Head of Brand

Nextiva is redefining how businesses connect with their customers and we believe brand is one of our most powerful strategic levers to do so. Were looking for aHead of Brand who combines creative excellence with operational discipline someone who can set the brand vision shape our story and bring it to life across every touchpoint.

This role isnt about theory or fluff. Its about building a high-impact action-oriented brand engine that drives real business outcomes. The ideal candidate is a hands-on builder a leader who can think big strategically while also rolling up their sleeves to create launch and iterate.

Youll oversee the full spectrum of brand including creative design content video PR and communications and lead a multidisciplinary team of doers who thrive on momentum storytelling and excellence.

Key Responsibilities:

Brand Strategy & Narrative

• Define and continuously evolve Nextivas brand identity positioning and narrative ensuring it reflects who we are what we stand for and why we matter.
• Develop a compelling consistent story that connects our products people and customer experience into one unified brand message.
• Partner closely with the CMO and CEO to align brand direction with company strategy ensuring brand initiatives directly support business goals.

Creative Leadership & Execution

• Lead a cross-functional team spanning design video content PR and comms driving creative excellence and cohesion across all channels.
• Foster a hands-on action-oriented culture where ideas quickly turn into output from campaigns to storytelling to design updates.
• Oversee all creative development to ensure high-quality on-brand execution that reflects Nextivas visual and verbal standards.

Integrated Brand Ecosystem

• Create a cohesive brand experience across every touchpoint from website and customer stories to events social and press.
• Ensure consistency and excellence in visual identity tone of voice and storytelling across all internal and external communications.
• Collaborate cross-functionally with product marketing growth CX and sales to ensure brand alignment throughout the customer journey.

Awareness & Reputation Building

• Build and execute brand campaigns that drive awareness and pipeline impact not just impressions.
• Strengthen Nextivas market position as a category leader in customer experience management and business communication.
• Lead PR and communications to enhance brand reputation through media thought leadership and strategic storytelling.

Customer Storytelling & Proof

• Make customer success stories and testimonials a core part of the brand strategy.
• Work closely with customer marketing to turn proof points into powerful narratives that demonstrate real-world impact.

Operational Discipline & Agility

• Build scalable systems and processes for brand execution treating brand as a living system not a one-off campaign.
  
• Drive a doers over planners culture focused on frequent touchpoints constant motion and iterative improvement.
• Manage budgets efficiently optimizing for creativity impact and velocity rather than large slow campaigns.

What Youll Bring

• 10 years of experience in brand marketing creative or communications ideally within SaaS tech or high-growth environments.
• Proven experience leading and inspiring creative teams across design content and communications disciplines.
• Deep understanding of how to build a brand that drives measurable business outcomes not just awareness.
• A hands-on leadership style youre equally comfortable shaping strategy and jumping into the work to make things happen.
• Experience developing integrated brand campaigns across digital video PR and experiential channels.
• Strong storytelling and messaging skills with an eye for clarity authenticity and excellence.
• A startup mindset resourceful fast-moving and execution-obsessed.
• Experience collaborating with executive teams and cross-functional partners in marketing product and customer success.

Why Join Nextiva

At Nextiva were building more than software were shaping the future of how businesses connect with their customers. Youll join a passionate collaborative team that values clarity authenticity and momentum. Here brand is not a department its a strategic engine that drives growth alignment and pride.

Nextiva DNA (Core Competencies)

Nextivas most successful team members share common traits and behaviors:

• Drives Results:Action-oriented with a passion for solving problems. They bring clarity and simplicity to ambiguous situations challenge the status quo and ask what can be done differently. They lead and drive change celebrating success to build more success.
• Critical Thinker: Understands the why and identifies key drivers learning from the past. They are fact-based and data-driven forward-thinking and see problems a few steps ahead. They provide options recommendations and actions understanding risks and dependencies.
• Right Attitude: They are team-oriented collaborative competitive and hate losing. They are resilient able to bounce back from setbacks zoom in and out and get in the trenches to help solve important problems. They cultivate a culture of service learning support and respect caring for customers and teams.

Total Rewards

Our Total Rewards offerings are designed to allow Nexties to take care of themselves and their families so they can be their best in and out of the office.

Our compensation packages are tailored to each role and candidates qualifications. We consider a wide range of factors including skills experience training and certifications when determining compensation. We aim to offer competitive salaries or wages that reflect the value you bring to our team. Depending on the position compensation may include base salary and/or hourly wages incentives or bonuses.

• Health -Multiple health plan options to suit your needs including medical dental vision and telemedicine coverage
• Insurance - Life disability and supplemental indemnity plans
• Work-Life Balance -Flexible Time Off (FTO) for salaried employees PTO for hourly employees Paid Sick Time (PST) paid parental bonding leave and paid holidays
• Financial Security -401(k) with company match Health Savings Accounts with company contributions Dependent Care FSA
• Wellness -Employee Assistance Program and comprehensive wellness initiatives
• Growth -Access to ongoing learning and development opportunities and career advancement

At Nextiva were committed to supporting our employees health well-being and professional growth. Join us and build a rewarding career!

Nextiva is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We prohibit discrimination and harassment of any type without regard to race color religion age sex national origin disability status genetics protected veteran status sexual orientation gender identity or expression or any other characteristic protected by federal state or local laws. Nextiva participates in the E-Verify Program where and as required by law. For additional information about E-Verify visit USCIS.

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