Performance Marketing Specialist (SEASEO)
Share
Job Location:
Amsterdam - Netherlands
Monthly Salary:
EUR 3600 - 4600
Posted on:
17 hours ago
Vacancies:
1 Vacancy
Job Summary
Job description
Performance Marketing Specialist (SEA/SEO) Amsterdam 40 hours
Since 2012 Veloretti has been designing stylish functional bicycles from the heart of Amsterdam. What started with a clear ambition to make considered design accessible has grown into a familiar presence on the streets of cities across Europe.
Our collection includes electric bikes city bikes and childrens bikes for all ages. Each design is shaped by the same approach: thoughtful decisions made with care for design function and everyday use.
At Veloretti we believe in smart solutions and the power of good design. For us cycling is more than transportation. Its part of how you move through the city how you experience your day and how lifestyle and technology come together in a natural considered way.
Since 2022 Veloretti has been part of a global family of leading bicycle brands.
The goal
As a Performance Marketing Specialist (SEA/SEO) you combine deep technical knowledge of Google Ads and SEO platforms with a creative mindset. You are hands-on in developing and executing our performance marketing strategy with a clear focus on dominating the search results (SEA & SEO). You have a strong sense of KPIs and business impact constantly optimizing our paid and organic channels to capture demand and scale our growth.
What you will do
Working within the Digital Team you act as the bridge between data strategy and execution. You dont just report on numbers; you understand the why behind them and optimize the full funnel.
Google Ads (SEA): You are the owner of our SEA strategy (Search Shopping PMax YouTube). While our agency helps with execution you determine the course audit the accounts and ensure our budget delivers maximum ROI.
Search Engine Optimization (SEO): You drive organic growth. You define the roadmap for technical SEO and content steering our external SEO agency and collaborating with internal teams to dominate search rankings.
Marketplaces (Amazon & Bol): You manage our presence on and . From advertising strategies to listing optimization you ensure Veloretti wins the buy-box. You work closely with the Category Manager on stock pricing strategies and account health.
Analytics: You constantly analyze the customer acquisition journey. Using Google Analytics and other internal tools you identify leaks in the customer acquisition funnel and propose A/B tests to improve conversion rates of your channels and campaigns.
Job requirements
Who are we looking for
You are a performance marketer who loves data but understands brand equity. You are not afraid to dive into the Google Ads account yourself but you also know how to brief an agency to get the best results.
Experience: 3 years of experience in Performance Marketing specifically SEA and SEO. Experience with Amazon/ advertising is a strong plus.
Tooling: Deep knowledge of Google Ads Search Console Google Analytics (GA4) Google Merchant Center and SEO tools (e.g. Ahrefs SEMrush Screaming Frog).
Mindset: Commercial analytical and result-oriented. You dream in ROAS and CPA.
Language: Fluent in English. Proficiency in Dutch is a major advantage for our marketplace strategies.
What do we offer you
At Veloretti you contribute to a brand that is becoming increasingly visible on the streetscapeand increasingly recognizable in its voice. You will be part of a growing international team where ideas are taken seriously and there is room to learnfrom successes as well as from the process. Naturally we offer a competitive salary 8% vacation pay and 25 vacation days on a full-time basis. But more importantly you contribute to something that moves. Not only in what we create but also in how we collaborate. You think along grow together and contributeeven beyond the boundaries of your role.
What you can expect from us:
A competitive salary.
8% vacation allowance.
25 vacation days.
A pension plan.
A training budget.
A Veloretti (e-)bike.
A work laptop.
Healthy lunch at the office for a small contribution.
Is this something for you
Are you excited Great! Let us know who you are and apply with your resume and a short cover letter by Monday February 16th. Dont be too formal; we are curious about you. We look forward to your response.
The process
Our application process consists of two rounds: an introductory meeting and a second interview where you present a business case.
- Amsterdam Noord-Holland Netherlands
All done!
Your application has been successfully submitted!
Required Experience:
IC
Key Skills
- Linkbuilding
- SEO Tools
- Keyword Research
- Google Analytics
- CSS
- Conversion Optimization
- HTML5
- SEM
- Google Search Console
- SEO
- Omniture
- Wordpress
About Company
Handgemaakte fietsen voor prijzen die je blij maken. We skippen de middleman en verkopen direct aan jou, zonder onnodig gedoe.
