The Global Services Marketing team seeks an enthusiastic and detail-oriented Program Marketing Manager to support our core marketing initiatives focusing on customer-facing in-person and online events regional marketing stakeholder engagement and other marketing program offerings and campaigns. Red Hat Services comprises Consulting Technical Account Management and Training this role you will work closely with our Red Hat Events team Field Marketing teams and our Customer Marketing organization to implement Red Hat Services offerings and engagement activations into proprietary industry online and internal events. You will collaborate closely with various global and field marketing teams to ensure smooth campaign execution and successful event delivery. This is a critical support role that will help amplify market awareness and drive demand for our Consulting Technical Account Management and Training Certification offerings.
What you will do
Event advocacy and support: Bring Red Hat Services event strategy to market by coordinating the logistical and promotional execution for various customer-facing and internal events (both online/virtual and in-person). This includes managing stakeholder participation providing content for promotions advocating for Services account presence within target attendee lists and organizing offerings. Additionally ensuring post-event follow-up strategy is fully implemented and areas for enhancement are identified to create a thriving campaign lifecycle and direct tie to impact the Services business.
Develop a cohesive content deployment strategy to ensure optimal placement and timing maximizing market awareness and consumption
Continuously track the success of marketing campaigns to define effectiveness and needed improvements. Regularly report on event and marketing performance through the Services lens.
Create concise and compelling core Services messaging that embodies key features based on research and input from cross-functional teams.
Cross-functional coordination: Serve as a central point of contact maintaining strong relationships with global marketing digital teams field marketing and Customer Success stakeholders including marketing and services leadership to ensure all projects are executed on time.
Project management: Maintain organized documentation and timelines for all assigned marketing projects demonstrating excellent attention to detail.
What you will bring
3 years of experience in program or digital marketing social media or a related marketing role
Bachelors degree in Marketing Communications Business or a related field. Project Management (PMP) certification is a plus.
Experience developing strategic and comprehensive marketing plans including market understanding marketing strategy targeted messaging campaign development and implementation
Excellent communication and interpersonal skills. The ability to successfully guide projects involving various internal groups and multiple levels of management
Solid project management planning and organization skills with great attention to detail; ability to take the initiative and deliver projects unsupervised
Motivated collaborative and customer-focused mindset
Ability and desire to work on a results-oriented fast-paced team adapting quickly and succeeding in changing environments
Solid history of metrics-driven marketing to measure effectiveness continuous improvement and impact on revenue
Previous experience with any CRM (e.g. Salesforce) or Marketing Automation platform (e.g. Marketo) is a plus but not required
Pay Transparency
Red Hat determines compensation based on several factors including but not limited to job location experience applicable skills and training external market value and internal pay equity. Annual salary is one component of Red Hats compensation package. This position may also be eligible for bonus commission and/or equity. For positions with Remote-US locations the actual salary range for the position may differ based on location but will be commensurate with job duties and relevant work experience.
About Red Hat
Red Hat is the worlds leading provider of enterprise open source software solutions using a community-powered approach to deliver high-performing Linux cloud container and Kubernetes technologies. Spread across 40 countries our associates work flexibly across work environments from in-office to office-flex to fully remote depending on the requirements of their role. Red Hatters are encouraged to bring their best ideas no matter their title or tenure. Were a leader in open source because of our open and inclusive environment. We hire creative passionate people ready to contribute their ideas help solve complex problems and make an impact.
Benefits
Comprehensive medical dental and vision coverage
Flexible Spending Account - healthcare and dependent care
Health Savings Account - high deductible medical plan
Retirement 401(k) with employer match
Paid time off and holidays
Paid parental leave plans for all new parents
Leave benefits including disability paid family medical leave and paid military leave
Additional benefits including employee stock purchase plan family planning reimbursement tuition reimbursement transportation expense account employee assistance program and more!
Note: These benefits are only applicable to full time permanent associates at Red Hat located in the United States.
Inclusion at Red Hat
Red Hats culture is built on the open source principles of transparency collaboration and inclusion where the best ideas can come from anywhere and anyone. When this is realized it empowers people from different backgrounds perspectives and experiences to come together to share ideas challenge the status quo and drive innovation. Our aspiration is that everyone experiences this culture with equal opportunity and access and that all voices are not only heard but also celebrated. We hope you will join our celebration and we welcome and encourage applicants from all the beautiful dimensions that compose our global village.
Equal Opportunity Policy (EEO)
Red Hat is proud to be an equal opportunity workplace and an affirmative action employer. We review applications for employment without regard to their race color religion sex sexual orientation gender identity national origin ancestry citizenship age veteran status genetic information physical or mental disability medical condition marital status or any other basis prohibited by law.
Required Experience:
Manager
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