Lead Generation & Email Marketing Specialist (Remote)

Islamabad - Pakistan

Monthly Salary: Not Disclosed

Experience Required: 5years

Posted on: 9 hours ago

Vacancies: 1 Vacancy

Job Summary

This is a remote position.

Job timings: Mon - Fri US PST time zone
Job Location: Pakistan (Remote)

Role Overview

We are seeking a proactive Lead Generation & Email Marketing Specialist to drive outbound outreach and support B2B SaaS sales efforts. This role will play a key part in shaping lead generation programs advising on email and outbound strategy and working closely with sales and leadership teams.

Key Responsibilities:

Email Campaigns & Lead Generation

Create execute and optimize outbound email campaigns targeting B2B SaaS prospects
Experience in B2B SaaS marketing and outreach strategies with a strong understanding of cybersecurity audiences
Monitor campaign performance (open rates click-throughs replies) and continuously optimize results
Assist in segmenting contact lists and personalizing outreach at scale

CRM & HubSpot

Manage and maintain lead pipelines within HubSpot
Ensure accurate lead status tracking and timely follow-ups
Coordinate closely with sales teams to align lead priorities and next steps

Program Ownership & Growth

Take initiative in building and leading lead generation programs from scratch
Be comfortable experimenting with and adopting new AI tools to improve campaign efficiency personalization and reporting
Support ongoing improvements to outbound processes and workflows

Social & Marketing Support

Assist with LinkedIn outreach and other social platforms for B2B lead generation
Repurpose marketing content (posts announcements campaigns) to support outbound efforts

Reporting & Coordination

Provide regular reports on lead generation performance and pipeline health
Work closely with sales teams during California (PST) business hours to ensure aligned execution

Requirements

Proven experience in B2B SaaS lead generation and email marketing
Prior exposure to B2B cybersecurity marketing is highly preferred
Hands-on experience with HubSpot or similar CRM platforms
Comfort using and learning AI-powered tools for marketing and lead generation
Strong English communication skills
Ability to work US PST business hours

Benefits

Employee stock option plan (ESOP)
Medical insurance
Annual Increments
Company gadgets
Competitive salary and benefits package.
Opportunities for professional development and growth.
Collaborative and innovative work environment.
Chance to work on cutting-edge cloud projects.
Supportive and inclusive company culture

Required Skills:

Proven experience in B2B SaaS lead generation and email marketing Prior exposure to B2B cybersecurity marketing is highly preferred Hands-on experience with HubSpot or similar CRM platforms Comfort using and learning AI-powered tools for marketing and lead generation Strong English communication skills Ability to work PST business hours

This is a remote position.Job timings: Mon - Fri US PST time zoneJob Location: Pakistan (Remote)Role OverviewWe are seeking a proactive Lead Generation & Email Marketing Specialist to drive outbound outreach and support B2B SaaS sales efforts. This role will play a key part in shaping lead genera...