PLSR Marketing Analyst Renal
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Job Location:
Santo Amaro - Brazil
Monthly Salary:
Not Disclosed
Posted on:
11 hours ago
Vacancies:
1 Vacancy
Job Summary
Job Description Summary
#LI-HybridLocation: São Paulo SP Brazil
This role is based in São Paulo SP Brazil. Novartis is unable to offer relocation support for this role: please only apply if this location is accessible for you.
The Marketing Analyst for the Rare Renal Business Unit at Novartis will play a pivotal role in driving strategic and tactical marketing initiatives for key brands. This position involves planning and executing multichannel campaigns managing major events and congresses and collaborating with cross-functional teams to ensure compliance and deliver impactful results. The role requires strong analytical skills to generate insights from market data leadership through influence and the ability to manage relationships with agencies and internal stakeholders. Ideal candidates will bring pharmaceutical marketing experience advanced English proficiency and a proactive results-oriented mindset with a strong focus on innovation and excellence in a dynamic environment.
Job Description
At Novartis our commitment is to reimagine medicine. As a Marketing Analyst you will play a key role in supporting the companys brand strategies contributing to the planning execution and analysis of marketing initiatives aligned with product life cycles and business objectives.
Main Responsibilities
- Support the Brand Marketing team in developing and implementing the brands strategic and tactical plan;
- Execute promotional campaigns multichannel engagement actions and events focused on physicians and stakeholders;
- Manage and define the execution of national and international congresses large-scale national events promotional materials and field force promotional events;
- Co-create field force training to improve engagement and objection handling;
- Collect and analyze market competitor and brand performance data providing insights to optimize actions;
- Manage relationships with advertising agencies suppliers and internal areas (Regulatory Sales Digital Legal);
- Ensure compliance of actions with pharmaceutical industry standards and regulations;
- Contribute to planning and budget control for the brands under your responsibility;
- Exercise indirect leadership and influence with internal stakeholders such as field force and district managers.
Mandatory Requirements
- Bachelors degree in Marketing Business Administration Advertising Pharmacy or related fields;
- Previous experience in marketing within the pharmaceutical industry;
- Proactivity agility and organization are essential;
- Advanced English (required for reading materials emails and meetings with global stakeholders);
- Strong communication skills and results-oriented mindset;
- Sense of urgency adaptability and commitment.
Differentials
- Experience in product launches in the pharmaceutical industry;
- Experience in the rare disease market;
- Ability to analyze market data (IQVIA Close-Up etc.).
Skills Desired
Advertising Campaigns Brand Awareness Brand Management Brand Marketing Curious Mindset Customer Insights Demand Generation Digital Marketing Diversity & Inclusion Flexibility Job Description Key Message Development Marketing Plans Marketing Strategy Media Campaigns Microsoft Access Sales Sop (Standard Operating Procedure)Required Experience:
IC
Key Skills
- Loyalty Marketing
- Marketing
- Google Analytics
- Pardot
- Attribution Modeling
- Pivot tables
- Salesforce Marketing Cloud
- Data Visualization
- Tableau
- Customer Segmentation
- Market Research
- Analytics
About Company
Novartis is a global healthcare company based in Switzerland that provides solutions to the evolving needs of patients worldwide.
