Head of Brand & Marketing
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Job Location:
Abbotsford - Canada
Monthly Salary:
$ 90000 - 120000
Posted on:
Yesterday
Vacancies:
1 Vacancy
Department:
Job Summary
If youre a senior brand and marketing leader who values clarity credibility and good judgment over hype this role may be for you.
Smart Savvy Associates is proud to partner with Safetek Profire & Hub Fire Engines in the search for aHead of Brand & Marketing.
This is a senior hands-on leadership role for someone who understands that in public safety a brand is built on trust not just a campaign calendar. Reporting directly to the President youll own the brand and marketing function end-to-end shaping a strategy that reflects the companys values and genuinely supports the firefighters and first responders who rely on these vehicles every day.
Initially as a team of one youll set direction make priorities clear and execute with intention defining how the company shows up with customers partners and the broader industry. This role calls for sound judgment comfort with ambiguity and the ability to connect brand customer experience and business outcomes without noise or hype.
About Safetek Profire & Hub Fire Engines
Safetek Profire & Hub Fire Engines serves the people who keep our communities safe. As a Canadian family-owned organization they take pride in building high-quality fire-rescue vehicles and long-term partnerships grounded in trust accountability and performance.
This is a values-driven business operating in a high-stakes industry where credibility matters and where marketing plays a critical role in reducing risk building confidence and supporting informed decision-making.
What Youll Do
Brand Strategy & Stewardship
Additional Details
Compensation: $90000$120000 base salary plus bonus and 3 weeks vacation
Location: Abbotsford BC.Canada and US travel required.
Interested
If this role sounds like a strong next step wed love to hear from you.
Submit your application through Smart Savvy Associates job board.
Every application is reviewed by a human with care and discretion.
About Smart Savvy Associates
Smart Savvy Associates is a specialized recruitment agency focused on marketing communications and creative roles. Based in Vancouver BC we work with companies across Western Canada to help them hire with clarity and confidence.
We believe diverse teams drive stronger results and are committed to equitable inclusive recruitment practices. Candidates from underrepresented groups are encouraged to apply.
If you require accommodation at any stage of the hiring process please let us know were happy to support.
Smart Savvy Associates is proud to partner with Safetek Profire & Hub Fire Engines in the search for aHead of Brand & Marketing.
This is a senior hands-on leadership role for someone who understands that in public safety a brand is built on trust not just a campaign calendar. Reporting directly to the President youll own the brand and marketing function end-to-end shaping a strategy that reflects the companys values and genuinely supports the firefighters and first responders who rely on these vehicles every day.
Initially as a team of one youll set direction make priorities clear and execute with intention defining how the company shows up with customers partners and the broader industry. This role calls for sound judgment comfort with ambiguity and the ability to connect brand customer experience and business outcomes without noise or hype.
About Safetek Profire & Hub Fire Engines
Safetek Profire & Hub Fire Engines serves the people who keep our communities safe. As a Canadian family-owned organization they take pride in building high-quality fire-rescue vehicles and long-term partnerships grounded in trust accountability and performance.
This is a values-driven business operating in a high-stakes industry where credibility matters and where marketing plays a critical role in reducing risk building confidence and supporting informed decision-making.
What Youll Do
Brand Strategy & Stewardship
- Ensure consistency across all channels partners and touchpoints
- Balance brand evolution with continuity and trust
- Define protect and evolve brand positioning voice and visual identity
- Translate frontline customer experience into credible useful marketing narratives
- Build systems to capture real customer insight and feedback
- Effectively use digital and social platforms as trust-building tools
- Oversee and execute content across formats including technical and long-form content
- Support dealer and OEM partners with aligned messaging and assets
- Ensure brand consistency across co-marketing initiatives
- Act as a clear credible marketing partner to the extended network
- Identify the metrics that matter at a leadership level
- Separate vanity metrics from meaningful business indicators
- Use data to inform decisions
- Operate effectively as a team of one with confidence and autonomy
- Influence across Parts Sales Service and leadership
- Take ownership for outcomes including setbacks and course corrections
- 5 years of progressive experience in brand and marketing roles
- Experience operating independently or leading small high-impact functions
- Strong brand judgment and systems thinking
- Comfort working across strategy execution and prioritization
- Clear jargon-free communication style
- Confidence making decisions with incomplete information
- Respect for the responsibility that comes with public safety and municipal customers
Additional Details
Compensation: $90000$120000 base salary plus bonus and 3 weeks vacation
Location: Abbotsford BC.Canada and US travel required.
Interested
If this role sounds like a strong next step wed love to hear from you.
Submit your application through Smart Savvy Associates job board.
Every application is reviewed by a human with care and discretion.
About Smart Savvy Associates
Smart Savvy Associates is a specialized recruitment agency focused on marketing communications and creative roles. Based in Vancouver BC we work with companies across Western Canada to help them hire with clarity and confidence.
We believe diverse teams drive stronger results and are committed to equitable inclusive recruitment practices. Candidates from underrepresented groups are encouraged to apply.
If you require accommodation at any stage of the hiring process please let us know were happy to support.
Required Experience:
Director
Key Skills
- Digital Marketing
- Performance Marketing
- B2B Sales
- Marketing
- SAAS
- Growing Experience
- Customer Acquisition
- Multichannel Marketing
- Affiliate Marketing
- Team Management
- Public Speaking
- Lead Generation
About Company
Need help hiring? | Smart, Savvy + Associates is Vancouver’s top marketing, communications and creative recruitment agency.
