Shopper Marketing Specialist, Slovenia & Croatia (12 months)
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Job Location:
Monthly Salary:
Posted on:
8 hours ago
Vacancies:
1 Vacancy
Job Summary
As a Shopper Marketing Specialist for Slovenia and Croatia you will be responsible for establishing and leading excellence in Shopper marketing to maximize demand for Salomon with Omnichannel trade partners. You will deliver Own Retail marketing activations digital marketing activations & event organization in addition to leading local Ambassador & Influencer Management.
Key Account & Partner Management
- Marketing point of contact for local Key Account Premium Partners and HQ Retail.
- Deliver seasonal presentations and activation plans at key customer meetings.
- Coordinate with Sales to build customer plans including coop campaigns.
- Own and manage Joint Marketing Plans from definition to execution and tracking.
Shopper & Digital / Ecommerce Activation
- Prepare 360 seasonal activation plans with a focus on-line presence.
- Oversee and execute local on/offline campaigns using a dedicated toolbox
- Ensure retail partners receive all required product and brand assets.
- Track PayforPerformance elements related to consumer experience.
- Plan digital activations in collaboration with the Digital Marketing team.
Event Management
- Organize and coordinate all trade and consumer events (logistics attendance reporting).
- Support Trade Shows Buying Days and showrooms.
- Lead Pro Team activities: sellthru days shop window installations events.
- Oversee ambassador coordination product ordering/dispatch and campaign execution.
Reporting & Performance Tracking
- Produce meaningful reports with clear recommendations based on KPIs digital ROI JMPS and shopper experience metrics.
- Report progress to the Country Marketing Manager and EMEA Teams.
- Complete event reporting and administrative tasks as required.
Supplier & Agency Coordination
- Manage external agencies and service providers for branded spaces and campaigns.
Qualifications :
Essential Skills & Experience
- You have proven experience in omnichannel Trade / Shopper marketing in the FMCG or Sporting Goods industry.
- Experience in working directly with field or wholesale accounts.
- You understand shopper behaviour and the key influencing points to improve the conversion funnel to purchase in the shopper journey.
- You can manage projects and processes with multiple stakeholders that include budget planning and tracking vendor management.
- You are familiar with and capable of analyzing trade marketing KPIs.
Essential Competencies
- Drive for Results: You are able to execute with reasonable speed and quality. You exemplify planning and organizing skills delivering results and meeting customer expectations. You possess entrepreneurial and commercial thinking skills.
- Collaboration: you volunteer help to benefit colleagues sharing best practices within the EMEA shopper community. You can relate and network persuade and influence.
- Communication: You possess good emotional intelligence to be able to adapt style accordingly to different circumstances and audiences. You are comfortable presenting to various internal and external partners in a customer facing role.
Desired Qualifications
- Education: Degree in Business or Marketing
- Languages: Fluent Slovenian English proficiency
- IT Tools: Microsoft Office
- Driver License
Additional Information :
Role based in Trzin Slovenia
Full-Time Temporary 12 month contract
Remote Work :
No
Employment Type :
Contract
Key Skills
- Digital Marketing
- Marketing
- Google Analytics
- Pardot
- HTML5
- MailChimp
- Marketing Automation
- Salesforce Marketing Cloud
- HubSpot
- Responsys
- Email Marketing
- Social Media Management
About Company
Amer Sports is a sporting goods company with internationally recognized brands such as Salomon, Arc'teryx, Peak Performance, Atomic and Wilson. The mountain sports company, Salomon was born in 1947 in the heart of the French Alps, the cradle of modern mountaineering. Salomon's commi ... View more
