Head of Growth

Who are we

At Aquablu were revolutionizing the way you hydrate. We believe that every sip can be a step toward a cleaner healthier future. Our mission is to transform global drinking habits by replacing single-use plastics with innovative sustainable hydration solutions that elevate your well-being. Were boldly stepping into a trillion-dollar market challenging the old ways because its high time for change. Exciting right If youre nodding along keep on reading

That might sound really ambitious but our team is part of an inspiring movement in an industry thats thirsty for change. - Marc Co-founder of Aquablu

About the role

As Head of Growth you own Aquablus full growth engine from strategy to execution to results. Youre responsible for building predictable scalable high-quality pipeline across our direct sales teams and partner channels as we scale internationally.

Your mission is simple (but ambitious): turn growth into a system. One that consistently delivers the right demand from the right accounts in the right markets.

You operate at both altitude and ground level. You design the growth strategy but youre equally comfortable in the data the funnels and the experiments. You dont just measure activity or leads you own pipeline quality velocity and impact.

This role is for someone who has built and scaled B2B demand engines across regions and is ready for full ownership.

What Youll Own:

Growth Strategy & Operating Model

• Define and own Aquablus growth strategy aligned with company goals.

• Translate revenue targets into clear funnel and pipeline targets per region.

• Lead the shift from classic demand gen to account-driven growth (ABM / ABX).

• Set clear priorities across channels regions and GTM motions.

Pipeline Growth Direct Sales

• Drive qualified pipeline through ABM-led multi-channel programs.

• Improve deal velocity by increasing inbound quality and target-account engagement.

• Optimize website landing pages and performance marketing to improve MQL SQL conversion.

• Own measurement across inbound and account-based growth motions.

Partner & Indirect Growth

• Build scalable demand playbooks for partner-led and indirect markets.

• Enable partners with campaigns frameworks and co-marketing tooling.

• Support demand creation within partner account bases and new markets together with Channel teams.

Data Analytics & Experimentation

• Own growth dashboards reporting and performance reviews.

• Continuously analyze funnel health conversion velocity and channel efficiency.

• Drive structured experimentation (e.g. RICE) across channels messages and ICPs.

• Build a strong culture of learning and iteration.

Team & Cross-Functional Leadership

• Lead and develop the growth team; scale it as the business grows.

• Work closely with Sales Brand Product Marketing and Channels to align GTM execution.

• Act as a senior growth partner across the company bringing focus and clarity to priorities.

About You:

• 610 years in B2B growth demand generation or performance marketing.

• Experience in high-growth tech SaaS or hardware-enabled businesses.

• Prior experience leading and scaling growth or demand teams.

• Proven track record running ABM programs (strong focus on 1:Many).

• Deep full-funnel experience across digital content paid and outbound.

• Highly data-driven; comfortable with dashboards attribution and revenue metrics.

• Strong understanding of ICPs segmentation and salesmarketing alignment.

• Experience with partner or indirect GTM motions is a strong plus.

Why Aquablu

100-130k annual gross salary - depending on experience.

Travel compensation >10km

Equity through our Aquablu for All plan because everyone shares in what were building

26 paid vacation days

Quarterly team events at our HQ in Amsterdam (Houthavens)

Unlimited Aquablu (of course)

Curious what our office vibes are like Check our Spotify playlist: Akwablues