Creative Designer Deputy Manager Paytm Ads
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Job Summary
About Us:
Paytm is Indias leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India Paytm builds technologies that help small businesses with payments and commerce. Paytms mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology
About the team:
Paytm Ads is Paytms digital advertising vertical that offers innovative ad solutions to clients across industries It offers advertisers the opportunity to engage with 300Mn users who interact with over 200 payment & retail services online and offline - offered on the Paytm app. Paytm Ads maps the user transactions to their lifestyle choices and creates customized segmentation cohorts for sharp shooting ad campaigns to the most relevant TG.
About the Role:
Were seeking a Creative Design Lead to own and drive the visual communication strategy for in-app ad campaigns marketing collaterals and innovation projects across the Paytm Ads ecosystem.
As the Creative Design Lead youll manage end-to-end design responsibilities from stakeholder communication and creative strategy to hands-on design execution and team management. Youll collaborate cross-functionally with business marketing and product teams to deliver high-impact performance-oriented creatives.
Key Responsibilities:
Creative Direction & Execution
Lead the design development for in-app ad creatives banners videos and marketing briefs into strong visual concepts aligned with brand and campaign goals.
Manage and mentor a team of junior designers providing feedback and quality with internal stakeholders category teams account managers and product owners to align on campaign objectives and timelines.
Design marketing collaterals including case studies sales decks social media creatives and video on campaigns tailored for both merchants and consumers across categories.
Lead bi-weekly A/B testing of creatives and derive learnings from ad performance metrics like CTR and ecpm.
Contribute to developing creative guidelines and templates for Paytms self-serve ad design processes and maintain consistency in visual language.
Qualifications:
-810 years of experience in creative or visual design with at least 12 years in a lead or managerial role.
-Proficiency in tools like: Adobe Creative Suite (Photoshop Illustrator After Effects Premiere Pro) & Figma
-Basic knowledge of motion/animation is a plus.
-Excellent communication and project management skills.-Experience working with external clients or brand teams.
What Youll Gain
-Ownership of the design for a fast-growing ad platform reaching millions.
-Leadership role with visibility across business marketing and product functions.
Why join us
A collaborative output driven program that brings cohesiveness across businesses through technology
Improve the average revenue per use by increasing the cross-sell opportunities
A solid 360 feedback from your peer teams on your support of their goals
Respect that is earned not demanded from your peers and manager
Compensation:If you are the right fit we believe in creating wealth for you With enviable 500 mn registered users 21 mn merchants and depth of data in our ecosystem we are in a unique position to democratize credit for deserving consumers & merchants and we are committed to it. Indias largest digital lending story is brewing here. Its your opportunity to be a part of the story!
We may use artificial intelligence (AI) tools to support parts of the hiring process such as reviewing applications analyzing resumes or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed please contact us.
Required Experience:
Manager
Key Skills
- Automation
- Biotechnology
- ABAP
- Flash
- Learning Management System
- LNG
About Company
Paytm started the Digital Revolution in India. And we went on to become Indiaâs leading Payments App. Today, more than 20 Million merchants & businesses are powered by Paytm to Accept Payments digitally. This is because more than 300 million Indians use Paytm to Pay at their s ... View more
