Social Media Content Creation Coordinator

Do you speak fashion Were hiring! Lets chat!
Born in Australia loved around the world.

At Cotton On we know good style goes well beyond whats in your wardrobe. Were here to inspire spark joy and bolster self-expression and creativity. We want our community to feel seen heard and celebrated and as a brand we want to use our voice to make a positive difference in peoples lives.

Were playfully rebellious always optimistic and driven to do good things together. Join our world and help shape the future of our brand.

Benefits Youll Love

• 50% team member discount across all brands
• Competitive pay
• 24/7 wellness support
• Performance & Peak incentives
• Medical Dental Vision & more for you and your family
• 401(k) matching financial wellness support
• Development opportunities with room to grow
• Quarterly COG Awards & real-time recognition

About the Role

The Social Media Content Creation Coordinator is responsible for producing highimpact fashionforward shortform video content that resonates with Gen Z audiences. This role involves oncamera presence trend spotting content production creator collaboration and daily platform management across TikTok Instagram and emerging channels. Youll bring a bold playful creative voice to help elevate brand storytelling and drive engagement.

Key Responsibilities

• Create shortform video content (TikTok Reels YouTube Shorts) from concept to publish filming styling oncamera performance and editing.
• Produce culturally relevant fashionfocused content aligned with Gen Z interests and digital culture.
• Identify and act on trends early to position the brand as firsttomarket.
• Plan and support onsite shoots styling sessions and content days.
• Edit videos and photos using tools like CapCut Canva etc.
• Manage daily posting performance tracking and optimization across TikTok and Instagram.
• Engage with the online community through comments stitches duets and real-time interactions.
• Repurpose content across platforms while maintaining consistent tone and aesthetic.
• Collaborate with creative marketing and brand teams to align content with brand voice and visuals.
• Support campaign launches with coordinated content rollouts and creator partnerships.
• Source vet and maintain relationships with UGC creators; contribute to influencer briefs and content references.
• Organize and maintain the social content asset library.
• Pitch new content ideas series concepts and scalable creator-led initiatives.
• Produce ad-ready creative that converts while staying bold and fashion-centric.

MustHave Skills & Experience

• 23 years of social media content creation for brands or personal platforms.
• Confident on camera with strong styling speaking and filming skills.
• Deep understanding of TikTok social algorithms and digital trends.
• Proven ability to create highengagement scrollstopping content in a fast-paced environment.
• Passion for fashion with strong aesthetic and styling sensibilities.
• Skilled in editing short-form video.
• Highly organized self-sufficient and comfortable managing tight timelines.
• Positive energetic team player with a creative mindset.

PHYSICAL REQUIREMENTS

Ability to stand walk lift carry push or pull up to 50 lbs.
Ability to travel as needed (up to 20%)
Comfortable moving equipment product or props as needed for shoots.

Who are we

We are proud of our diverse global workforce of 20000 team members from countless nationalities and we strongly welcome and encourage individuals of all backgrounds to apply with us.
We are focused on bringing more voices experiences and backgrounds to our workforce as we drive diverse and inclusive outcomes for our team and our customers.

If you have any individual needs in order to fully participate in the recruitment process please contact us at so we may support you in completing the job application process.

In addition Cotton On Group will consider qualified applicants including those with criminal histories in a manner consistent with local Fair Chance ordinances.

CA: This is a full time hourly paid position with a wage range of $ 31-36$ /hr