Digital Marketer (SEO + Content Writing)
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Job Location:
Monthly Salary:
Posted on:
12 hours ago
Vacancies:
1 Vacancy
Job Summary
Digital Marketer
About Role: PromptCloud is looking for a self-driven digital marketer with a flair for the technical side of things digital and content marketing. As a digital marketing specialist your primary objective would be to drive marketing-generated leads and web signups for the sales team through demand generation. This role is critical to the success of the business and will involve creating successful campaigns on multiple social media channels.
Additionally you will work with team members on handling Google Adwords and other paid channels working on the segment marketing and helping to create and test ad copy making landing page optimisation sketching out the leads plan for future campaigns and ultimately generating campaign insights.
You are someone who takes initiative learns quickly and iterates effectively to thrive in a fast-paced environment. We have built a solid foundation in terms of web and social media presence and content marketing. You will amplify the impact of these efforts and create innovative strategies to strengthen our marketing capabilities.
Role and Responsibilities
Core responsibility will be to manage and improve inbound leads and nurture it for better conversion across digital channels especially with retargeting and drip email campaigns
Plan and execution of social campaigns across LinkedIn Facebook Twitter Quora and Reddit for multiple business and product lines
Focus on setting the campaign for success with optimal targeting optimization to achieve monthly signup and lead targets for each product line across regions
Draw meaningful insights from campaign data and identify potential opportunities for improving campaign ROI (key metrics CPL CTR Form Fills)
Manage third party listings and company profile across business directories
Manage Agile CRM for campaigns and lead tracking
Support and co-work with team members on digital marketing initiatives including SEO webpage development short form content development
Qualification and Requirements
- 2 to 4 years experience in digital marketing and advertising (preferably B2B or SaaS)
- Understanding of digital paid media strategies (Google Search & Display Paid Social LinkedIn Facebook and Twitter. Knowledge on Quora and Reddit will be an advantage)
- Demonstrable experience with email marketing lead generation and SEM
- Understanding of analytics tools and the ability to set up tracking/ reporting mechanisms to capture key metrics
- Familiarity with web design and WordPress
- Having your own blog/website is a huge plus
Perks:
An environment where each employee is celebrated.
A one-time home office setup allowance monthly allowances for internet bills child care allowance for new mothers/single parents.
Half-yearly performance appraisals
Flexible working hours
Competitive salary
Remote Work :
Yes
Employment Type :
Full-time
Key Skills
- Business
- Marketing
- User Interface
- Web Content
- A/B
- Communication
- CRM
- Paid Search
- HTML
- Project Management
- Content Marketing
- Email Campaigns
- ROI
- Digital strategy
- Analytics
About Company
PromptCloud is a Data as a Service company that helps businesses harness the power of data. Our technology fuels some of the most interesting big data projects of the word. We are a small bunch of people working towards shaping the imminent data-driven future by solving some of its f ... View more
