Director of Sales and GTM

About Us:

PROVE Partners LLC founded in 2003 and based in Las Vegas Nevada and Denver Colorado is alitigation finance companythat provides financial productsand innovative servicesto injury victims medicalprovidersand law firms in the United States.

PROVEoperatesthreebusiness linescollectivelyaimedatsatisfyingthe needs of injury victims and the medical providers and law firms thatsupportthem:

1. Bulk Purchase MedicalFinancing:PROVE purchases and lends against portfolios of medical receivablessupported by personal injury negligence claims(e.g. motor vehicle collisions). PROVEfunds episodic portfoliopurchasesas well as forward flow fundingstructuresto medical providersof all modalitiesnationwidethat treat personal injury patientsand prefer upfront reimbursement vs. holding the receivablesto maturity.

2. SingleEventMedicalFunding:PROVEserves as an extensiontopersonal injury law firmshelping ensure patients have a successful medical legal outcome. PROVEs Case Managers and Care Coordinators work closely with law firm paralegals and case managers to help coordinatetreatmentwith quality medical providers adept at treating patients involved in personal injury accidents. PROVEis a payor source for medical providersacquiringmedical receivables and holding them through to resolution of the personal injury victims legal matter.

3. LegalFunding:PROVE provides financing solutions to law firms primarily lines of credit and non-recourse litigation cost advancesas well aspre-settlement advances forplaintiffsto pay for living expenses while their negligence cases are beingadjudicated.

PROVEmaintainsa strong balance sheet supported by institutional capital partners that manage more than$17 billionin assets. PROVEis backedby C9 Partners LLC a LosAngeles basedprivate equity firm focused on financial services specialty finance and healthcare services.

Role Overview:

PROVE is seeking a Director of Sales andGTM (remote) todesign build launch and lead thedemand generationfor PROVEs Bulk Purchase financing is a builder and operator role suited for a leader who can create the GTM engine from concept to execution and scale a high performing sales organization as demand growsbuilding on a product that has grown approximately 60% YoYand generatesroughly$35 millioninannual revenue.

This leader willbe responsible forexpanding PROVEs presence among medical providers that treat personal injury patients and for shaping how the market understands and adopts the Bulk Purchase product. The scope spans strategic planning and hands on execution including marketing outbound demand generation channel development and industry thought leadership. The Director will be the first hire dedicated to this function and will have the mandate to grow a team of sales and business development professionals over time.

The Director will partner closely with leaders across the organization to create visibility into pipeline performanceand report progress against commercial targets and key performance indicators. This individual will manage thesales funnel frominitialoutreach and qualification through warm handoff to the investment team for structuring and closing ensuring a seamless experience for prospective provider partners.

KeyResponsibilities:

1. Go To Market Strategy and Leadership

• Architect and launch theend-to-endsales and marketing strategy for PROVEs Bulk Purchase product.

• Segment the provider landscapeidentifyhighest value targets and develop differentiated value propositions messaging frameworks and tailored collateral for each group.

• Build a structured demand generation engine that blends targeted outbound programs high impact inbound channels industry events publications and strategic partnerships.

• Represent PROVE as a subject matter expert and thought leader in the personal injuryecosystemincluding conferences webinars and industry forums.

• Create competitive positioning and messaging that differentiates PROVE in the market.

2. Marketing and Content Development

• Lead development of all market facing materials including pitch decksproductionoverviews case studies industry primers and event collateral that clearly articulate PROVEsBulk Purchasevalue.

• Develop a publishing strategy that includes white papers educational contentfor providers and PROVE authored insightsthatestablishthought leadershipin the market.

• Strengthen PROVEs visibility across relevant associations journals and digital channels through targeted measurable marketing initiatives.

• Oversee digital marketing email outreach and lead nurturing workflows that support lead generation qualification and pipeline acceleration.

Execution and Pipeline Management

• Drive predictable pipeline growth throughstructuredoutboundprogramsandeffectiveconversion ofinboundleads.

• Own the full sales cycle frominitialoutreach and needs assessment through qualified opportunity creation and smooth handoff to the investment team for structuring and closing.

• Provide executive level forecasting funnel analysis and insights into deal velocity conversion rates and revenue trajectory.

• Conduct regular pipeline reviews deal strategy sessions and coaching conversations to improve effectiveness and shorten sales cycles.

• Ensure Salesforce and related systems reflectaccuratetimely and complete data across all stages andestablishCRM standards and operating rhythms that support scale.

Building and People Leadership

• Build and scale a high performing sales and business development team including recruiting onboarding training and ongoing performancemanagement.

• Define clear processes playbooks and expectations that enable consistency quality and repeatability across all stages of the funnel.

• Foster a culture of accountability collaboration and continuous improvement.

Functional Collaboration

• Partner withleaders across the organization (Finance Legal Operations and Servicing)to simplify and translate complex concepts into compellingnarratives and contentthat resonate with medical providers.

• Collaborate with leadership to address capability needsinformproduct strategyand achieve revenue targets.

• Ensure seamless coordination between sales investment and client success teams to support a smooth transition from prospecting to execution and post-acquisition management.

• Serve as a trusted partner to cross functional leaders by elevating market insights highlighting competitive threats andidentifyingopportunities to strengthen PROVEs productoffering.

Skills and Experience:

RequiredQualifications

• Demonstrated success building and scaling a fullGTMfunction that includes sales marketing demand generation and market positioning.

• Proven experience leading B2B sales cyclesin a growing organization.

• Strong understanding of consultative and value-based selling.

• Track recordof creating effective marketing collateral content strategies and thought leadership programs that support commercial outcomes.

• Experience overseeing outbound business development teams and implementing structured outbound processes that consistently generatepipeline.

• Fluent in Salesforce CRM hygiene best practices and data driven funnelmanagement.

• Strong leadership and talent development abilities including hiring coaching andretaininghigh performingsalestalent.

• Demonstrated ability to hire coach andretainhigh performing sales talent.

• Excellent communication and presentation skills with credibility at the executive level and confidence speaking at conferences panels and industry events.

• Highly organized data driven and fluent in CRM tools such as Salesforce.

• Ability to create clear compelling marketing materials and thought leadership content.

PreferredQualifications

• Experience in financial services specialty finance healthcare services or legal services.

• Background selling multi product offerings or building a commercial strategy for a product that did not previously have a structured GTM engine.

• Familiarity with marketing automation tools and digital demand generation tactics.

• Background in environments where cross functional coordination is critical to successful execution.

Ideal Candidate Character Traits:

• Builder mindset with comfort moving between strategy andhands onexecution.

• Highly organizeddetail oriented and comfortable owning both the plan and the output.

• Analytical and data driven with the ability to use insights to improve messaging targeting funnel performance and team effectiveness.

• Strong senseof ownershipandaccountability.

• Team orientedleaderwho can collaborate influence and elevate performance across the organization.

Disclosures:

Prove Partners is an Equal Employment Opportunity and Affirmative Action Employer committed to diversity in the workplace. Qualified applicants will receive consideration for employment without regard to race color religion sex national origin sexual orientation gender identity disabilityor protected veteran status.