Growth and Demand Generation lead
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Yesterday
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1 Vacancy
Job Summary
About Signeasy
Contracts run businesses. We are unlocking the intelligence inside them.
Signeasy started fifteen years ago by making signing effortless and helping the world go paperless. Today we are focused on Intelligent Contract Management. Contracts define revenue risk compliance and growth yet they remain scattered static and underused across most organizations.
Signeasys Intelligent Contract Management platform helps modern teams organize search track and extract insights from every agreement they manage using AI native workflows.
2026 is our biggest year yet. We are scaling demand aggressively across SMB and mid-market segments and building a modern efficient AI forward growth engine
About the role
This is a hands-on role with direct revenue ownership.
As the Growth and Demand Generation Lead you will own how demand is created captured nurtured and expanded across the customer lifecycle. Your mandate is to drive trials leads and pipeline while continuously improving efficiency and reducing cost of acquisition.
This role goes far beyond paid campaigns. You will build and operate a unified demand engine across paid and AI powered paid channels email and lifecycle programs product led growth loops content driven demand and sales assisted motions.
You will think in systems build workflows run experiments and scale what works. If you get energy from revenue compounding impact and operational excellence this role is built for you.
What you will own
You will design and run the end to end demand funnel across acquisition onboarding retention and expansion.
You will own paid channels and AI driven paid experimentation with a strong focus on CAC efficiency and high intent demand for upper SMB and mid market buyers.
You will make email and lifecycle marketing a core revenue driver building programs across onboarding activation retention upsell cross sell and win back. Segmentation personalization and timing will be central to your approach.
You will build and scale product led demand loops including templates free tools workflows and in product sharing triggers that generate qualified demand from real usage.
You will partner closely with the content and product marketing teams to turn launches narratives and thought leadership into pipeline generating programs.
You will work tightly with Sales SDRs RevOps and Customer Success to support sales assisted growth account based plays deal acceleration campaigns and expansion motions.
You will also set up AI powered workflows for sales enabling better targeting enrichment personalization prioritization and follow up across the revenue team.
Growth channels you will actively build and scale
Paid and AI powered paid channels across Google LinkedIn Meta and emerging platforms
AI native discovery in partnership with the content team across platforms like ChatGPT Perplexity Claude and Gemini including prompt level optimization
Email and lifecycle programs spanning acquisition onboarding retention expansion and reactivation
Product led growth loops through templates utilities and in product sharing
Influencer creator and ecosystem led growth through trusted operator voices and practitioner communities
Sales assisted and signal driven growth including warm outbound account based plays and deal acceleration
What success looks like
A predictable scalable pipeline engine with improving acquisition efficiency
Email and lifecycle established as meaningful contributors to revenue
Multiple non SEO growth channels scaled beyond experimentation
Clear linkage between growth activity and pipeline ARR retention and expansion
Sales teams operating with better signals context and AI powered workflows
What we are looking for
Five to eight years of experience in B2B SaaS growth or demand generation
Proven ownership of pipeline creation and acquisition efficiency
Deep hands on expertise in email and lifecycle marketing
Strong experience running paid programs with a focus on ROI
Comfort building systems workflows and experiments from scratch
AI forward mindset with practical experience using modern tools
Strong collaboration skills across marketing sales and product
Why this role
You will build the demand engine for Signeasys Intelligent Contract Management and eSignature businesses at a critical moment of scale. You will work closely with leadership have real ownership and see direct revenue impact from your work.
If you are excited by building demand scaling efficiently and turning experimentation into durable growth we want you here.
Key Skills
- Sales Experience
- Door-to-Door Experience
- B2B Sales
- Time Management
- Marketing
- Cold Calling
- Salesforce
- Inside Sales
- Telemarketing
- Customer relationship management
- CRM Software
- Lead Generation
About Company
Signeasy's AI-powered contract management software simplifies business contracts securely. Prepare, sign, collaborate, and manage contracts with ease.
