As the Director of Sales - MICE you will be responsible for driving the growth and success of Sofitel Bali Nusa Duas MICE business. This is a strategic leadership role where you will oversee all sales activities related to meetings incentives conferences and exhibitions. You will lead a team of talented sales professionals develop key client relationships and collaborate closely with other departments to ensure a seamless guest experience and maximum revenue growth. Your role will be pivotal in positioning Sofitel Bali Nusa Dua as the premier MICE destination in the region.
Key Responsibilities
Sales Strategy & Execution: Develop and implement a comprehensive MICE sales strategy to drive business growth and exceed revenue targets. Focus on increasing market share and attracting high-profile MICE clients.
Team Leadership & Development: Lead mentor and motivate the MICE sales team to achieve performance goals. Foster a culture of high performance creativity and customer service excellence.
Client Relationship Management: Establish and maintain strong relationships with key corporate clients PCOs (Professional Conference Organizers) DMCs (Destination Management Companies) associations and event planners. Ensure the highest level of customer satisfaction.
Market Research & Competitor Analysis: Monitor and analyze industry trends competitor offerings and market dynamics. Adapt sales strategies to capitalize on emerging opportunities in the MICE sector.
Event Support & Coordination: Work closely with the operations and events team to ensure seamless execution of MICE events from initial inquiry to post-event follow-up. Ensure all client requirements are met and exceeded.
Brand Promotion & Representation: Represent Sofitel Bali Nusa Dua at industry trade shows exhibitions and networking events. Promote the Sofitel brand as a luxury MICE destination and increase visibility within the global MICE community.
Reporting & Analysis: Provide regular reports to the senior leadership team on MICE performance trends and opportunities. Evaluate and optimize sales processes to enhance revenue generation.
Qualifications :
Bachelors degree in Hospitality Management Business Marketing or a related field (Masters degree preferred).
Minimum 8 years of experience in MICE sales with at least 5 years in a managerial or leadership role preferably within the luxury hospitality sector.
Proven track record of achieving and exceeding MICE sales targets with a strong understanding of the MICE market and industry dynamics.
In-depth knowledge of Balis MICE market and the ability to identify new business opportunities.
Strong leadership skills with the ability to inspire and manage a high-performing sales team.
Exceptional communication negotiation and relationship-building skills.
Experience in using CRM systems and MS Office Suite (Excel PowerPoint Word).
Fluent in English (both written and spoken); knowledge of other languages (e.g. Bahasa Indonesia) is a plus.
Ability to work independently take initiative and make strategic decisions.
Remote Work :
No
Employment Type :
Full-time
As a pioneer in the art of responsible hospitality, the Accor Group gathers more than 45 brands, 5,600 hotels, 10,000 restaurants, and lifestyle destinations in 110 countries. While each brand has its own personality, where you will be able to truly find yourself, they all share a com ... View more