VELSIPITY HCP Director, P2P & MedEd Lead

VELSIPITY represents an exciting growth opportunity that is integral to the performance of Pfizer Specialty Care. The launch of VELSIPITY in October 2023 was an important milestone as Pfizer endeavored to expand its leadership in I&I. This product could significantly change the early advanced therapy landscape with its unique balance of efficacy favorable safety profile with no black box warning and oral administration with no dose titration. Given the robust product profile our history in the GI therapeutic area and the substantial unmet need in UC we project this product to become a significant revenue contributor within the Specialty Care portfolio. Now in its second year on-market in the US VELSIPITY is poised for rapid growth that delivers both for Pfizer Specialty Care as well as for the many patients in need of an effective oral treatment option in the first line of advanced therapy. VELSIPITY is at an extremely exciting juncture having substantially expanded the brands field force as of October 1 2025.

ROLE SUMMARY

The VELSIPITY P2P & MedEd Lead is a crucial role on an innovative talented and dynamic team that prides itself on bold ideas and high impact. This role will help lead mission-critical peer-to-peer work shaping the end-to-end P2P promotion strategy while driving excellent execution. The P2P & MedEd Lead will be responsible for the success of an expansive P2P education and promotion platform encompassing speaker programs clinical experience roundtables national and regional broadcasts and product theaters advisory boards and other activities. This role reports to the VELSIPITY HCP Team Lead and will work closely with cross-functional colleagues while directly managing agency partners and external vendors.

The role requires senior level marketing expertise and strong strategic and analytical thinking as well as creativity and decision-making skills. Were looking for a marketer with a proven track record of success in working in a team-based fast-paced environment with multiple marketing and cross-functional partners including medical advocacy and professional relations policy and public affairs sales account management and business analytics.

ROLE RESPONSIBILITIES

• P2P (Peer-to-Peer) strategy planning and execution
• Lead all strategy and execution related to VELSIPITYs P2P initiatives (including but not limited to Speaker Programs National Broadcasts Product Theaters KOL Videos Pfizer-sponsored Third-Party P2P programs etc.) partnering closely with other HCP marketers on the team Medical TLELs Media team as well as other cross-functional partners
• Lead national and regional peer to peer programming and execution including development of speaker program materials and coordination with sales leads
• Manage P2P Operating Expenses as part of the brand team budget and effectively manage trade-offs and allocations in a dynamic budget environment
• Own the relationship and day-to-day interactions with VELSIPITYs Medical Education agency
• Work with Global to serve as the US POC for the Global P2P Strategy and KOL Strategy; Collaborate closely with Thought Leader Engagement team on KOL strategy and execution in the US
• Support P2P execution and pull-through into key national congresses

Commercial MedEd (Medical Education) strategy and execution

• Lead end-to-end execution of US Commercial advisory boards/steering committees
• Develop educational content consistent with overall brand strategy to drive impactful peer to peer engagements

Additional Responsibilities

• Develop a comprehensive marketing strategy targeting advanced practitioner HCPs (e.g. nurse practitioners Pharmacists Physician Assistants and nurses) to equip them with resources and messaging on Velsipity
• Execute and optimize materials for this customer group working closely with IIS field-based colleagues and medical
• Contribute to annual strategic and tactical operating plans
• Conduct all responsibilities in accordance with Company policies with a strong adherence to our Values including compliance
• Be a patient-focused team player and exemplify the Pfizer values of Courage Excellence Equity and Joy by fostering innovation customer focus personal accountability and a commitment for results

BASIC QUALIFICATIONS

• 8 years of experience in pharma/healthcare Marketing
• Bachelors degree required; MBA preferred
• Enthusiasm and self-motivation are essential; team-first mentality
• Ability to understand customer needs extract key insights and translate these into meaningful strategies and in-market results
• Demonstrated success in developing executing and measuring complex programs or initiatives
• Strong business acumen financial & forecasting skills and ability to effectively lead and influence a cross functional/indirect team
• Strong written verbal and interpersonal skills; ability to interact effectively both one-on-one and in groups
• Ability to work under pressure and in a fast-paced environment to take accountability for business challenges think strategically and boldly to tackle complex problems.
• Ability to work on multiple projects and prioritize/multi-task effectively

PREFERRED QUALIFICATIONS

• MBA or MPH

Other Job Details:

• Last day to apply: December 16 2025

Relocation assistance may be available based on business needs and/or eligibility.