Senior Acquisition Content Marketer, Apple Ads
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Job Location:
Culver, CA - USA
Monthly Salary:
Not Disclosed
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Department:
Job Summary
Were looking for an experienced B2B marketer to oversee our acquisition marketing initiatives for Apple Ads. Youll serve a new critical role on our Worldwide Growth Marketing team. Were here to help make it easy for small- to medium-sized businesses to grow and find success with an advertising experience that only Apple can deliver. Your primary goal is to identify the most impactful opportunities to reach high-potential prospective customers who are likely to run campaigns with Apple Ads. Youll complement your efforts by launching new and innovative ways to keep engagement high and relevant for people whove shown interest in learning more about us. The work you do is designed to inform guide and make it easy for people to start advertising with Apple. Youll be responsible for:- Leading our entire marketing strategy on how we engage with prospective customers from the moment we capture their initial interest to the time theyre ready to run their first ad campaign.- Thinking creatively to better promote Apple Ads using our marketing communications channels along with key partners across Apple who already engage with the right types of businesses.- Collaborating closely with our Sales team to promote the right one-to-one support options at the right time for prospective customers who need more guidance or help getting set up.- Working cross-functionally to define performance benchmarks and establish how we continually test measure and make improvements to our demand generation marketing efforts.- Enhancing our acquisition initiatives by influencing and tapping into the work being developed by our other growth marketers from online learning to advertiser journey this sounds like you and you want to be part of a marketing team focused on growing Apples advertising business wed love to hear from you!
- 10 years as a B2B marketer in the tech or digital advertising industry
- Experience leading the strategic development and marketing of demand generation programs across paid earned and owned content channels
- Significant experience delivering acquisition marketing content across numerous communication channels
- Extraordinary written and verbal communication thats thoughtful and encourages deeper collaboration
- Excellent organizational multi-tasking and project management abilities
- Track record of building strong working relationships with technical experts and creative teams or agencies
- Savvy at tackling issues providing creative solutions and quickly adapting to changing priorities and needs
- Consistent track record of being an effective cross-functional collaborator
- Embraces data and insights to inform decision making
- Possess unquestionable personal code of ethics and integrity
Required Experience:
Senior IC
Key Skills
- Income Tax
- General Maintenance
- Content Writing
- Flash
- Application Programming
About Company
Ask Siri to name the most successful company in the world and it might respond: Apple. And it's not just out of familial pride. Apple consistently ranks highly in profit, revenue, market capitalization, and consumer cachet. In 2018, the company became the first reach a trillion dollar ... View more
