Marketing Assistant
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Job Location:
Boston, NH - USA
Monthly Salary:
$ 50820 - 66975
Posted on:
5 hours ago
Vacancies:
1 Vacancy
Job Summary
GBH enriches peoples lives through programs and services that educate inspire and entertain fostering citizenship and culture the joy of learning and the power of diverse perspectives.
At GBH we believe in the advantages of coming together to build community mentor and learn from colleagues and connect more deeply with our mission. As a result the majority of our staff are hybrid and work both from home and onsite. Our current hybrid approach requires staff to work onsite a minimum of two days each week every Tuesday and one other day to be determined by their business unit. Hybrid staff are also welcome to come in additional days each week or may be asked to come in on other days by their manager.
DEPARTMENT OVERVIEW
Winner of 83 Primetime Emmys and 20 Peabody Awards MASTERPIECE has been essential Sunday night viewing for millions of fans for over 50 years. Susanne Simpson is the Head of Scripted Content and Executive Producer. Series funding for MASTERPIECE is provided by Viking Cruises Raymond James The MASTERPIECE Trust and public television viewers. Produced for PBS by GBH Boston MASTERPIECE is known for hits such as All Creatures Great and Small Sherlock Downton Abbey and Wolf Hall and beloved classics such as Upstairs Downstairs Prime Suspect The Forsyte Saga and Poldark. For more information please visit and follow us on social media @masterpiecepbs.
JOB OVERVIEW
The Marketing Assistant will be a member of the MASTERPIECE team working specifically with the four-person National Marketing team to support a broad range of PR and social media activities including program publicity events organizing media clips management of deliverables etc.
RESPONSIBILITIES
Press Monitoring & Reporting
Oversee press clips reporting to track MASTERPIECE and industry coverage.
Using the Agility platform maintain and update weekly press clip reports including show-specific coverage and notable pickups stored on the shared team server.
Distribute weekly press updates to the internal team.
Share timely press highlights with the MASTERPIECE team and relevant stakeholders.
Provide program-specific press clips to UK producers distributors PBS and other partners.
Monitor media coverage and industry trends including publicity and social media developments.
Compile press metrics for Buzz Reports and Year-End Reports.
Event & Travel Support
Coordinate and book all aspects of talent travel logistics (cars flights hotels) ensuring smooth execution and troubleshooting as needed.
Create and manage detailed talent itineraries for events and press tours.
Prepare and deliver welcome notes and gifts for talent upon arrival.
Track media appearances and send timely alerts to the team during press tours.
Social Media Support
Assist in monitoring social media communities and scheduling/posting content as needed.
Download and organize weekly social media calendars.
Conduct monthly audits of social media pages to identify trends successes and areas for improvement.
Administrative Support
Send weekly press screening activity updates
Assist and facilitate scheduling team meeting invites including help put together any presentations and coordinating any audiovisual needs
Take notes for NM team on all calls to be circulated after conclusion of meetings
Coordinate shipment of promotional and swag materials as well as assist in all mailings
Get mail order snacks supplies and perform other administrative tasks for the office as needed
Regularly audit screening platforms and server storage for the team
Work with cross-functional teams including National Marketing Digital Post-production and Legal
SKILL SET
Ability to track and interpret press coverage industry trends and social media activity.
Experience using media monitoring platforms (e.g. Agility) and compiling reports.
Strong organizational skills to manage logistics for talent appearances including travel and scheduling.
Attention to detail and problem-solving skills for handling last-minute changes or issues.
Clear and professional communication with internal teams external partners and talent.
Ability to tailor messaging and updates for different audiences (e.g. PBS UK producers distributors).
Familiarity with social media platforms and tools for scheduling posting and community monitoring.
Analytical mindset to audit performance and identify engagement trends.
Proven ability to manage multiple tasks and deadlines simultaneously.
Experience maintaining organized records and shared documentation for team access.
EDUCATION AND EXPERIENCE
Bachelors Degree or equivalent work experience required. 1-3 years experience required.
JOB SPECIFICS
Staff position
Hybrid position
LOCATION
1 Guest Street Boston MA 02135
Thispositionis located in Boston MA and requires on-site presence.
Salary Range
$50820 - $66975Compensation offered within this range is determined by skills experience and internal pay equity.
Key Skills
- Marketing
- Google Docs
- MailChimp
- Adobe Creative Suite
- Constant Contact
- Microsoft Powerpoint
- Market Research
- Adobe Photoshop
- Social Media Management
- Adobe Illustrator
- Wordpress
- Adobe Indesign
