Head of Marketing, North America Abbott Diabetes Care
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Job Location:
Alameda, CA - USA
Monthly Salary:
$ 216700 - 433300
Posted on:
7 days ago
Vacancies:
1 Vacancy
Job Summary
JOB DESCRIPTION:
As a global leader in diabetes care Abbott is constantly working to deliver the highest quality products and unwavering support to our customers. Consistent and accurate glucose monitoring is the foundation of any diabetes management plan so were committed to continuous improvement in the way patients and professionals measure track and analyze glucose levels.
THE ROLE
- Provides executive marketing leadership across multiple markets ensuring strategic marketing execution aligns with global business priorities while driving local market impact.
- Leads transformation efforts capability development and regional marketing innovation.
WHAT YOULL DO
- Define and execute the area-wide marketing vision ensuring integration with global business strategy.
- Oversee multiple regional marketing teams ensuring alignment collaboration and best practice execution across affiliates.
- Lead regional marketing investment strategies ensuring budgets are optimized for long-term growth.
- Influence business strategy at the regional level integrating marketing as a key driver of commercial success.
- Ensure consistency in brand and marketing execution across affiliates balancing standardization with market-specific flexibility.
- Drive transformation initiatives ensuring the areas marketing function is continuously innovating and evolving.
- Develop leadership talent within the marketing organization ensuring teams are future-ready.
- Champion digital marketing excellence ensuring marketing strategies leverage technology and data-driven insights.
- Ensure marketing compliance and risk mitigation at the regional level.
- Represent the area in global marketing discussions shaping the direction of global marketing initiatives.
MINIMUM QUALIFICATIONS
- Bachelors degree in Marketing Business Life Sciences or a related field. Advanced degree (MBA MPH or similar) preferred.
- Minimum 12 years of progressive marketing leadership experience ideally within the life sciences healthcare or biopharma sectors.
- Proven success leading regional or multi-country marketing teams at a senior level with a track record of driving growth and innovation.
- Demonstrated experience leading large-scale marketing transformations including digital innovation and organizational capability building.
- Deep understanding of the North American healthcare ecosystem including regulatory payer and provider dynamics.
- Strong analytical strategic and executional capabilities.
- Exceptional communication influence and leadership skills.
- Ability to align global strategy with local market execution.
- Metrics-driven mindset with expertise in marketing analytics and performance optimization.
CRITICAL EXPERIENCES TO BE READY FOR THIS ROLE
- Lead marketing efforts across multiple countries at a senior level.
- Implement and drive insights-driven change and innovation in marketing execution.
- Lead alignment between local execution and global business priorities.
- Optimize marketing investments and execution using robust analytics and insights.
- Mentor and develop marketing talent across multiple geographies.
KEY COMPETENCIES
- Customer centricity
- Insights-driven
- Brand building & strategy
- Product marketing
- Developing self & others
- Commercial acumen
- Effective communication & influence
- Executional excellence
- Digital engagement
- Advertising and/or HCP marketing
The base pay for this position is
$216700.00 $433300.00In specific locations the pay range may vary from the range posted.
JOB FAMILY:
Product Management
DIVISION:
ADC Diabetes Care
LOCATION:
United States > Alameda : 1360-1380 South Loop Road
ADDITIONAL LOCATIONS:
WORK SHIFT:
Standard
TRAVEL:
Yes 25 % of the Time
MEDICAL SURVEILLANCE:
Not Applicable
SIGNIFICANT WORK ACTIVITIES:
Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day) Keyboard use (greater or equal to 50% of the workday)Abbott is an Equal Opportunity Employer of Minorities/Women/Individuals with Disabilities/Protected Veterans.
EEO is the Law link - English: EEO is the Law link - Espanol: Experience:
Director
Key Skills
- Digital Marketing
- Performance Marketing
- B2B Sales
- Marketing
- SAAS
- Growing Experience
- Customer Acquisition
- Multichannel Marketing
- Affiliate Marketing
- Team Management
- Public Speaking
- Lead Generation
About Company
WHO WE ARE CREATING LIFE-CHANGING TECHNOLOGY From removing the regular pain of fingersticks as people manage their diabetes to connecting patients to doctors with real-time information monitoring their hearts, from easing chronic pain and movement disorders to testing half the world’s ... View more
