(Senior) B2B Events & Marketing Specialist (mfd)
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Job Location:
Monthly Salary:
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
Role description
The Global Marketing Team at Arethia is looking for a new member to take the lead on Trade Shows and Events for our three B2B flavor brands. As Senior Trade Show and Brand Experience Specialist you will be based in Reinbek but will travel to tradeshows in Europe Dubai and the US. You will work in close collaboration with Sales and Marketing colleagues based in Germany Switzerland UAE and this role you will also be well positioned to observe new market trends and innovations and will leverage this for creating trade show activations and quarterly discovery days where we present innovations and trends to key customers. Arethias brands are at varying stages of maturity so you will have the opportunity to creatively influence and shape the trade fair presence and event execution of the brands. You will also build/improve the existing tradeshow project management processes.
Your Mission
- Project manage and execute 6 trade shows from start to finish each year across Europe Dubai Indonesia and in the future US.
- Brief booth design/building companies to ensure our stand meets sales needs and brand identity standards.
- Liaise closely with suppliers and negotiate prices whilst ensuring a quality execution.
- Work closely with the rest of the Marketing Team to ensure on brand activations and execution of all customer touchpoints.
- Plan and execute pre-show marketing activities such a as sponsorship and advertising to ensure show objectives and KPIs are met.
- Carry out the relevant post-show analysis and collect input/learnings for the next year.
- Build strong relationships with the Sales Teams to ensure trade shows meet their customers needs.
- Immerse yourself in the flavour industry trends to deliver valuable input for the quarterly discovery days and annual trend report.
- Order and co-ordinate collateral and merchandise across all markets.
Minimum Qualifications
- Strong project management skills
- Creative and commercial flair for creating on-brand trade show booths and brand experiences
- 6 years experience in Trade show and Event project management.
- Business-level communication skills in English.
- Readiness to travel to the EU/US/Middle East regions for Events/Trade shows (estimated travel 25-30 days per year)
Preferred Qualifications
- Confident leading meetings and asking the right questions at the right time to ensure effective communication with all stakeholders.
- Hands on approach whilst attending shows to handle booth set up packing down and any on-site event management and troubleshooting.
- Collaborative and inquisitive mindset for fostering a positive relationship with Sales & Marketing team members across our global offices. This is key for cross-functional projects related to the trade fairs trend reports and discovery days.
- Experienced in monitoring industry trends and competitor activities through trade fair attendance.
- Proficiency in German is an advantage.
Why youll love working here
- Exciting tasks in an internationally operating growing family business with flat hierarchies
- Flexible working hours and home office options
- 4 weeks remote work from other EU countries
- 30 days paid vacation per year
- Salary bands for a fair corporate culture
- Monthly allowance of 50 for your BAV
- Annual 360 feedback loops with clear promotion criteria and an individual career path
- Responsibility from day one in a company that encourages personal responsibility and growth
- Relocation costs can be reimbursed on a pro rata basis
- Regular company events such as summer party Christmas party
- Paid team dinners or activities for each team twice a year
- Free parking right outside the door
- Perks and benefits: JobRad subsidized lunch subsidy for the Deutschlandticket free language courses and discounted memberships at several gyms and for the Wellpass
- Fresh fruit free drinks and snacks in the office
Our Process
Please add some photos of tradeshows you have organized as well as examples of sponsorship or marketing activities related to the show.
About us
At Arethia we fuse our long-standing reputation with a continual push for progress. A rapidly expanding player in the flavour industry Arethia specialises in delivering innovative taste solutions and co-creating products that consumers love. For more than 70 years Arethia has been known for its close collaboration with customers and the highest quality standards. With over 250 employees spread across Germany Switzerland Dubai and Indonesia we aim to shape the future of flavours with a culture that values agility transparency and talent.
Required Experience:
IC
Key Skills
- Digital Marketing
- Marketing
- Google Analytics
- Pardot
- HTML5
- MailChimp
- Marketing Automation
- Salesforce Marketing Cloud
- HubSpot
- Responsys
- Email Marketing
- Social Media Management
About Company
Dedication is the key: Our focus on good tobacco taste is our passion and motivation. Our flavours define the sense of taste and make your tobacco products unique. Flavors, casings & applications: Cigarettes, Shisha, Kretek, E-products, Cigarillos, Cigars, Chewing tobacco, Pipe, RY ... View more
