Marketing Performance Specialist

Melbourne - Australia

Monthly Salary: Not Disclosed

Posted on: 2 days ago

Vacancies: 1 Vacancy

Job Summary

Description

Changing Lives Transforming Careers

At Amplifon were more than a company. As the Global Leader in hearing care we combine cutting-edge solutions with a personal touch to create unforgettable experiences for our customers.

With a shared vision to empower people and push boundaries we thrive in a culture built on care collaboration and impact. Here your work fuels innovation growth and a purpose that resonates far beyond the ordinary.

Join us and shape a future where sound connects inspires and transforms lives.

Life at Amplifon:

Working at Amplifon gives you the chance to make your voice heard build strong working relationships and create your own tailor-made career.

Here youll find all the support tools and opportunities you need to grow whether its through our top-class development programs or by taking on projects in other parts of the world. And your colleagues will be there to motivate and inspire you every step of the way.

Position Purpose:

We are looking for a Marketing Performance Analyst to join our team and play a key role in driving data-led decision-making across the marketing function. Reporting to the Marketing Performance Analyst Manager this role will focus on generating actionable insights to optimise traffic to our clinics lead generation campaign performance and the overall customer lifecycle.

About the Marketing Team:

The Marketing team owns the end-to-end performance of the upper funnel from driving traffic and generating leads to managing campaigns and improving customer conversion. We ensure visibility and control over every step of the funnel using insights to continuously improve performance. Our goal is to meet and exceed business targets through strategic actions measurement and an effective operating model.

Key Accountabilities and Responsibilities:

Conduct in-depth analysis of marketing and performance data to generate actionable insights for key business stakeholders.
Monitor and report on the average duration of each funnel stage; define performance targets track progress and recommend corrective actions when needed.
Maintain and continuously improve existing dashboards and analytical tools to support reporting and decision-making.
Develop ad hoc reports and analyses in response to business needs and strategic priorities.
Apply statistical and analytical methods to solve real-world business problems and uncover opportunities.
Collaborate with cross-functional teams within the Marketing department including Digital Brand CRM and the Call Centre to align strategies and maximise performance impact.
Collaborate cross-functionally with REX Finance and HR and other departments to minimise inefficiencies and enhance retail productivity.
Regularly review and optimise KPIs and best practices with a strong focus on improving the routines and outcomes of the retail network.
Act as a key liaison between Marketing and Field Operations to ensure a seamless and consistent in-store customer experience.
Support the Manager in designing launching and executing initiatives aimed at improving in-store excellence and marketing impact.

Essential Qualifications:

Masters or bachelors degree in Engineering Statistics or Business.

Essential Experience:

Proven experience in marketing roles with a strong focus on data-driven decision making and performance optimisation.
Solid understanding of complex data structures with the ability to translate analytical findings into actionable business strategies.
Hands-on experience in project management particularly within Sales and Marketing functions in international or matrixed environments.
Strong grasp of core marketing metrics and statistical concepts with the ability to apply them to real-world marketing scenarios.
Background in performance-driven industries where continuous improvement and ROI are key.
Demonstrated ability to work effectively in cross-functional and multicultural teams collaborating across departments such as Digital CRM Brand and Sales.

Soft Skills:

Alignment to the Amplifon Values
Excellent written and verbal communication skills

Technical Skills:

Proven experience in marketing roles with a strong focus on data-driven decision making and performance optimisation.
Solid understanding of complex data structures with the ability to translate analytical findings into actionable business strategies.
Hands-on experience in project management particularly within Sales and Marketing functions in international or matrixed environments.
Strong grasp of core marketing metrics and statistical concepts with the ability to apply them to real-world marketing scenarios.
Background in performance-driven industries where continuous improvement and ROI are key.
Demonstrated ability to work effectively in cross-functional and multicultural teams collaborating across departments such as Digital CRM Brand and Sales.

Putting People First:

One of the ways we amplify careers is by helping our people achieve their full potential. We do so by providing constant constructive feedback and training opportunities that empower our people to excel.

In addition if youre ready to put in the hard work well make sure your dedication and achievements are recognised.

Ready to take the next step in your career Amplify your purpose with Amplifon!

As an employer that embraces Equal Opportunity and promotes inclusion and diversity we encourage people of all ages and backgrounds to apply.

Required Experience:

DescriptionChanging Lives Transforming CareersAt Amplifon were more than a company. As the Global Leader in hearing care we combine cutting-edge solutions with a personal touch to create unforgettable experiences for our customers.With a shared vision to empower people and push boundaries we thrive ...