Marketing Analyst – Growth & AI

• Application Deadline: Jan. 4 2026
• Multiple locations
• Hybrid

Job Description

Marketing Analyst Growth & AI

THE OPPORTUNITY IN A NUTSHELL
You An analytically strong marketer who loves turning data into growth and whos curious about how AI can unlock new ways of working.
Role Build the insight measurement and experimentation backbone that helps us allocate budget smarter optimise channels and creatives and scale growth using data and AI with focus on marketing performance analysis experimentation attribution predictive modelling and AI-assisted decision-making.
Tech stack Analytics & BI tools (e.g. Looker/Tableau/Amplitude) SQL Python/R marketing platforms (ad platforms CRM web analytics) plus emerging AI tools and APIs.
Company Vend home of DBA Bilbasen FINN Blocket Oikotie & Tori where millions of people across the Nordics connect to find what they need whether its a way to move a job a home a way to move or a fresh start.
Location Join us in Oslo or Helsinki with the flexibility to work 50% remotely - your choice your balance.
Why us This is your opportunity to shape how millions across the Nordics buy sell and reuse. Youll join a team that values curiosity honest collaboration and fast learning and youll help define how AI accelerates our growth across four iconic Nordic brands.

WHO ARE YOU

• Solid experience in a relevant analytical role (marketing/growth analytics product analytics data analytics or similar).
• Strong analytical skills and experience working with large datasets across multiple channels (paid CRM product web) ideally using modern data warehousing tools such as Snowflake.
• Solid skills in SQL and at least one analytics / BI tool (e.g. Looker Tableau Power BI Metabase).
• Hands-on experience with experimentation: A/B tests incrementality tests or similar. experience with Python or R is a plus.
• Experience with web analytics tools (e.g. Amplitude) and marketing platforms (e.g. Meta Google Ads programmatic CRM tools).
• Familiarity with marketing performance metrics (CAC LTV ROAS retention funnel conversion etc.).
• Some exposure to AI/ML use cases in marketing (e.g. predictive models recommendations lead scoring creative analysis LTV prediction) or a strong interest in learning fast.
• Curiosity and a learning mindset when it comes to AI youre not afraid to test new tools and challenge the status quo.

How you work:

• Youre hypothesis-driven and love turning open questions into structured analyses and clear recommendations.
• Youre comfortable going from messy data to clean dashboards and from dashboards to decisions.
• You can communicate complex findings in simple actionable language to marketers product managers and leaders.
• You enjoy experimenting with new tools (especially AI) and turning promising prototypes into repeatable workflows.
• You collaborate naturally with Growth Product Data and Engineering and enjoy working in cross-functional squads.

WHATS THE JOB LIKE
As our new Marketing Analyst Growth & AI operating across and (the brands that belong to our Recommerce vertical) you are the analytical engine behind our growth efforts with a special focus on how AI can help us move faster and be smarter.

Your focus areas revolve around:

Turn data into growth decisions

• Analyse performance across channels (paid CRM SEO product journeys) and identify where were winning where were leaking and what we should try next.
• Build and maintain growth dashboards that make it easy for teams to understand performance at a glance.
• Help define and track north star metrics input metrics and leading indicators for growth.

Design and measure experiments

• Partner with Growth and Product to design A/B tests and structured experiments across channels and journeys.
• Set up clean test vs. control groups define success metrics and ensure robust uplift measurement.
• Analyse test results quantify impact and turn insights into clear recommendations for the next iteration.

Bring AI into marketing workflows

• Work with Data and AI teams to explore and productionise models such as LTV prediction churn/retention models audience scoring recommendations or bidding signals.
• Use AI tools to speed up analysis (e.g. faster querying anomaly detection insight generation) and to support creative and messaging optimisation (e.g. clustering semantic analysis).
• Help define when and how AI should support human decision-making and where we still need human judgment.

Strengthen our measurement and attribution

• Support the development of a robust measurement framework across channels (attribution MMM incrementality studies etc. depending on maturity).
• Improve data quality event tracking and taxonomy so that our decisions are grounded in reliable data.
• Work closely with tracking/analytics owners to ensure we can answer the questions that matter for growth.

Drive insights that shape strategy

• Identify high-value segments markets products and opportunities for incremental uplift.
• Translate insights into narratives and recommendations that influence channel strategy budgeting and roadmaps.
• Present findings to Growth Marketing and Product leadership in a clear concise way.

A few words from Petra Sjöberg Media and Growth Manager
Hi Im Petra and youll be joining our Marketing Recommerce team where were building the next generation of data-driven growth across FINN Blocket DBA and Tori.

Day to day we work very agile: we help each other celebrate wins and share what we learn when things dont go as planned. We keep it honest and open we iterate constantly on both how we work and how we do marketing across SE DK NO and FI. Were a team that shows up for each other and we genuinely love our brands and what they stand for making sustainable choices and the circular economy the easy option for people across the Nordics.

As a leader I care about clarity ownership and open honest communication. My job is to create the conditions for you to do your best work and Im excited for you to bring analytic discipline to our marketing challenges. If this resonates with you dont shy away from applying!

Want to get a feel for our culture and what drives us Take a peek behind the scenes at our Career Page!

GOT YOUR ATTENTION Let us hear from you! Make sure to apply by Sunday 4th January.
You can choose whether to send your cover letter or go through some questions we prepared to get to know you better!
We will start with the first rounds of interviews after the application period to give everyone a fair shot.

QUESTIONS
Petra Sjöberg Media and Growth Manager is happy to answer questions about daily work expectations and team setup on 29-30 dec - between 12-16 (47 only for candidates!)

For any additional questions about the process I Alessia Porazzi Talent Acquisition Partner am here for you on LinkedIn or email ((at)).

RECRUITMENT PROCESS

• First step with Talent Acquisition Partner Alessia ( your background skills & growth goals Vend as an employer in English)
• Second meeting with Media and Growth Manager Petra (diving deeper into your background & skills role goals & expectations)
• Final meeting with the team (case scenario diving deeper into your team vision and way of thinking)
• Reference check and offer!