Senior Analyst, Strategic Marketing- CMF (Hybrid)

Portage, WI - USA

Monthly Salary: Not Disclosed

Posted on: Yesterday

Vacancies: 1 Vacancy

Job Summary

Work Flexibility: Hybrid

The Senior Analyst will be responsible for managing multiple databases that the CMF marketing & strategic sales teams will use to help create develop and execute our strategic offense around our supply chain customers. You will work with multiple business teams to understand the data points and provide various support based on internal and external customer needs. All the activity directly relates to the enablement of marketing sales and strategic sales while supporting the evolving needs of the CMF business.

What you will do:

Assist with the planning design and build of data visualization platforms to support sales and marketing teams
Assist with the improvement and sourcing of master data assets including third-party data
Works with the manager and co-workers to help support program operations including managing and updating large databases
Understand the different marketing channel strategies
Track and report KPIs to leadership and sales
Understand key competitors and their relative strengths/weaknesses and maintain networks of people and resources for obtaining competitive information
Maintain customer engagement and deeply understand customer needs
Play a role in developing strategic selling platforms leveraging Microsoft Power Platform
Understand what customers value and how they perceive different attributes of the product or portfolio
Articulate why the product or portfolio adds value or solves problems for the customer
Create marketing strategies to understand develop and enhance the relationship between the customer and the business
Tie the business goal of the program to the overall goal of Stryker
Synthesize market trends and make recommendations on areas of strategic focus
Develop new strategies sales tools and communication plans for the program
Articulate desired communications outcomes consistent with marketing strategy to partners and stakeholders
Analyze customer satisfaction to assess trends in customer engagement and incorporate trends into strategic planning
Provide the marketing research partner with key objectives and inputs to drive customer insights

Minimum Qualifications (Required):

Bachelors degree required
2 years of work experience required
Demonstrated proficiency in Microsoft Office (Excel Word & PowerPoint) & Power BI report building

Preferred Qualifications:

Knowledge within the craniomaxillofacial space
Advanced Power BI report creation

Travel Percentage: 30%

Stryker Corporation is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race ethnicity color religion sex gender identity sexual orientation national origin disability or protected veteran status. Stryker is an EO employer M/F/Veteran/Disability.

Stryker Corporation will not discharge or in any other manner discriminate against employees or applicants because they have inquired about discussed or disclosed their own pay or the pay of another employee or applicant. However employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information unless the disclosure is (a) in response to a formal complaint or charge (b) in furtherance of an investigation proceeding hearing or action including an investigation conducted by the employer or (c) consistent with the contractors legal duty to furnish information.

Required Experience:

Senior IC

Work Flexibility: HybridThe Senior Analyst will be responsible for managing multiple databases that the CMF marketing & strategic sales teams will use to help create develop and execute our strategic offense around our supply chain customers. You will work with multiple business teams to understand ...

Work Flexibility: Hybrid

What you will do:

Assist with the planning design and build of data visualization platforms to support sales and marketing teams
Assist with the improvement and sourcing of master data assets including third-party data
Works with the manager and co-workers to help support program operations including managing and updating large databases
Understand the different marketing channel strategies
Track and report KPIs to leadership and sales
Understand key competitors and their relative strengths/weaknesses and maintain networks of people and resources for obtaining competitive information
Maintain customer engagement and deeply understand customer needs
Play a role in developing strategic selling platforms leveraging Microsoft Power Platform
Understand what customers value and how they perceive different attributes of the product or portfolio
Articulate why the product or portfolio adds value or solves problems for the customer
Create marketing strategies to understand develop and enhance the relationship between the customer and the business
Tie the business goal of the program to the overall goal of Stryker
Synthesize market trends and make recommendations on areas of strategic focus
Develop new strategies sales tools and communication plans for the program
Articulate desired communications outcomes consistent with marketing strategy to partners and stakeholders
Analyze customer satisfaction to assess trends in customer engagement and incorporate trends into strategic planning
Provide the marketing research partner with key objectives and inputs to drive customer insights

Minimum Qualifications (Required):

Bachelors degree required
2 years of work experience required
Demonstrated proficiency in Microsoft Office (Excel Word & PowerPoint) & Power BI report building

Preferred Qualifications:

Knowledge within the craniomaxillofacial space
Advanced Power BI report creation

Travel Percentage: 30%

Required Experience:

Senior IC

Key Skills

Loyalty Marketing
Marketing
Google Analytics
Pardot
Attribution Modeling
Pivot tables
Salesforce Marketing Cloud
Data Visualization
Tableau
Customer Segmentation
Market Research
Analytics

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About Company

Stryker

Stryker is a global leader in medical technologies and, together with its customers, is driven to make healthcare better. The company offers innovative products and services in MedSurg, Neurotechnology, Orthopaedics and Spine that help improve patient and healthcare outcomes. Alongsid ... View more

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