We are looking to grow our Demand Generation team at Fingerprint by hiring a Performance Marketing Manager who will take ownership of deployment optimization and analytics across all performance marketing channels (LinkedIn Google Ads Reddit Youtube SEO Email). The ideal candidate will have deep experience managing full-funnel paid and organic media programs focusing on measurable pipeline impact (SQOs) and ROI (MRR ARR). Youll work closely with our Paid Search Search Engine Optimization and ABM manager to launch manage and scale campaigns that deliver revenue growth.
What youll be doing:
- Oversee and manage all paid advertising channels including LinkedIn Google Ads Reddit and Youtube
- Collaborate directly with Paid Search ABM and SEO to performance manage campaigns align on optimization priorities and drive incrementality
- Report bi-weekly to marketing leadership and other stakeholders on attainment to budget and return on investment
- Partner with RevOps to refine campaign attribution tracking and data accuracy across systems
- Develop a daily optimization protocol across campaigns and channels to improve CTR CPL and ROAS
- Conduct weekly performance reviews to identify trends optimizations and actionable insights
- Build comprehensive revenue attribution reporting including ABM attribution using platform APIs
- Monitor budget pacing ensure efficiency across channels and provide regular updates to all stakeholders
- Identify new platforms audiences and creative formats to fuel experimentation and performance growth
- Develop a monthly experimentation roadmap and coordinate directly with functional owners
- Own and manage our email marketing program including ad-hoc sends and nurture campaign development
What were looking for:
- 3-6 years of experience in brand marketing social media management or content marketing at a B2B SaaS company
- Strong on-camera presence and ability to represent the brand authentically
- Experience managing multi-channel social programs and growing brand engagement
- Ability to lead brand campaigns from concept through execution and partner with performance marketing to implement
- Experience hosting webinars virtual events or podcasts and comfortable in front of a camera
- Excellent copywriting and storytelling skills; ability to tailor content to different audiences and formats
- Data-driven mindset comfortable using analytics tools to measure brand performance and identify optimal KPIs
- Experience collaborating cross-functionally with product marketing design and sales
- Experience working with HubSpot Framer Sprout LinkedIn X Reddit
- Passion for building an engaging credible and memorable brand presence in the fraud prevention and device intelligence space
For US-based employees the cash compensation range for this role is$115000 - $125000.We set standard ranges for all US roles based on function level and geographic location benchmarked against similar stage growth companies. To comply with local legislation and provide greater transparency to candidates we share salary ranges on all job postings regardless of desired hiring location. Howeverthese ranges are specific to the hiring location and may differ within or outside the US.Final offer amounts are determined by multiple factors including geographic location as well as candidate experience and expertise and may vary from the amounts listed above.
Required Experience:
Manager
We are looking to grow our Demand Generation team at Fingerprint by hiring a Performance Marketing Manager who will take ownership of deployment optimization and analytics across all performance marketing channels (LinkedIn Google Ads Reddit Youtube SEO Email). The ideal candidate will have deep exp...
We are looking to grow our Demand Generation team at Fingerprint by hiring a Performance Marketing Manager who will take ownership of deployment optimization and analytics across all performance marketing channels (LinkedIn Google Ads Reddit Youtube SEO Email). The ideal candidate will have deep experience managing full-funnel paid and organic media programs focusing on measurable pipeline impact (SQOs) and ROI (MRR ARR). Youll work closely with our Paid Search Search Engine Optimization and ABM manager to launch manage and scale campaigns that deliver revenue growth.
What youll be doing:
- Oversee and manage all paid advertising channels including LinkedIn Google Ads Reddit and Youtube
- Collaborate directly with Paid Search ABM and SEO to performance manage campaigns align on optimization priorities and drive incrementality
- Report bi-weekly to marketing leadership and other stakeholders on attainment to budget and return on investment
- Partner with RevOps to refine campaign attribution tracking and data accuracy across systems
- Develop a daily optimization protocol across campaigns and channels to improve CTR CPL and ROAS
- Conduct weekly performance reviews to identify trends optimizations and actionable insights
- Build comprehensive revenue attribution reporting including ABM attribution using platform APIs
- Monitor budget pacing ensure efficiency across channels and provide regular updates to all stakeholders
- Identify new platforms audiences and creative formats to fuel experimentation and performance growth
- Develop a monthly experimentation roadmap and coordinate directly with functional owners
- Own and manage our email marketing program including ad-hoc sends and nurture campaign development
What were looking for:
- 3-6 years of experience in brand marketing social media management or content marketing at a B2B SaaS company
- Strong on-camera presence and ability to represent the brand authentically
- Experience managing multi-channel social programs and growing brand engagement
- Ability to lead brand campaigns from concept through execution and partner with performance marketing to implement
- Experience hosting webinars virtual events or podcasts and comfortable in front of a camera
- Excellent copywriting and storytelling skills; ability to tailor content to different audiences and formats
- Data-driven mindset comfortable using analytics tools to measure brand performance and identify optimal KPIs
- Experience collaborating cross-functionally with product marketing design and sales
- Experience working with HubSpot Framer Sprout LinkedIn X Reddit
- Passion for building an engaging credible and memorable brand presence in the fraud prevention and device intelligence space
For US-based employees the cash compensation range for this role is$115000 - $125000.We set standard ranges for all US roles based on function level and geographic location benchmarked against similar stage growth companies. To comply with local legislation and provide greater transparency to candidates we share salary ranges on all job postings regardless of desired hiring location. Howeverthese ranges are specific to the hiring location and may differ within or outside the US.Final offer amounts are determined by multiple factors including geographic location as well as candidate experience and expertise and may vary from the amounts listed above.
Required Experience:
Manager
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