WHO WE ARE:
Founded by Josh Harris and David Blitzer Harris Blitzer Sports & Entertainment (HBSE) includes in its portfolio the Philadelphia 76ers the New Jersey Devils Prudential Center in Newark N.J. the Delaware Blue Coats the Utica Comets and a variety of other sports and entertainment properties. Led by some of the best and brightest minds in the industry HBSE positions itself as a pioneering and innovative global sports and entertainment business enterprise. We also strive to positively impact the local communities in which we operate through the powerful platform of sports. HBSE offers an energetic work environment built on collaboration growth and a quest to excel in everything we do.
As part of its portfolio Prudential Center in downtown Newark N.J. annually hosts more than 200 games concerts family shows and special events and is a top-5 ranked sports and entertainment venue in the U.S. by Pollstar and Billboard. It is home to the New Jersey Devils a renowned NHL franchise with three Stanley Cup championships and a proud passionate fan base. HBSE also owns the NBAs Philadelphia 76ers one of the most storied franchises in American sports having won three championships led by some of the most iconic athletes in NBA history.
OUR COMMITMENT TO INCLUSION:
At HBSE we are dedicated to hiring the best talent from the communities where we live work and play across all groups and levels; supporting and developing every employee to reach their potential; and creating an inclusive environment that allows team members to bring their true authentic selves to work.
Position Overview:
The Digital Platforms Coordinator supports the day-to-day operations and strategic growth of the New Jersey Devils and Prudential Center digital ecosystem including websites the mobile app and other affiliated HBSE properties.
This role plays a critical part in driving fan engagement ticketing conversions and sponsor value by managing content implementing tracking and analytics and ensuring seamless experiences across all digital touchpoints. The ideal candidate thrives in a fast-paced cross-functional environment and enjoys blending creative execution with technical precision.
Responsibilities include but are not limited to the below:
Website Management: Build update and maintain pages across HBSE-related sites including and .
Mobile App Operations: Manage content and push notifications for the Devils Pru Center App (via YinzCam CMS) aligning updates with marketing membership and revenue goals.
Ticketing & Premium Pages: Develop and refresh web and app content supporting ticket sales Premium hospitality and Black & Red memberships to drive conversion.
Advertising & Sponsorship: Schedule publish and monitor ad placements (leaderboards big boxes and custom zones) to fulfill partner deliverables and support key revenue verticals.
CRM & Lead Optimization:
- Collaborate with CRM and Marketing teams to optimize processes for capturing and routing leads into the data warehouse.
- Ensure all lead-generation forms calls-to-action and campaigns are properly tagged and tracked.
Attribution & Event Tracking:
- Set up event tracking (via GA4 or similar tools) across web and app properties to measure campaign attribution and inform revenue strategy.
- Partner with the Data and Insights team to surface actionable metrics that improve digital performance and sales efficiency.
Event & Content Updates: Maintain accurate event listings ticket links and sponsor messaging across all digital platforms.
Live Event Support (Occasional): Assist during Devils games and live events with real-time digital updates and partner fulfillment support.
Qualifications (educational experience & basic knowledge requirements):
Bachelors degree in Communications Multimedia Design Computer Science or related field or comparable years of experience.
3 years of web digital marketing or platform management experience (sports media or entertainment preferred).
Proficiency with HTML/CSS responsive design and UX principles.
Experience with website and app CMS environments (we use Craft CMS for Forge for Devils and YinzCam CMS for our app).
Familiarity with web analytics and attribution tools (e.g. GA4 Tag Manager or similar).
Javascript would be a nice-to-have skill.
Understanding of data flows between web forms CRM systems and data warehouses.
Proficiency in Figma and Adobe Photoshop (Premiere or video editing a plus).
Strong organizational skills attention to detail and ability to manage multiple concurrent updates.
Excellent communication and collaboration skills across technical and creative teams.
Basic knowledge of SEO and web performance optimization.
Experience building web forms (we use Formstack).
Working Conditions:
Work Environment: This position predominantly requires that work be performed from the Prudential Center/New Jersey Devils offices but attendance at events taking place in the arena or offsite including on weekends and/or holidays will be occasionally required.
COMPENSATION AND BENEFITS:
The pay for this position at commencement of employment is expected to be between $33 and $38/hour. This position is eligible for overtime pay when working qualifying overtime hours. Base pay offered may vary depending on multiple individualized factors including market location job-related knowledge skills and experience.
This position will be an at-will position and the Company reserves the right to modify base pay (as well as any other discretionary payment or compensation program) at any time including for reasons related to individual performance Company or individual department/team performance and market factors.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race color religion national origin sex sexual orientation age disability gender identity marital or veteran status or any other protected class.