Data Scientist Marketing
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Job Location:
Monthly Salary:
Posted on:
16 hours ago
Vacancies:
1 Vacancy
Job Summary
- Applications are considered on a rolling basis
- Stockholm
- Hybrid
Job Description
Would you like to play a key role in shaping how millions of families discover and engage with Toca Bocas games
With over 60 million monthly active users our Marketing Data Scientist will help us understand how players find our games what keeps them coming back and how our marketing efforts contribute to long-term joy and growth across our portfolio.
Youll join our Data & Insights teama multidisciplinary group of data scientists engineers analysts and researchersworking closely with Marketing Growth ASO and CRM to unlock the full value of our marketing ecosystem.
What youll be doing
As a Marketing Data Scientist at Toca Boca youll be the embedded analytics partner for our marketing and growth teams. You will dive into performance across organic paid CRM brand and ASO channels to uncover the drivers behind our growth. By analysing campaign effectiveness channel contribution and competitive trends youll help teams understand what truly moves the needle.
Youll apply advanced analytical techniques that go beyond dashboard monitoring. This includes building and improving marketing attribution models developing segmentations and diagnosing the impact of marketing activities using rigorous quantitative approaches. Your work will guide strategy and support data-informed decision-making across the organisation.
A key part of the role will involve architecting and maintaining the reporting that powers our marketing efforts. Youll shape acquisition store and CRM dashboards and ensure teams have accurate timely insights at their fingertips. Additionally youll collaborate with marketers to design experiments evaluate outcomes with sound statistical methods and recommend optimisation steps.
You will also translate complex data into clear actionable insights for marketing stakeholders and leadership. By connecting marketing signals to in-game behaviours through close partnership with product analytics youll help us understand the full player journeyfrom first touch to long-term value.
Required Experience:
IC
Key Skills
- Laboratory Experience
- Immunoassays
- Machine Learning
- Biochemistry
- Assays
- Research Experience
- Spectroscopy
- Research & Development
- cGMP
- Cell Culture
- Molecular Biology
- Data Analysis Skills
About Company
About the company Toca Boca develops digital games that capture the power of play and that are filled with fun and silliness that kids around the world can instantly relate to. Since our first product launch in 2011, we have released 46 apps that have been downloaded more than 444 mil ... View more
