GTM Campaigns Specialist

At PitchBook a Morningstar company we are always looking forward. We continue to innovate evolve and invest in ourselves to bring out the best in everyone. Were deeply collaborative and thrive on the excitement energy and fun that reverberates throughout the company.

Our extensive learning programs and mentorship opportunities help us create a culture of curiosity that pushes us to always find new solutions and better ways of doing things. The combination of a rapidly evolving industry and our high ambitions means theres going to be some ambiguity along the way but we excel when we challenge ourselves. Were willing to take risks fail fast and do it all over again in the pursuit of excellence.

If you have a good attitude and are willing to roll up your sleeves to get things done PitchBook is the place for you.

About the Role:

PitchBooks Marketing team is a world-class B2B growth engine fueling the companys momentum as the pulse of private capital markets. Operating at the pace of our complex and opportunity-rich industry we deliver impactful marketing that adapts to shifting market dynamics while bringing clarity precision and creativity to every stage of the customer lifecycle. Through an agile blend of Brand Creative Content Go-to-Market Channel and Operations strategies we ensure our work doesnt just informit shapes. United by purpose and leveraging a data-driven approach our team empowers PitchBook to meet the speed of private capital and help customers move forward with conviction.

The GTM Campaigns Specialist supports the execution and coordination of go-to-market marketing initiatives. This role ensures operational efficiencies across the GTM Campaigns function by managing non-release communication requests campaign brief-in processes and internal marketing-related materials. The GTM Campaigns Specialist is responsible for helping the team activate campaigns outside of formal release processes coordinating requests or tasks maintaining project workflows across various systems and maintaining our internal intranet presence. The ideal candidate is organized proactive and able to manage multiple tasks and deadlines.

Primary Job Responsibilities:

• Support the development and delivery of campaign messaging by coordinating inputs across business units and marketing functions to ensure alignment and timely execution
• Coordinate non-release communications outside of standard GTM launch and tiering process partnering with Product and Support teams to gather details brief in Creative Marketing Operations and Enablement and coordinate approvals for external communications
• Support in the setup brief-in and go-live of campaigns promoting product launches certifications learning opportunities or relevant value propositions in coordination with marketing channel partners
• Coordinate with stakeholders on the production of campaign assets and ensure deliverables meet brand messaging and timing requirements
• Maintain GTM Campaigns content on the internal intranet ensuring relevant information is accurate and up to date on a consistent basis
• Manage campaign workback schedules across teams including internal workback schedules and go-live dates across channels
• Stay up to date on business operations product roadmaps the macro-industries and workflows of the customers we aim to serve and support
• Ensure consistent and fully optimized execution of campaigns and programs through active tracking of metrics and KPIs
• Analyze campaign performance data identify opportunities to enhance campaign effectiveness and communicate results and optimizations with stakeholders
• Support the vision and values of the company through role modeling and encouraging desired behaviors
• Participate in various company initiatives and projects as requested

Skills and Qualifications:

• Bachelors degree in marketing or business or 2 years of equivalent experience in a marketing or project management related role
• Experience with project management tools (Asana Smartsheet) and using supporting technology stack
• Knowledgeable on marketing principles such as prospect lifecycles customer lifecycles marketing campaigns and success metrics
• Ability to manage simultaneous project priorities define tasks coordinate activities deliverables and schedules and stay connected to the details. Experience working with Customer Success and Product and/or Product Marketing partners preferred
• Passionate about understanding PitchBooks varied customers and providing them with great experiences while impacting the business
• Self-starter attitude who can work independently as needed and is empathetic positive and motivated to improve processes to more successfully deliver complex work
• Solid analytical foundation. A data-driven approach to this work is expected and helps enable innovation and creativity
• Expert communicator with excellent verbal written visual/presentation and interpersonal communication skills
• Ability to thrive in and be agile within a fast-paced environment and high-growth company
• Proficiency with the Microsoft Office suite including in-depth knowledge of Outlook Word and Excel with the ability to pick up new systems and software easily
• Must be authorized to work in the United States without the need for visa sponsorship now or in the future

Benefits Compensation at PitchBook:

Physical Health

• Comprehensive health benefits
• Additional medical wellness incentives
• STD LTD AD&D and life insurance

Emotional Health

• Paid sabbatical program after four years
• Paid family and paternity leave
• Annual educational stipend
• Ability to apply for tuition reimbursement
• CFA exam stipend
• Robust training programs on industry and soft skills
• Employee assistance program
• Generous allotment of vacation days sick days and volunteer days

Social Health

• Matching gifts program
• Employee resource groups
• Subsidized emergency childcare
• Dependent Care FSA
• Company-wide events
• Employee referral bonus program
• Quarterly team building events

Financial Health

• 401k match
• Shared ownership employee stock program
• Monthly transportation stipend

*Please be aware the above PitchBook benefit and perk offerings are subject to corresponding plan and policy documents and may change during the course of your employment.

Compensation

• Annual base salary: $92000-$105000
• Target annual bonus percentage: 7.5%

Working Conditions:

At the heart of our company is a belief in the power of in-person collaboration. Being together in the office fuels our creativity strengthens our connections and drives the innovation that sets us apart. Our culture is built on spontaneous momentsthose hallway conversations whiteboard brainstorms and shared celebrations in each of our global officesthat simply cant be replicated remotely. This role is expected to be in the office 5 days a week.

The job conditions for this position are in a standard office setting. Employees in this position use PC and phone on an on-going basis throughout the day. Limited corporate travel may be required to remote offices or other business meetings and events.

Life At PB:

We are consistently recognized as a Best Place to Work and our culture is at the heart of our success. Its our fundamental belief that people do and create great things and that people are the cornerstone of prosperity. We believe that proactively seeking out different points of view listening to others learning and reflecting on what weve heard creates a sense of belonging within PitchBook and strengthens the PitchBook community.

We are excited to get to know you and your background. Concerned that you might not meet every requirement We encourage you to still apply as you might be the right candidate for the role or other roles at PitchBook.

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