The role of the Product Manager is to oversee the launch of new tech products for our international sports clients. The Product Manager will be responsible for managing the brief agreed with the client leading the client comms selecting and overseeing the partner vendor and delivering the technical product aligned with the brief. The Product Manager will also be responsible for ensuring the product hits the target KPIs established in partnership with the client.
负责监督为我们的国际体育客户推出的新技术产品产品经理将负责管理与客户商定的简报领导客户沟通选择和监督合作伙伴供应商并交付与简报一致的技术产品产品经理还将负责确保产品达到与客户合作建立的目标KPI
The core skills required to perform this role well include:
Deep technical understanding of Chinese platforms
Client communications in English and Chinese
Quick understanding of brief and great ability to turn into business scenario
Acute attention to detail
Adherence to deadlines and punctuality
Ability and desire to work collaborative to ensure successful project execution
这个职位所需要的关键技能包括
熟练的中英文沟通技巧
快速理解项目需求并将转化成流程
关注细节
严格的时间观念
有较强的沟通合作能力推进项目实施
Previous experience required are:
A Bachelors or Masters degree with minimum 3 -year experience in information-based industry (software system WeChat mini program) with past successful project execution and full experience on WeChat ecosystem may be preferred.
对于经验的要求
本科以上学历至少3年相关工作经验 有项目管理相关的项目经验参与过小程序开发项目且对微信生态有丰富了解者优先
It also helps if the person is a passionate sports fan.
如果你是一个体育迷相信对申请这个职位会有额外的优势
Responsibilities.
- Work with department to operate C2C SaaS products and participate in program execution including user growth strategy member activation and integrated marketing.
- Assist in operating H5 minisite & WeChat Mini Program ensuring function sanity and data complete availability.
- Assist in campaign execution on H5 minisite & WeChat Mini Program ensuring CRM communication and prizing delivery.
- Track&analyze the data on diverse platforms and campaigns and provide suggestion for product iteration delivering the weekly & monthly operation report.
- Responsible for paid media planning and execution optimizing the plan with platform accordingly.
- Creation and the organization of project file
- Follow up the project progress update the project implement chart and report to team director
你的责任
- 与各部门合作运营项目C端产品的运营参与活动策划执行工作其中包括用户增长会员运营整合营销等策略
- 负责微信H5/小程序产品运营保证产品功能正常运转和数据收集的完整性
- 协助微信H5/小程序的活动落地和CRM运营负责和产品用户的日常沟通和活动奖品的寄送
- 挖掘分析平台运营活动数据负责产品运营周报/月报的产出用以指导市场活动改进和产品迭代
- 负责协助微信H5/小程序的广告投放计划和落地执行与投放平台沟通优化投放路径
- 完成项目文档的编写和归档管理
- 跟踪项目进度更新实施进度表定期向项目总监汇报
Required Experience:
IC
IMG is a global sports & culture company, specializing in rights, data, digital, partnerships, events, consulting, studios and more.