Senior Brand Manager, Injectable Aesthetics

Galderma

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profile Job Location:

Shanghai - China

profile Monthly Salary: Not Disclosed
Posted on: 30+ days ago
Vacancies: 1 Vacancy

Job Summary

高德美瑞士证券交易所股票代码为GALD) 致力于成为专注皮肤学领域的全球领导者业务遍及约90个国家和地区我们提供创新以科学为基础的优质旗舰品牌和服务组合横跨注射美学日常护肤和皮肤治疗这三个快速增长的皮肤学细分市场自1981年成立以来我们一直热忱专注于人体最大的器官皮肤与专业医务工作者合作以卓越成果满足求美者消费者和患者的个性化需求肌肤塑造了我们的人生故事由此我们致力于不断推进每一个进步 为每一寸肌肤更多信息请访问

我们欢迎专注于成果乐于学习并能带来积极能量的同事加入我们他们需要将主动性团队合作和协作精神完美结合最重要的是他们必须为我们每天服务的消费者患者和医疗行业人士做有意义的事情而充满热情我们致力于赋能每位员工促进他们的个人成长同时确保当前和未来的业务需求得到满足在高德美我们拥抱多样性尊重每一位员工的尊严隐私和个人权利我们坚信致力于成为世界领先的专业皮肤学公司是我们共同的雄心抱负加入我们您将有机会获得具有挑战性的工作经历的绝佳机会并创造无与伦比的直接影响

Job Title: Senior Brand Manager Injectable Aesthetics

Location: Shanghai China

Job Description

To create and maximize value and potential for designated Brand in professional channel by developing planning and implementing marketing strategy and promotional tactics that aligned with the Brand Strategy to achieve targeted sales growth and market share growth.

Key Responsibilities

To achieve targets within the allocated budget

  • Drive business growth and sales target achievement for assigned brand

  • Control of marketing and promotional expenditure within the allocated budget leveraging resources to gain optimal ROI

  • To develop and plan marketing strategy in both consumer and professional channels successfully

  • Development of Brand Plans and Forecasts for the assigned product including details of brand marketing strategy resources and sales projections etc.

  • Develop product positioning and messaging for all relevant stakeholders

  • Gaining market intelligence and customer insight through relevant market research programs

To implement marketing strategy and tactics optimally

  • Design and execution of product marketing tactical plan/promotional mix and ensuring that these plans are implemented optimally and thoroughly to meet agreed objectives

  • Develop and implement all marketing activities including all professional practice and creative development collateral materials localization translation and distribution and adjustments to local markets needs and laws

  • Integrate and co-ordinate marketing activities through effective sales force support and engagement efforts

  • Establish partnership and relationship with KOLs to develop and strengthen brand endorsement

  • Development of key account promotion programs together with Sales Team

  • Assessment of sales performance and identification of variances to plan; recommend and implement proposals that rectify or capitalize on current sales performance

  • Support product training for sales force

To build up and maintain excellent collaboration with other functions

  • Work closely with sales team and external agencies to ensure high quality execution of promotion programs

  • Input to monthly rolling demand forecast in consultation with relevant cross functional team

  • Input to the development of commercial value appraisals for new products/indication or business opportunities

  • Collaboration with Medical Affairs and Regulatory function to provide quality and evidence-based promotional support to sales force that would nurture and support strong Brand positioning

  • Support commercial team for coverage expansion

Skills & Qualifications

  • University degree or above Medical Science Pharmacy or related major preferred

  • Medical Science Pharmacy or related major preferred

  • Minimum of 8-10 years experience in brand management of pharmaceutical or medical device industry.

  • Demonstrated solid experience in brand marketing strategy development promotional programs development and execution with excellent commercial insight and strong analytical skill.

  • Excellent and effective oral and written communication skills in English and Chinese proficiency in use of standard software applications especially PowerPoint and Excel.

  • Proactive in problem solving and a team player.

  • Passionate for excellent work self-motivated and customer orientated.

What we offer in return

At Galderma you have the opportunity to gain new and challenging work experience and create an unparalleled direct impact. We offer careers in innovation and accountability empowered by diverse collaborative colleagues across functions and geographies who share their passion to advance dermatology for every skin story.

Our people make a difference

At Galderma youll work with people who are like you. And people that are different. We value what every member of our team brings. Professionalism collaboration and a friendly supportive ethos is the perfect environment for people to thrive and excel in what they do.


Required Experience:

Manager

高德美瑞士证券交易所股票代码为GALD) 致力于成为专注皮肤学领域的全球领导者业务遍及约90个国家和地区我们提供创新以科学为基础的优质旗舰品牌和服务组合横跨注射美学日常护肤和皮肤治疗这三个快速增长的皮肤学细分市场自1981年成立以来我们一直热忱专注于人体最大的器官皮肤与专业医务工作者合作以卓越成果满足求美者消费者和患者的个性化需求肌肤塑造了我们的人生故事由此我们致力于不断推进每一个进步 为每一寸肌肤更多信息请访问我们欢迎专注于成果乐于学习并能带来积极能量的同事加入我们他们需要将主动性团队合作和协作精神完美结合最重要的是他们必须为我们每天服务的消费者患者和医疗行业人士做有意义的事情而充满热情我们...
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Key Skills

  • Digital Marketing
  • Marketing
  • Management Experience
  • Profit & Loss
  • Analysis Skills
  • Microsoft Powerpoint
  • Market Research
  • Project Management
  • Product Management
  • P&L Management
  • Product Development
  • Branding

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Galderma

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