About Samuels Seafood Co.
Samuels Seafood Co. is a family-owned seafood company rooted in tradition quality and community. For generations weve been dedicated to providing the freshest seafood and exceptional service to chefs retailers and seafood lovers alike. Our valuestrust quality and genuine connectionguide everything we do from dock to delivery.
In addition to Samuels robust wholesale division we operate two Philadelphia-area retail seafood storesIppolitos Seafood and Giuseppes Market. We are also home to a growing portfolio of private-label and specialty brands.
As we continue to grow our digital footprint and share the stories behind our seafood were looking for a creative and detail-oriented Social Media Marketing Manager who can bring the spirit of Samuels Seafood Co. to life online.
Position Overview
The Social Media Marketing Manager will build and lead a dynamic social media strategy that highlights our brands personalities seafood expertise and our trusted reputation built over generations. This role blends creativity community engagement and data-driven marketing. Were seeking someone who thrives in a team-centered family-operated environment and is eager to showcase what makes Samuels Seafood Co. special.
Key Responsibilities
- Develop implement and manage a multi-brand social media strategy across platforms (e.g. Facebook Instagram TikTok LinkedIn YouTube).
- Create original engaging and on-brand seafood-focused content including posts reels stories videos graphics and behind-the-scenes profiles.
- Plan and maintain a social media content calendar aligned with product seasonality promotions industry events private labels holidays staff and business goals.
- Interact with followers respond to comments/messages promptly and professionally and cultivate an active online community around seafood sustainability and culinary inspiration.
- Monitor social media trends tools and best practices; bring forward new ideas to keep Samuels Seafood Co. fresh and competitive.
- Run paid social media campaigns including influencer partnerships audience targeting budgeting optimization and performance reporting.
- Collaborate with leadership and cross-functional teams (sales customer service operations) to ensure accurate and consistent messaging.
- Track analyze and report social media performance metrics with actionable insights for continuous improvement.
- Capture on-site photos and short-form videos showcasing fresh seafood behind-the-scenes operations and our people.
- Leverage AI tools to support content ideation captioning analysis or workflow efficiency.
- Maintain a brand voice rooted in authenticity hospitality and the heritage of a family-owned seafood company.
Qualifications
- Bachelors degree in Marketing Communications Digital Media or related field (or equivalent experience).
- 2-3 years of social media management experience; experience with national family-owned or food industry businesses is a plus.
- Demonstrated experience managing interactive communitiesresponding to comments DMs and customer questions professionally and promptly.
- Strong understanding of social media platforms content creation tools and analytics dashboards.
- Excellent writing visual storytelling and communication skills.
- Basic photo design and video editing abilities (e.g. Canva Adobe Creative Suite CapCut or similar).
- Familiarity with AI or content automation tools is a plus.
- Experience with paid advertising on Meta TikTok or Google Ads.
- Highly organized proactive and comfortable working in a fast-paced environment.
- Ability to adapt quickly and manage multiple projects simultaneously.
What We Offer
- A supportive family-oriented workplace with deep roots and strong values.
- Opportunities to bring your creative ideas to life and make a direct impact on brand visibility and growth.
- Competitive pay.
- Employee discounts on Samuels Seafood Co. products.
How to Apply
Please send your résumé a brief cover letter and links or samples of your social media work to
We look forward to welcoming a creative storyteller whos excited to help share the Samuels Seafood Co. legacy with the world!
Required Experience:
Manager
About Samuels Seafood Co.Samuels Seafood Co. is a family-owned seafood company rooted in tradition quality and community. For generations weve been dedicated to providing the freshest seafood and exceptional service to chefs retailers and seafood lovers alike. Our valuestrust quality and genuine con...
About Samuels Seafood Co.
Samuels Seafood Co. is a family-owned seafood company rooted in tradition quality and community. For generations weve been dedicated to providing the freshest seafood and exceptional service to chefs retailers and seafood lovers alike. Our valuestrust quality and genuine connectionguide everything we do from dock to delivery.
In addition to Samuels robust wholesale division we operate two Philadelphia-area retail seafood storesIppolitos Seafood and Giuseppes Market. We are also home to a growing portfolio of private-label and specialty brands.
As we continue to grow our digital footprint and share the stories behind our seafood were looking for a creative and detail-oriented Social Media Marketing Manager who can bring the spirit of Samuels Seafood Co. to life online.
Position Overview
The Social Media Marketing Manager will build and lead a dynamic social media strategy that highlights our brands personalities seafood expertise and our trusted reputation built over generations. This role blends creativity community engagement and data-driven marketing. Were seeking someone who thrives in a team-centered family-operated environment and is eager to showcase what makes Samuels Seafood Co. special.
Key Responsibilities
- Develop implement and manage a multi-brand social media strategy across platforms (e.g. Facebook Instagram TikTok LinkedIn YouTube).
- Create original engaging and on-brand seafood-focused content including posts reels stories videos graphics and behind-the-scenes profiles.
- Plan and maintain a social media content calendar aligned with product seasonality promotions industry events private labels holidays staff and business goals.
- Interact with followers respond to comments/messages promptly and professionally and cultivate an active online community around seafood sustainability and culinary inspiration.
- Monitor social media trends tools and best practices; bring forward new ideas to keep Samuels Seafood Co. fresh and competitive.
- Run paid social media campaigns including influencer partnerships audience targeting budgeting optimization and performance reporting.
- Collaborate with leadership and cross-functional teams (sales customer service operations) to ensure accurate and consistent messaging.
- Track analyze and report social media performance metrics with actionable insights for continuous improvement.
- Capture on-site photos and short-form videos showcasing fresh seafood behind-the-scenes operations and our people.
- Leverage AI tools to support content ideation captioning analysis or workflow efficiency.
- Maintain a brand voice rooted in authenticity hospitality and the heritage of a family-owned seafood company.
Qualifications
- Bachelors degree in Marketing Communications Digital Media or related field (or equivalent experience).
- 2-3 years of social media management experience; experience with national family-owned or food industry businesses is a plus.
- Demonstrated experience managing interactive communitiesresponding to comments DMs and customer questions professionally and promptly.
- Strong understanding of social media platforms content creation tools and analytics dashboards.
- Excellent writing visual storytelling and communication skills.
- Basic photo design and video editing abilities (e.g. Canva Adobe Creative Suite CapCut or similar).
- Familiarity with AI or content automation tools is a plus.
- Experience with paid advertising on Meta TikTok or Google Ads.
- Highly organized proactive and comfortable working in a fast-paced environment.
- Ability to adapt quickly and manage multiple projects simultaneously.
What We Offer
- A supportive family-oriented workplace with deep roots and strong values.
- Opportunities to bring your creative ideas to life and make a direct impact on brand visibility and growth.
- Competitive pay.
- Employee discounts on Samuels Seafood Co. products.
How to Apply
Please send your résumé a brief cover letter and links or samples of your social media work to
We look forward to welcoming a creative storyteller whos excited to help share the Samuels Seafood Co. legacy with the world!
Required Experience:
Manager
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