Copywriter
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Job Location:
Austin, TX - USA
Yearly Salary:
$ 64400 - 137700
Posted on:
03-11-2025
Vacancies:
1 Vacancy
Job Summary
This role reports directly to the Creative Director of Copy for Whole Foods Market.
Were on the quest for a Copywriter who is proficient in three areas:
Conceptual and strategic thinking
Simplifying complex ideas into short crisp clear messaging
Food writing (digital signage UI)
A unicorn Perhaps. But youre a highly charged and curious leader who is skilled in managing tentpole projects and multi brands that require all three skills.
You. Are. Customer. Obsessed.
Equally important youre adaptable proactive and comfortable with changing priorities. Collaboration is your middle name. Beyond that youre passionate about selling your ideas (and defending them) across the company.
Lastly you must have an advertising portfolio of blow-me-away writing. Not the stuffy white tablecloth kind of writing but rather the approachable next-door neighbor writing that showcases your love for food.
Key job responsibilities
Leading projects with multiple stakeholders and balancing their business needs with a commitment to positive solutions.
Skilled at writing about food in diverse styles while keeping the brand voice prevalentincluding writing snappy short copy for UX and concise clear promo copy for emails digital banners paid media and in-store signage.
Ideate/write editorial content for a compelling customer experience on
Whole Foods Market and Amazon websites incorporating consumer insights and SEO data.
Concept with designers on photo selection design and overall strength of each asset to ensure a strong finished product.
Present work to Creative Director Design Director and Senior Leadership.
Respectfully challenge decisionshave a backbone but be ready to disagree and commit.
Skilled in handling multiple projects in a fast-paced results-oriented environment.
Familiar with Whole Foods Market and Amazon culture brand Core Values Leadership Principles and Quality Standards.
Skills:
Culinary knowledge above and beyond a typical writer.
Excellent organizational skills attention to detail and a strong sense of urgency.
Established writing editing and proofreading skills including excellent English grammar spelling and punctuation.
Experience with broadcast writing (TV radio video campaigns)
Understanding of digital and print marketing and their production processes.
Ability to research and build knowledge base on a variety of topics and create the context necessary for communicating information clearly to customers.
Ability to meet deadlines and handle confidential information.
About the team
Our in-house creative team at Whole Foods Market is a dynamic collective of writers designers and strategic thinkers who thrive on turning ideas into impactful brand experiences. Working directly under the VP of Creative and Design were the imaginative force behind both Whole Foods Market and Amazon Fresh brands.
What makes us unique Were:
Food-obsessed and customer-obsessed
Fast-paced and highly collaborative
Focused on building brand love through Marketing campaigns
Multi-disciplinary handling everything from brand development to content & editorial to photo shoots
Our work spans:
Brand and product development including packaging design and copy
Marketing campaigns (in-store and digital) and seasonal initiatives
TV video and radio campaigns
UI design challenges
Food photography
Strategic multi-brand initiatives
If youre looking to combine your passion for food design and writing while making a significant impact on two major retail brands youll find yourself right at home on our team. Plus we have an amazing snack table. Check out our work !
- Bachelors degree or experience in an industry role
- 5 years of recent professional communications or public relations experience
- 2 years of UX designer or interaction designer experience
- Experience with editorial platforms (Avid Resolve) as well as data management systems and tools
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $64400/year in our lowest geographic market up to $137700/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge skills and experience. Amazon is a total compensation company. Dependent on the position offered equity sign-on payments and other forms of compensation may be provided as part of a total compensation package in addition to a full range of medical financial and/or other benefits. For more information please visit This position will remain posted until filled. Applicants should apply via our internal or external career site.
Were on the quest for a Copywriter who is proficient in three areas:
Conceptual and strategic thinking
Simplifying complex ideas into short crisp clear messaging
Food writing (digital signage UI)
A unicorn Perhaps. But youre a highly charged and curious leader who is skilled in managing tentpole projects and multi brands that require all three skills.
You. Are. Customer. Obsessed.
Equally important youre adaptable proactive and comfortable with changing priorities. Collaboration is your middle name. Beyond that youre passionate about selling your ideas (and defending them) across the company.
Lastly you must have an advertising portfolio of blow-me-away writing. Not the stuffy white tablecloth kind of writing but rather the approachable next-door neighbor writing that showcases your love for food.
Key job responsibilities
Leading projects with multiple stakeholders and balancing their business needs with a commitment to positive solutions.
Skilled at writing about food in diverse styles while keeping the brand voice prevalentincluding writing snappy short copy for UX and concise clear promo copy for emails digital banners paid media and in-store signage.
Ideate/write editorial content for a compelling customer experience on
Whole Foods Market and Amazon websites incorporating consumer insights and SEO data.
Concept with designers on photo selection design and overall strength of each asset to ensure a strong finished product.
Present work to Creative Director Design Director and Senior Leadership.
Respectfully challenge decisionshave a backbone but be ready to disagree and commit.
Skilled in handling multiple projects in a fast-paced results-oriented environment.
Familiar with Whole Foods Market and Amazon culture brand Core Values Leadership Principles and Quality Standards.
Skills:
Culinary knowledge above and beyond a typical writer.
Excellent organizational skills attention to detail and a strong sense of urgency.
Established writing editing and proofreading skills including excellent English grammar spelling and punctuation.
Experience with broadcast writing (TV radio video campaigns)
Understanding of digital and print marketing and their production processes.
Ability to research and build knowledge base on a variety of topics and create the context necessary for communicating information clearly to customers.
Ability to meet deadlines and handle confidential information.
About the team
Our in-house creative team at Whole Foods Market is a dynamic collective of writers designers and strategic thinkers who thrive on turning ideas into impactful brand experiences. Working directly under the VP of Creative and Design were the imaginative force behind both Whole Foods Market and Amazon Fresh brands.
What makes us unique Were:
Food-obsessed and customer-obsessed
Fast-paced and highly collaborative
Focused on building brand love through Marketing campaigns
Multi-disciplinary handling everything from brand development to content & editorial to photo shoots
Our work spans:
Brand and product development including packaging design and copy
Marketing campaigns (in-store and digital) and seasonal initiatives
TV video and radio campaigns
UI design challenges
Food photography
Strategic multi-brand initiatives
If youre looking to combine your passion for food design and writing while making a significant impact on two major retail brands youll find yourself right at home on our team. Plus we have an amazing snack table. Check out our work !
- Bachelors degree or experience in an industry role
- 5 years of recent professional communications or public relations experience
- 2 years of UX designer or interaction designer experience
- Experience with editorial platforms (Avid Resolve) as well as data management systems and tools
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $64400/year in our lowest geographic market up to $137700/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge skills and experience. Amazon is a total compensation company. Dependent on the position offered equity sign-on payments and other forms of compensation may be provided as part of a total compensation package in addition to a full range of medical financial and/or other benefits. For more information please visit This position will remain posted until filled. Applicants should apply via our internal or external career site.
Key Skills
- Presentation Skills
- Marketing
- Proofreading
- Copy Editing
- Adobe Creative Suite
- Multichannel Marketing
- SEO
- Alternative dispute resolution
- Copywriting
- Creative Writing
- Branding
- Writing Skills
About Company
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