Job Title: Marketing Director

Company: Campbell Street

Location: Bettendorf Health Care Center - Bettendorf IA

ABOUT CAMPBELL STREET: Join theCampbell Streetteam and be part of a company that truly invests in its employees! ProudlyGreat Place to Work certified we are dedicated to creating a supportive and rewarding environment for our staff. We offerunique benefits includingcertification reimbursement same-day pay and a matching 401(k) because we believe in taking care of the people who take care of others.

At Campbell Street wewelcome individuals at all stages of their careerswhether youre an experienced professional looking for a career change or completely new to the industry we provide the tools and support you need to succeed. We offerflexible schedulingto accommodate those continuing their educationcover all CEUs and license renewals and provide hands-on guidance through ourclinical operations HR business development business office and talent acquisition teams.

At Campbell Street ourMissionis simple yet powerful:Exceptional People. Extraordinary Care.We strive to create alasting positive impactin everything we do. Guided by ourSMART ValuesServant Leadership Mirror First Always Do the Right Thing Resilience and Transparencywe foster a culture of integrity support and excellence. These principles shape how we serve our residents and empower our staff ensuring a compassionate and purpose-driven environment where everyone can thrive.

As we continue to grow and serve more residents across theMidwest we are looking forcompassionate driven individualsto join our team. If youre looking for afresh start a new opportunity or a chance to build a meaningful career in healthcare we invite you to apply today!

POSITION PURPOSE:

The Marketing/Admissions Coordinator at Altoona Nursing and Rehab is responsible for developing and executing marketing strategies to promote the facility attract potential residents and manage the admissions process. This role requires a dynamic individual with strong communication skills and the ability to effectively represent the facility to prospective residents families and referral sources. The coordinator will play a key role in driving occupancy rates and ensuring a smooth admissions process while working closely with the facilitys leadership team.

ESSENTIAL FUNCTIONS OF POSITION:

Marketing and Outreach:

• Develop and implement marketing strategies and campaigns to promote Altoona Nursing and Rehab within the local community and beyond.
• Create marketing materials including brochures flyers and digital content to highlight the facilitys services and benefits.
• Build and maintain relationships with referral sources including hospitals physicians and community organizations.
• Organize and participate in community events health fairs and promotional activities to enhance the facilitys visibility.

Admissions Process Management:

• Manage the admissions process from initial inquiry to move-in ensuring a seamless and positive experience for prospective residents and their families.
• Conduct facility tours provide information on services and address any questions or concerns from potential residents.
• Collaborate with the admissions team to ensure accurate and timely processing of admission paperwork and documentation.
• Work with the clinical and administrative teams to coordinate move-in logistics and ensure readiness for new residents.

Data Management and Reporting:

• Maintain accurate records of inquiries tours admissions and marketing activities.
• Analyze and report on marketing campaign effectiveness occupancy rates and other key performance indicators.
• Provide regular updates and feedback to the facilitys leadership team on marketing and admissions activities.

Customer Service and Relationship Management:

• Provide exceptional customer service and support to prospective residents and their families throughout the admissions process.
• Address any issues or concerns promptly and professionally to ensure a positive experience.
• Follow up with recent admissions and referral sources to maintain relationships and gather feedback.

Collaboration and Teamwork:

• Work closely with the Regional Operations and Nursing Teams to ensure alignment with facility goals and to address any operational needs.
• Support facility staff with marketing-related tasks and initiatives as needed.
• Participate in team meetings and contribute to strategic planning and decision-making.

BENEFITS: At Campbell Street we believe in taking care of our employees just as they care for others. We offer acomprehensive benefits packagedesigned to support your health financial well-being and career growth. Whether youre looking forgreat insurance options financial security or educational supportweve got you covered.

Our Benefits Include:

• Medical Dental and Vision Insurance
• Long-Term & Short-Term Disability
• Paid Life Insurance Policy Additional Voluntary Life Insurance
• Accident & Critical Illness Insurance
• Matching 401(k) Retirement Plan
• Same-Day Pay
• Generous Paid Time Off (PTO)
• Employee Assistance Program (EAP)

At Campbell Street yourwell-being growth and financial future matterjoin us and experience the support you deserve!

Important Notice:
Campbell Street will never ask candidates to pay for job placement training or provide banking or financial information during the hiring process. If you receive an unsolicited offer or interview request that seems suspicious please contact us directly at to verify its legitimacy.

Education/requirements:

• Bachelors degree in Marketing Business Administration Healthcare Management or a related field is preferred.
• Previous experience in marketing sales or admissions preferably within a healthcare or long-term care setting.
• Proven track record of developing and executing successful marketing campaigns and managing admissions processes.