Marketing Executive
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Job Location:
Monthly Salary:
Posted on:
13 hours ago
Vacancies:
1 Vacancy
Job Summary
Job description
Marketing Executive
Location: Boon Lay West Region
Employment Type: Full-Time
Salary Range: $3000 $4000
Availability: Immediate
Role Overview
The Marketing Executive supports the planning and execution of marketing initiatives to strengthen brand presence and drive business growth across our logistics and supply-chain services. Working closely with managers across departments this role helps deliver consistent messaging execute campaigns and support commercial objectives across multiple channels.
The ideal candidate is organised hands-on and comfortable operating in a B2B environment with a strong interest in digital marketing content and data-driven decision-making.
Key Responsibilities
Marketing Planning & Execution
Support department managers in executing the annual marketing plan and campaign calendar
Execute marketing initiatives to enhance brand positioning across services and markets
Ensure consistent messaging across all marketing touchpoints
Digital & Campaign Marketing
Assist in planning executing and monitoring digital marketing campaigns across:
Search engines
Social media advertising
Email marketing
Content marketing
Identify target audiences and suitable digital channels to support business objectives
Track campaign performance analyse results and recommend optimisation opportunities
Event Marketing
Support the co-planning and co-execution of marketing events including logistics webinars customer briefings and industry-related sessions
Coordinate with internal teams and external partners to ensure smooth event delivery
Assist with event-related marketing materials and post-event follow-ups
Content & Communications
Write edit and proofread marketing materials in English including:
Website content
Marketing collaterals
Email campaigns
Social media content
Coordinate with internal teams and vendors to ensure accuracy and clarity of messaging
Partnerships & Brand Initiatives
Assist in responding to partnership and collaboration enquiries in a timely manner
Support outreach coordination and execution of collaborations sponsorships and brand initiatives
Track deliverables and outcomes from partnerships and campaigns
Market Research & Reporting
Monitor industry trends customer behaviour and competitor activities
Collect and analyse marketing and campaign data
Prepare basic reports and insights to support decision-making
Inside Sales Support (Commission-Based)
Handle inbound leads generated from marketing campaigns website enquiries and digital channels
Qualify leads and coordinate with department managers for follow-ups and conversions
Prepare basic quotations or sales support materials in coordination with Sales and Operations
Maintain accurate lead and activity records in the CRM system
Job requirements
Diploma or Degree in Marketing Business Management Communications or related disciplines
24 years of relevant marketing experience preferably in B2B logistics industrial automotive retail or lifestyle sectors
Proficient in English (written and spoken); additional languages are an advantage
Familiarity with:
MS Office
Meta Business Manager and Google Business platforms
Google Ads / AdWords
Social media management tools
Email marketing platforms
Detail-oriented organised resourceful and adaptable
Comfortable working cross-functionally with sales and operations teams
All done!
Your application has been successfully submitted!
Key Skills
- Business Development
- Sales Experience
- Loyalty Marketing
- B2B Sales
- Time Management
- Marketing
- Cold Calling
- Microsoft Powerpoint
- SEO
- Social Media Management
- Customer relationship management
- Lead Generation
About Company
SW Logistics is a tech-enabled freight forwarder and 3PL provider helping businesses grow across Asia. We deliver flexible, scalable logistics tailored to your supply chain needs.
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