Senior Marketing Specialist and Event Coordinator
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Job Location:
Lake Forest, CA - USA
Monthly Salary:
$ 78000 - 156000
Posted on:
16 hours ago
Vacancies:
1 Vacancy
Job Summary
JOB DESCRIPTION:
About Abbott
Abbott Rapid Diagnostics is part of Abbotts Diagnostics family of businesses bringing together exceptional teams of experts and industry-leading technologies to support diagnostic testing which provides essential information for the treatment and management of diseases and other conditions.
The Opportunity
AstheSr Marketing Specialistand Event Coordinatorin our Lake Forest ILor Kansas City MOlocationthis role leads theend-to-endplanningcoordinationand execution of trade shows and industry events includingcross functionalalignment goal setting vendor negotiationlogisticsmanagement and onsite execution. It oversees comprehensive marketing performance analyticscovering ROI calculations email campaigns webinars website activity Salesforcelead and opportunity tracking and event performance reportingto drivedata informeddecision making. The position also supports B2B communications efforts and partners closely with Commercial Excellence Marketing and Sales teams to ensure seamless lead management and pipeline visibility.Additionalresponsibilities include managing contracts sponsorships subscriptions associations and coordinating with procurement and finance to support broader marketing operations and relationship management.
What Youll Work on
Lead end-to-end trade show and eventplanningcoordinationandlogistics:
Vendor coordination contracts purchasingboothplanning and execution outreach coordination
Cross-functionalcommunicationalignment and approvals team assignments
Negotiation and relationship managementwith vendors
ROI calculation
Sales leadsprocessing systemuploadingandassignment
Oversight tracking and reportingofmarketingmetricsand KPIs including:
Email campaigns
Webinars
Website
Leads/Opportunitiesfor trackingdisseminationand organization to sales representatives and in
Customer segmentation of lead generation
Pre During and Post Customer eventcoordinationacross agendalogistics customer meeting schedules event engagement sales lead generation and return on investment measurement
Support with B2B Comms emailcampaignsandsales collateral materials
Coordination with CommercialEx Marketing and Sales for lead management and tracking
Miscellaneous supportwithcontracts sponsorships subscriptions association relationship management coordination with procurement and finance
Required
- Bachelors degree inmarketing Business Communications or related field
- 3 years of experience in marketing event coordination or trade show management
- Strong project management skills with experience coordinatingcross functionalteams
- Experience with vendor management contract coordination andlogisticsplanning
- Understandingmarketing metrics ROI analysis and performance reporting
- Experience with B2B marketing campaigns including email webinars and digital channels
- Excellent communication organization andrelationship managementskills
- Ability to collaborate effectively with Marketing Sales CommercialExcellenceRegulatoryand other internal partners
- Strong attentiontodetail isa must
- Excellent written and verbal communication skills with the ability to collaborate across teams and levels
- Ability to work in multiple initiatives with short and overlapping deadlines
- Strong interpersonal skills and ability to work with a diverse team
- Self-motivated and self-starter with initiative to deliver results
Preferred
- Familiarity with Salesforce for lead tracking and opportunity managementis desired but nota must
- Experience in B2B marketing
- Experience working with procurement finance and association or sponsorship partners
WHAT WE OFFER
At Abbott you can have a good job that can grow into a great career. We offer:
Training and career development with onboarding programs for new employees and tuition assistance.
Financial security through competitive compensation incentives and retirement plans.
Health care and well-being programs including medical dental vision wellness and occupational health programs.
Paid time off.
401(k) retirement savings with a generous company match.
The stability of a company with a record of strong financial performance and a history of being actively involved in local communities.
An equal opportunity employer Abbott welcomes and encourages diversity in our workforce.
The base pay for this position is
$78000.00 $156000.00In specific locations the pay range may vary from the range posted.
JOB FAMILY:
Marketing Support
DIVISION:
TOX ARDx Toxicology
LOCATION:
United States > Lake Forest : J55
ADDITIONAL LOCATIONS:
United States > Kansas City : 8140 Ward Parkway
WORK SHIFT:
Standard
TRAVEL:
Yes 10 % of the Time
MEDICAL SURVEILLANCE:
Not Applicable
SIGNIFICANT WORK ACTIVITIES:
Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day) Keyboard use (greater or equal to 50% of the workday)Abbott is an Equal Opportunity Employer of Minorities/Women/Individuals with Disabilities/Protected Veterans.
EEO is the Law link - English: EEO is the Law link - Espanol: Experience:
Senior IC
Key Skills
- Time Management
- Marketing
- Customer Service
- Google Docs
- Organizational skills
- Expense Management
- Hospitality Experience
- Upselling
- Event Planning
- Events Management
- Event Marketing
- Project Coordination
About Company
WHO WE ARE CREATING LIFE-CHANGING TECHNOLOGY From removing the regular pain of fingersticks as people manage their diabetes to connecting patients to doctors with real-time information monitoring their hearts, from easing chronic pain and movement disorders to testing half the world’s ... View more
