Director, Offer Strategy & Planning

Canadian Imperial Bank Of Commerce

Job Location:

Toronto - Canada

Monthly Salary: Not Disclosed

Posted on: 4 hours ago

Vacancies: 1 Vacancy

Job Summary

Were building a relationship-oriented bank for the modern world. We need talented passionate professionals who are dedicated to doing whats right for our clients.

At CIBC we embrace your strengths and your ambitions so you are empowered at work. Our team members have what they need to make a meaningful impact and are truly valued for who they are and what they contribute.

To learn more about CIBC please visit

What youll be doing

Reporting to the Senior Director Acquisition Offer Strategy and Management you will lead the team accountable for creating/costing client offers for Day to Day Banking products (Chequing and Credit Cards) the planning of those offers throughout the fiscal year and the associated P&L costs associated with offers (ie. DOE and Offer Costs/Contra Revenues). You will lead the design of offers lending a balance of creativity grounded in behavioural and performance data with a view on driving new D2D accounts and primacy through CCD (Credit Card Chequing and Digital). Your team will lead the planning process in the form of interlock inputs management of promotional costs and any DOE related to bringing offers to life. You will work with high performing highly productive and diverse teams across various disciplines to successfully develop offers that ultimately drive revenue growth and deliver value/appeal to new clients.

At CIBC we enable the work environment most optimal for you to thrive in your role. Youll have the flexibility to manage your work activities within a hybrid work arrangement where youll spend 1-3 days per week on-site while other days will be remote.

How youll succeed

Strategic planning - Lead the development and implementation of client acquisition strategies to achieve targets for all Day-to-Day Banking products. Identify and implement new opportunities for client acquisition. Determine feasibility and financial impact while contributing to CIBCs client experience objectives. Optimize client acquisition tactics and marketing budget to ensure profitable return on investment.
Reporting and analytic insights by identifying and creating a governance related to key metrics you will lead your team to drive continuous improvement and enable improved acquisition performance.
Leadership you lead by motivating guiding and imparting your depth of experience to bring collective success. Youll coach and advocate for team members by elevating their work and showcase your team. Youll have the transparency of sharing the wins and the losses with a lens of evolving and learning.
Relationship management Collaborate with key partner stakeholders to ensure alignment with the client acquisition strategies being implemented. Establish rapport and work effectively with internal and external partners including Day to Day Channel Management Acquisition Offer Execution Acquisition Analytics Digital Technology Risk Management Finance Legal and Compliance Sales Support Marketing Technology other lines of businesses and business partners.

Who you are

You give meaning to data. You enjoy investigating complex problems and making sense of information. Youre confident in your ability to communicate detailed information in an impactful way.
You can demonstrate experience in strategic and business planning. You have a proven ability to self-start net new initiatives and lead/influence team members/stakeholders to move things -depth knowledge of Day-to-Day Banking products financial services and product management experience will be strong assets.
You act like an owner. You thrive when youre empowered to take the lead go above and beyond and deliver results.
You love to learn. Youre passionate about growing your knowledge and you know that there is no limit to what you can achieve.
You put our clients first. You engage with purpose to find the right solutions. You go the extra mile because its the right thing to issues present themselves you take actions and drive to close the loop with the client or our channels to support them to do so.
Youre driven by collective success. You know that collaboration can transform a good idea into a great one. You understand the power of an inclusive team that enjoys working together to bring a shared vision to life.
Values matter to you. You bring your real self to work and you live our values - trust teamwork and accountability.

What CIBC Offers

At CIBC your goals are a priority. We start with your strengths and ambitions as an employee and strive to create opportunities to tap into your potential. We aspire to give you a career rather than just a paycheck.

We work to recognize you in meaningful personalized ways including a competitive salary incentive pay banking benefits a benefits program* defined benefit pension plan* an employee share purchase plan a vacation offering wellbeing support and MomentMakers our social points-based recognition program.
Our spaces and technological toolkit will make it simple to bring together great minds to create innovative solutions that make a difference for our clients.
We cultivate a culture where you can express your ambition through initiatives like Purpose Day; a paid day off dedicated for you to use to invest in your growth and development.

*Subject to plan and program terms and conditions

What you need to know

CIBC is committed to creating an inclusive environment where all team members and clients feel like they belong. We seek applicants with a wide range of abilities and we provide an accessible candidate experience. If you need accommodation please contact
CIBC is committed to clarity in our hiring process. All roles posted are opportunities were actively recruiting for unless stated otherwise.
You need to be legally eligible to work at the location(s) specified above and where applicable must have a valid work or study permit.
We may ask you to complete an attribute-based assessment and other skills test (such as simulation coding French proficiency).
We use artificial intelligence tools during the recruitment process. Our goal for the application process is to get to know more about you all that you have to offer and give you the opportunity to learn more about us.

Job Location

Toronto-81 Bay 25th Floor

Employment Type

Regular

Weekly Hours

37.5

Skills

Business Cases Business Planning Group Problem Solving Leadership Offer Development Offer Management Pricing Strategies Product Management Product Marketing Product Offerings Relationship Building Segmentation Strategy Strategy Development Strategy Execution

Required Experience:

Director

Were building a relationship-oriented bank for the modern world. We need talented passionate professionals who are dedicated to doing whats right for our clients.At CIBC we embrace your strengths and your ambitions so you are empowered at work. Our team members have what they need to make a meaningf...