Director of Marketing
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Job Location:
Newport News, VA - USA
Monthly Salary:
Not Disclosed
Posted on:
15 hours ago
Vacancies:
1 Vacancy
Job Summary
LifeSpire of Virginia is seeking a Director of Marketing to support our Newport News community The Chesapeake. Please apply if interested!
General Qualifications:
- Ability to work effectively with prospective residents donors and their representatives
- Excellent communication and organizational skills
- Working knowledge of and ability to implement prescribed marketing and development methods
- Strong time-management skills
- Ability to present oneself professionally while representing The Chesapeake
Key Responsibilities:
Marketing & Development Office Management
- Manage daily business functions and operations of the Marketing & Development Office
- Provide overall leadership and direction to the Marketing & Development staff
- Prepare monthly commission statements
- Regularly review sales performance and established goals
- Conduct performance reviews for Marketing staff (at least annually)
Strategic Planning
- Recommend an annual budget in consultation with the Corporate Director of Sales & Marketing and the Executive Director
- Lead strategic planning and goal setting in collaboration with the Corporate Director of Sales & Marketing and the Executive Director
- Conduct ongoing sales training with Marketing Counselors
Public Relations
- Collaborate with the Corporate Director of Sales & Marketing on advertisements newsletters and other marketing and public relations materials
- Work with media outlets regarding interviews and press releases
- Regularly assess and update PowerPoint presentations collateral materials and related content
- Consult with the Corporate Director of Sales & Marketing and the Executive Director prior to distributing information (e.g. special events reservation holder updates)
Development & Fundraising
- Partner with the Vice President of Development to implement annual gift solicitation strategies through a year-long fund development program approved by the Executive Director and VBH Executive Team
- Oversee the creation and preparation of all annual solicitation materials including brochures letters and related enclosures
- Personally solicit charitable contributions up to and including $1000 for annual unrestricted and benevolent funds; collaborate with the Vice President of Development on higher-level gifts
- Develop donor recognition clubs and programs to encourage giving at levels under $1000
- Plan an annual donor recognition event for Presidents Circle donors ($1000) J.T. Edwards members key volunteers and community leaders
- Plan and oversee the annual golf tournament benefiting The Chesapeakes Endowed Fund for Seniorships including recruitment and management of the planning committee
- Plan additional special events supporting the Endowed Fund for Seniorships as approved
- Assist in planning and implementing capital campaign initiatives established by the Virginia Baptist Homes Board of Trustees
- Help identify major gift prospects (donors with capacity to give more than $1000) and keep the Vice President of the Foundation informed
- Partner with the Vice President of the Foundation to develop corporate and foundation solicitation strategies
- Ensure proper stewardship of funds by verifying timely submission of required reports and preparing internal reports as needed
Required Experience:
Director
Key Skills
- Crisis Management
- Marketing
- Public Relations
- Fundraising
- Media Relations
- Constant Contact
- Strategic Planning
- Social Media Management
- Team Management
- Public Speaking
- Wordpress
- Writing Skills
About Company
Registered Dietitian Part-time Join us at The Chesapeake where we impact lives and build careers! Can you see yourself working on a beautiful “cruise ship on l...
