing Cloud
- HubSpot
- Responsys
- Email Marketing
- Social Media Management
About Company
IDEX (NYSE: IEX) is a company that has undoubtedly touched your life in some way with products that are mission-critical components in everyday activities.
