Digital Marketing Specialist
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Job Location:
Monthly Salary:
Experience Required:
Posted on:
4 hours ago
Vacancies:
1 Vacancy
Job Summary
On behalf of our client we are seeking a Digital Marketing Specialist who will be responsible for driving and executing the companys digital marketing initiatives including paid campaigns branding digital engagement and performance optimization. The role focuses on planning managing and optimizing digital marketing campaigns using data-driven insights to increase brand awareness lead generation and business growth particularly within financial services and fin-tech environments.
Responsibilities:
Responsibilities:
- Develop and execute digital marketing strategies to drive brand awareness and lead generation
- Plan manage and optimize paid digital campaigns across multiple platforms
- Monitor budgets targeting and campaign performance to maximize ROI
- Analyze performance metrics and provide actionable insights and recommendations
- Conduct market and competitor analysis to identify growth opportunities
- Oversee digital content to ensure alignment with brand messaging
- Collaborate with internal teams and senior management to align marketing efforts with business goals
- Stay updated on digital marketing trends tools and best practices
Requirements
- Bachelors degree in Marketing Business Administration or related field
- 35 years of experience in digital marketing with a strong focus on paid media
- Proven experience in fin-tech or financial services (preferred)
- Proficiency in Google Ads Meta Ads LinkedIn Ads and analytics platforms
- Strong understanding of SEO SEM retargeting and cross-channel campaigns
- Experience with tracking tools and performance measurement platforms
- Fluent in Arabic (English is a plus)
Company Industry
Internet Service Providers / Retail Appliances / Electrical and Electronic Equipment
Key Skills
- Civil
- Anti Money Laundering
- Intelligence
- Hospitality
- Administrative Services
