Marketing & Community Engagement Specialist

Interra Brand

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profile Job Location:

Goshen, NY - USA

profile Monthly Salary: Not Disclosed
Posted on: 8 days ago
Vacancies: 1 Vacancy

Department:

Marketing

Job Summary

WHAT YOU WILL DO EVERYDAY

As Marketing & Community Engagement you will support the execution of Interra Credit Unions community engagement initiatives. This role focuses on coordinating logistics for community events sponsorship activations and member outreach programs that strengthen Interras visibility and relationships within the communities it serves. The position works closely with the Senior Marketing & Community Engagement Lead to ensure every event partnership and promotional effort reflects the Credit Unions brand values and delivers a positive member and community experience.

Direct Reports: None

HOW YOU WILL MAKE AN IMPACT

45% Plan and execute logistics for community events sponsorships and outreach programs including scheduling setup materials and staffing. Serve as on-site support and ensure all activities reflect Interras brand and service standards

25% Build and maintain relationships with local partners schools and organizations to enhance community presence. Support volunteer recruitment and coordination for community events and service projects.20% Execute public relation strategies including developing press releases conducting media follow-ups maintaining media contact lists etc. Researches writes drafts and press release content for the credit unions website member communication infographics blogs newsletters and distributes assigned news releases and other PR materials for audiences outside of the organization. Coordinates PR timelines and details. Manages content archival. Coordinates photography and videography including interviews as requested. Develops copy and writing for product promotions including but not limited to advertisements brochures newsletter and credit unions website.

15% Manage branded materials promotional items and event signage. Track usage ensure adequate stock levels and coordinate reorders as needed.

10% Track event expenses process invoices and maintain organized records of event metrics sponsorships and community engagements. Provide reporting to the Senior Lead.

5% Provide light administrative and logistical support to the Marketing & Community Engagement team ensuring effective communication and coordination of shared resources.

-- Must comply with all company policies and procedures applicable laws and regulations including but not limited to the Bank Secrecy Act the USA PATRIOT Act and the Office of Foreign Assets Control.

WHAT YOU WILL NEED TO SUCCEED

Experience

5 years experience working in public relations for an organization preferably in the financial industry.

Education / Certifications / Licenses

This level of knowledge is acquired through completion of a required Bachelors degree in Marketing Communications Business or related field. Must have and maintain a valid drivers license.

PREFERRED SKILLS

- Excellent organizational planning and time-management skills.

- Strong interpersonal and relationship-building abilities.

- Demonstrated ability to manage multiple projects and priorities simultaneously.

- Proficiency in Microsoft Office Suite; familiarity with event or project management tools a plus.

- Attention to detail with a focus on quality accuracy and brand compliance.

- Professional presence and comfort engaging with diverse audiences in community and member-facing settings.

- Valid drivers license and ability to travel within Interras footprint

- Ability to provide world class member service while executing Interras vision mission and delivery of Core Values.

INTERPERSONAL SKILLS

- An extreme level of trust credibility confidentiality and diplomacy is -depth dialogues conversations and explanation with customers and outside vendors can be of a sensitive and/or highly confidential nature.

- Professional and collaborative work style.

- Communications may involve motivating influencing education and/or advising others on matters of significance.

COMPETENCIES

- Effective Communication - Utilizes a variety of communication modalities effectively and appropriately across multiple channels. Is effective in a variety of communication settings: one-on-one small and large groups or among diverse styles and position levels. Adjusts to fit the message to the audience. Provides timely and helpful information to others across the organization.

- Foster Innovation - Explores new and better ways of doing things. Encourages innovation of ideas processes and behaviors. Promotes activities that create greater efficiencies and/or experiences. Puts innovative ideas into practice.

- Functional Expertise - Possesses a sufficient level of technical and professional skill or knowledge in position-related areas; keeps up with current developments and trends in areas of expertise; actively seeks ways to grow and be challenged using both formal and informal development activities.

- Networking Builds and maintains a variety of formal and informal business relationships. Draws upon multiple relationships to exchange ideas resources and best practices.

- Plan & Organize Sets priorities and defines actions time and resources needed to achieve predefined goals. Stages activities with relevant milestones and schedules. Anticipates and adjusts with effective contingency plans.

- Systems Perspective - Takes a broad view that recognizes factors that influence and/or are influenced by multiple inputs systems processes feedback loops and functions. Connects actions to consequences inside and outside of role and department. Sees and considers interconnectedness of systems tools concepts behaviors roles departments and functions at Interra.

ADA REQUIREMENTS

Physical Requirements

- Able to bend sit and stand in order to perform primarily sedentary work with limited physical exertion and occasional lifting of up to 10 lbs.

- Must be capable of climbing / descending stairs in an emergency situation.

- Must be able to operate routine office equipment including computer terminals and keyboards telephones copiers facsimiles and calculators.

- Must be able to routinely perform work on computer for an average of 6-8 hours per day when necessary.

- Must be able to work extended hours or travel off site whenever required or requested by management.

- Must be capable of regular reliable and timely attendance.

Working Conditions

- Must be able to routinely perform work indoors in climate-controlled shared work area with minimal noise.

- Primarily sedentary work with periodic lifting up to 25 lbs. (event materials signage supplies).

- Evening and weekend hours required for community events

- Some outdoor work will be required regardless of weather may be needed.

Mental and/or Emotional Requirements

- Must be able to perform job functions independently and work effectively either on own or as part of a team.

- Must be able to plan and direct the work activities of self and others.

- Must be able to read and carry out various complicated written and oral instructions.

- Must be able to speak clearly and deliver information in a logical and understandable sequence.

- Must be capable of dealing calmly and professionally with numerous different personalities from diverse cultures at various levels within and outside of the organization and demonstrate highest levels of customer service and discretion when dealing with the public.

- Must be able to perform responsibilities with composure under the stress of deadlines / requirements for extreme accuracy and quality and/or fast pace.

- Must be able to effectively handle multiple simultaneous and changing priorities.

- Must be capable of exercising highest level of discretion on both internal and external confidential matters.

Equal Employment Opportunity and Affirmative Action
Interra is an equal opportunity and affirmative action employer committed to creating a diverse workforce.

Qualified applicants will receive consideration without regard to their race religion color sex national origin age sexual orientation gender identity disability or status as a protected veteran among other factors.

Accessibility Accommodation
Interra Credit Union invites all qualified and interested applicants to apply for career opportunities. If you are a person with a disability and need a reasonable accommodation to use our search tools and/or apply for a career opportunity please contact and one of our Human Resources Consultants will contact you within 48 hours.

Why JoinIN

  • Culture: We believe that a positive work environment is key to success. Staying engaged informed and keeping it fun is how we achieve this.
  • Professional Growth: Our Learning and Development Team not only provide day 1 training but continuous improvement and career development for all levels.
  • Competitive Salary: Attractive compensation package with performance-based incentives and bonuses.
  • Benefits: Comprehensive health insurance 401(k) matching tuition reimbursement company holidays and generous PTO.
  • Community Involvement: Being an active member in communities that we are a part of is important to us. We live here work here and stay involved here!
  • Visit our Opportunities page for more information.


Required Experience:

IC

WHAT YOU WILL DO EVERYDAYAs Marketing & Community Engagement you will support the execution of Interra Credit Unions community engagement initiatives. This role focuses on coordinating logistics for community events sponsorship activations and member outreach programs that strengthen Interras visibi...
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Key Skills

  • Digital Marketing
  • Marketing
  • Google Analytics
  • Pardot
  • HTML5
  • MailChimp
  • Marketing Automation
  • Salesforce Marketing Cloud
  • HubSpot
  • Responsys
  • Email Marketing
  • Social Media Management

About Company

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Full-service financial institution since 1932. Member-focused products & services: checking, savings, loans, investments, online services & more. Offices…

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