Vans Digital Merchandiser

VF Corporation

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profile Job Location:

Costa Mesa, CA - USA

profile Monthly Salary: Not Disclosed
Posted on: 07-11-2025
Vacancies: 1 Vacancy

Job Summary

As a Digital Site Merchandiser you will support and execute merchandising strategies across the North America websites (US and Canada) and mobile app. You will obsess improving customer conversion AOV revenue and time on site by presenting Vans products in the right way at the right time and in the right combination. You will collaborate closely across the digital team (merchants content authors retention and operations SMEs) as well as with other departments Product Marketing Merchandising Buyers and Planners to bring products to life and manage their life cycle on site. Weekly and monthly you will support reporting efforts across category and aid in constructing the product performance narrative. The position reports to the Manager of Digital Merchandising and is a hybrid position working 3 days a week at our Costa Mesa CA headquarters and 2 days from home.

Join the Vans Family

Vans is the original action sports footwear company rooted in authenticity and creativity. Founded in 1966 we have thrived on a legacy of impacting our greater community through four pillars: action sports music art and street culture. We are constantly inspired by the creative voyagers within our company and community. For them creativity is about the journey not just the output. Our mission is to empower everyone to use creativity to discover themselves. Our vision is to create a world where anyone can be their unique self.

At Vans our culture sets us apart and influences everything we do. We are driven by our five values: We have HEART also referred to as the Van Doren Spirit. We are relentlessly CURIOUS about our consumers and the world around us. We are UNAPOLOGETICALLY AUTHENTIC and wholeheartedly believe the most Off the Wall thing you can do is be yourself. We are driven by a spirit of INGENUITY. And we are passionate about local COMMUNITIES. And most of all we are a family that has fun together.

At Vans we empower creative exploration and inspire youth culture through a commitment to inclusivity. We welcome anyone and everyone into our global family and proudly celebrate an environment where individuality is embraced equal opportunities thrive and everyone is empowered to reach their greatest potential.

By joining our family you will be immersed in an environment of incredibly supportive and collaborative people. We work hard across many initiatives to bring the Van Doren Spirit to life. We live for what we do.

How You Will Make a Difference

What you will do:

  • Follow a merchandising calendar and support where pivots are needed inform and update regularly based on changes in inventory and product delivery dates.
  • Consistent daily maintenance of the online store executing product merchandising strategies across the suite of tools touching categorization imagery badging product copy pricing bundling filters/facets site search cross sell carousels and size/fit information.
  • Support documenting merchandising processes.
  • Leverage the site feed to identify data inconsistencies errors and hygiene tasks.
  • Knowledgeable in product offering or within assigned categories: sku count top sellers worst performers full price to markdown mix depth of inventory highest and lowest price points.
  • Own assigned product categories utilizing site metrics (including product views reviews conversion sell through style and category penetration AOV and AUR) to guide areas of focus.
  • Meet with Buyers and Merchandisers regularly to update on seasonal execution and performance. Attend seasonal category relevant go-to-market and buy meetings.
  • Close partnership with the Merchandising team to identify key products for seasonal campaigns.
  • Learns all product assets in the DAM and looks for opportunities to have team apply assets.
  • Support the retention team through the proof process including vetting featured products and CTA links.
  • Develop close relationships with product designers marketers and product merchandisers and buyers to ensure robust product information is ultimately funneled to copywriters.
  • Hands on with the seasonal product data preparation to include defining attributes gathering key product information to funnel through team for PDP copy proofing product data ahead of launch dates.
  • Execute Navigation updates in CMS.
  • Upload seasonal product into PIM manage promotion set up and upload price books in SFCC.
  • Proactively input merchandising bug tickets and track progress through to resolution.
  • Support updating the merchandising playbook and calendar.
  • Lead and mentor coordinators utilizing their strengths coupled with teaching/coaching as needed.

How you will do it:

  • Working across the digital team and adjacent teams as well as across tools you will execute the merchandising playbook and establish best practices along the way.

What success looks like:

  • Consistently and proactively communicating data insights (sell through inventory position traffic CVR AUR) and proposing actions to peers and team leaders.
  • Maintaining an accurate product database.
  • Visible life cycle management in respective categories (PLPPDP management badging).
  • Improving sell through and velocity of sales in categories.
  • Deep knowledge of categories and products within.

Free To Be Inclusion & Diversity

As a mission-led performance driven company we strive to foster a culture of belonging based on respect connection openness and authenticity. We are committed to building and maintaining a workplace that celebrates the diversity of our associates allowing them to bring their authentic selves to work every day.

Skills for Success

Years of Related Professional Experience: 3 years

Educational Position Requirements:

A formal education and subsequent undergraduate/graduate degrees are nice to have but we are most interested in your total experience and professional achievements.

The Ideal Candidate:

  • 3 years of experience in site merchandising (OMNI experience a plus).
  • Product merchandising buying planning and or allocation experience a plus.
  • Knowledge of merchandising back-end tooling curious and comfortable working across a tech stack and learning new tools (exposure to Salesforce Commerce Cloud CMS Monetate Content Square Bloomreach Power Reviews Salsify) will be vital in role.
  • Exposure to other eCommerce platforms (i.e. Shopify Magento SAP Hybris).
  • Experience working within a DAM.
  • Proficient in Excel and PowerPoint. Familiar with Google suite (G4) Lookerstudio Smartsheets.
  • Experience in consumer goods within the apparel and footwear industry a plus.
  • Is passionate about product digital aware of market trends and consumer tastes.
  • Data driven mindset balanced with common sense intuition and a consumer led approach.
  • Experience in a project management tool such as Confluence JIRA Wrike Asana.
  • Excellent communication skills with the ability to work collaboratively across teams.
  • Can manage workload independently and prioritize tasks.
  • Process driven detail oriented and a problem solver.
  • Highly organized and methodical in approach with a proactive and growth mindset.
  • Ability to implement and learn new systems and processes with urgency.
  • Results focused.

VF Guiding Principles: Live with Integrity Act Courageously Be Curious Act with Empathy and Persevere.

What is in it For You

We are in the business of unleashing human potential driven by the ideas energy and commitment of our people. That is why we offer comprehensive benefits that encourage mental physical and financial well-being for all VF associates. When it comes to benefits we are the total package. Go to and click on Looking to Join VF to learn more.

Our Parent Company VF Corporation

VF is one of the worlds largest apparel footwear and accessories companies connecting people to the lifestyles activities and experiences they cherish through our family of iconic outdoor active and workwear brands. At the heart of our journey lies our company-wide purpose: We power movements of sustainable and active lifestyles for the betterment of people and our planet. This is our purpose. It is the reason we come to work every day. It is a commitment shared by our global associates across all brands. Our purpose unites us and leads us to pursue our goals together. This is our calling. Learn more at .

We just have one question. Are you in

Hiring Range:

$69120.00 USD - $86400.00 USD annually

Incentive Potential: This position is eligible for additional compensation awards that may include an annual incentive plan sales incentive orcommissionpotential. Specific details of the additional compensation eligibility for this position will be provided during the recruiting and interview process.

Benefits at VF Corporation: You can review a general overview of each benefit program offered including this years medical plan rates on and by clicking Looking to Join VF Detailed information on your benefits will be provided during the hiring process.

Please note our hiring ranges are determined and built from market pay determining the specific compensation for this position we comply with all local state and federal laws.

At VF we value a diverse inclusive workforce and we provide equal employment opportunity for all applicants and employees. All qualified applicants for employment will be considered without regard to an individuals race color sex gender identity gender expression religion age national origin or ancestry citizenship physical or mental disability medical condition family care status marital status domestic partner status sexual orientation genetic information military or veteran status or any other basis protected by federal state or local laws. If you require accommodations during the application process please contact us at . VF will provide reasonable accommodations for qualified individuals to the extent required by applicable law.

Pursuant to all applicable local Fair Chance Ordinance requirements including but not limited to the San Francisco Fair Chance Ordinance VF will consider for employment qualified applicants with arrest and conviction records.

As a Digital Site Merchandiser you will support and execute merchandising strategies across the North America websites (US and Canada) and mobile app. You will obsess improving customer conversion AOV revenue and time on site by presenting Vans products in the right way at the right time and in the ...
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